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Peter Mason, CEO, Illuma
On this final episode of AW360 for 2022 I speak with Peter Mason, CEO of Illuma. Peter walks me through the evolution of contextual targeting – from start keywords to dynamic, AI-driven behavioral signals that will help shape a post ID world.
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By AW360
4
44 ratings
On this final episode of AW360 for 2022 I speak with Peter Mason, CEO of Illuma. Peter walks me through the evolution of contextual targeting – from start keywords to dynamic, AI-driven behavioral signals that will help shape a post ID world.
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