Leadership Next

Paula Kerger on Moving PBS Into the Future


Listen Later

Paula Kerger has been the CEO of PBS for 18 years, making her the longest-serving CEO in the broadcaster's history. Kerger oversees 330 member stations across the country and led the transformation of PBS from a broadcaster to a multiplatform digital media organization that boasts a slate of podcasts, a YouTube channel, and programming on streaming services like Amazon Prime and Hulu. According to the company, PBS reaches 42 million adults through linear television each month and another 15 million through streaming platforms, with another 56 million people viewing PBS content on social media.

In this episode of Leadership Next, hosts Alan Murray and Michal Lev-Ram sit down with Kerger to talk about why public access media is still relevant in an increasingly digital, and increasingly divided, world. Kerger shares more specific details about the opportunities and challenges of PBS' digital transformation and what leadership lessons she learned in the process. Kerger also discusses PBS' commitment to climate and civic programming, the enduring power of PBS Kids, how PBS is affected by the ongoing SAG and WGA strikes and the politics of PBS' funding.

Leadership Next is powered by Deloitte.

...more
View all episodesView all episodes
Download on the App Store

Leadership NextBy Fortune

  • 4.5
  • 4.5
  • 4.5
  • 4.5
  • 4.5

4.5

98 ratings


More shows like Leadership Next

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,866 Listeners

The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

386 Listeners

Masters in Business by Bloomberg

Masters in Business

2,176 Listeners

a16z Podcast by Andreessen Horowitz

a16z Podcast

1,071 Listeners

Exchanges by Goldman Sachs

Exchanges

967 Listeners

Invest Like the Best with Patrick O'Shaughnessy by Colossus | Investing & Business Podcasts

Invest Like the Best with Patrick O'Shaughnessy

2,302 Listeners

Cold Call by HBR Presents / Brian Kenny

Cold Call

195 Listeners

Equity by TechCrunch, Rebecca Bellan, Kirsten Korosec, Anthony Ha, Max Zeff, Theresa Loconsolo

Equity

341 Listeners

Capital Allocators – Inside the Institutional Investment Industry by Ted Seides – Allocator and Asset Management Expert

Capital Allocators – Inside the Institutional Investment Industry

797 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,988 Listeners

The David Rubenstein Show by Bloomberg

The David Rubenstein Show

132 Listeners

Inside the Strategy Room by McKinsey & Company

Inside the Strategy Room

168 Listeners

Barron's Streetwise by Barron's

Barron's Streetwise

1,550 Listeners

The Memo by Howard Marks by Oaktree Capital Management

The Memo by Howard Marks

424 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

163 Listeners