This week Ryan O’Donnell join us on the show to discuss how to automate your email selling. Ryan is the Co-Founder & CEO ​of two tech platforms used by thousands of companies for generating a consistent sales pipeline.  SellHack is a Chrome browser extension to build targeted prospect lists and Replyify automatically sends out your […]

On this episode, Ben Blackmon on One Focus Marketing joins us to discuss the secret behind creating Facebook Ads that convert. Creating campaigns that drive quality leads to your business is what Ben does for his clients and he’ll be sharing some great advice that will save you money, time, and plenty of frustration. He […]

On this episode, we’ll wrap up our discussion of the book Thinking Fast and Slow by discussing “Anchors” and the “Science of Availability”.

This week, we welcome Josh Bernoff on the show to discuss his book Writing Without Bullshit. Sean and I have been reading through it recently. It was one of 11 recommended copywriting books by Digital Marketer. Josh has been a professional writer since 1982. He’s co-authored three books on business strategy, including a bestseller Groundswell. Josh is […]

On this episode we welcome David Seid, co-founder of MiniBük, a company that publishes bite-sized books allowing you to tailor your message to any audience. The Magic of a Mini Book (MiniBük) With a MiniBük, it’s possible to attain instant credibility. Let’s say you have an idea, a presentation, or an area of special expertise. […]

On this episode, we’ll spend some time discussing the world’s most powerful BULLET secrets that will change your copywritingand marketing, almost overnight. The ability to write great bullets is one of the most powerful skills you’ll EVER acquire as a copywriter. And being able to recognize both good and bad ones is essential to being […]

On this episode, we discuss how the principle of scarcity is working against YouTube, Vimeo, and many other video hosting sites that are trying to shut down the “Plandemic” video. So far, more than 8 million people have watched it despite efforts to remove it. It’s now turned Dr. Judy Mikovits into a star as […]

On this episode, we’ll be discussing how cognitive ease is used in marketing and how you can use it to become a more persuasive writer. We’ll continue sharing some insights from the book Thinking Fast and Slow. Cognitive Ease is based on the notion that our brains want to make easy decisions. If a decision is […]

On this episode, we’ll be discussing the book Thinking Fast and Slow by Daniel Kahneman. We’ll be focusing on one chapter that deals with priming (The Association Machine) and the relevance to today’s cultural and political events. Featured Beverage On this episode, I’m having a Death by King Cake from Oskar Blues Brewing. It’s a […]

On this episode, Rich Schefren joins us for an afternoon pint from his home in The Hamptons. Rich is the founder of Strategic Profits and known as the “guru to the gurus”. He’s personally added over 15 Billion dollars of additional revenue to his clients over the course of many years. He’s been featured on […]