In this episode, Heather sits down with Karly, a pet and equine photographer who is in the early but powerful stages of building a profitable photography business. Karly shares what it looks like to invest deeply in your growth before the income catches up, how surrounding yourself with the right people can completely change what you believe is possible, and why visibility—especially when it feels uncomfortable—can be the very thing that accelerates momentum. This conversation is an honest look at belief, confidence, and the internal shifts that happen long before external success shows up.

3 Key Takeaways

1. Growth Often Comes Before the Money Karly shares what it looks like to invest in your growth—education, retreats, and support—before the income shows up. Even though she's still in the red, she has complete belief that the results will come, and that belief is what keeps her moving forward instead of quitting.

2. Proximity Expands Belief and Possibility Being in rooms with successful, supportive photographers changed Karly's vision of what was possible for her business. Seeing others at different stages helped her move from "maybe someday" to "I can do this too."

3. Visibility Is the Catalyst for Momentum As a self-described "world-class hider," Karly joined Elevate because visibility felt uncomfortable—and therefore necessary. She realized that taking action, showing up, and allowing herself to be seen was the missing piece between learning and actually building momentum.

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