Podcast Insider

Podcast Insider

By Mike Dell, MacKenzie Bennett, Dave ClementsBusinessTechnologyEducationHow ToMarketing
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Podcast Insider episodes

  • Are You an Indie Podcaster? – PCI 243
    How would you define yourself as a podcast host? Are you an indie podcaster? Or are you doing this for your career or leapt into what some might consider a professional podcaster? It's up to you as the host or creator to put such label on yourself if you want, but here at Blubrry, we know that most podcasters are labeled independent and would claim as such.

    Don't let our discussion on indie vs. professional stop you from learning about the industry as a whole, for example, IAB recently stated that they think podcast advertising revenue will reach 2 billion by 2023. When you hear of Dax Shepherd's podcast going exclusive soon and that Wondery+ is also going to do podcast subscriptions as well, it's not hard to believe.

    Live Facebook recording.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

    News:

    IAB predicts $2 billion in ad revenue by 2023

    Coming soon: New tweaks for Apple Podcasts app

    SiriusXM, Pandora, and Stitcher Advertising is now SXM Media

    Dax Shepard’s Armchair Expert is going Spotify exclusive July 1st

    Wondery+ (owned by Amazon) is going to join Apple Podcasts Subscriptions

    CNN bringing the The Handoff to Apple Podcasts Subscriptions

    Outlier Podcast Festival is coming up May 27-28th, for free!

    Is RSS dead?

    Topic of discussion:
    Are you an indie podcaster?
    As podcasters, most of us start off doing everything for our shows.  Show prep, hosting/talent, recording, editing, publishing, ad sales, program manager and chief bottle washer. This way of doing things gives you control; for your brand, your editorial (you can say what you want) and any revenue your show brings in.
    Some of us farm out parts of the above roles. Like having help for show prep or having an editor, but for the most part, it’s still independent.

    Blubrry News:

    PowerPress 8.6.2 has been released.

    Sticking to a Podcast Schedule by David Day

    If you want to write for Podcast Insider blog, like David does, contact [email protected]


    Question(s) of the Week:
    Question: I started a podcast two weeks ago in audio format and film it for YouTube. Then we edit the video part and add in photos and some special effects. It’s so much work to do it this way. Would have been way easier to just do the audio format. For those of you with experience, am I wasting my time filming and editing and putting it on YouTube?
    Answer: No, it’s not a total waste of time, but editing the video may be overkill. For this show, we stream live on all the platforms so when we are done, we have a YouTube video already there and a Facebook video, however we do not edit the video. We record the audio separately which we have professionally edited by the Blubrry Pro Production team.
    ______________
    This week Mike will be sharing his finding on his show notes experiment. As in how show notes display in each directory or app. I have a part two of this experiment running on a different podcast and I will be able to get a bit deeper later on.
    https://www.podcasthelpdesk.com
    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    23 min
  • How Do You Listen to Podcasts – PCI 242
    At the end of the day, a podcaster will be happy that they have listeners, regardless of where or how they are listening to their podcast. As a hosting provider, we wonder, how do you listen to podcasts and do podcast creators and hosts care where their audience listens?
    News:

    Apple changed the way “episode notes” are handled. James Cridland from Podnews.net goes over what he found.

    Canada’s Infinite Dial will be released on May 13th, watch live at 2pm EDT.

    RØDE is doing “My RØDEcast” contest again, a chance to win prizes! Prize list here.

    How The Daily becomes Radio Ready.

    Ricky Gervais will launch a new podcast, Absolutely Mental, with neuroscientist and philosopher Sam Harris. It will cost $14.99 for the season.

    Riverside.fm (a podcast remote recording service, and our team has used it) has raised $9.5 million in funding and released its “Magic Editor.”

    Tom Webster on the origins of podcasting.

    Best Practice:
    Should you care where people listen to your podcast?
    We know, this is more of a question than a best practice, we’d love to hear your opinion.


    Should you promote a particular podcast listening app for your listeners?

    Do you promote an app?

    Are single show apps a good thing?

    Have you checked out any of these apps?  https://podcastindex.org/apps

    Blubrry News:

    PowerPress 8.6 is finally out! This release adds a redesigned stats widget to the WordPress dashboard and a bunch of under the hood tweaks.

    Blog post: Traditional Marketing Practices That Will Work For Your Podcast by Troy Price.

    If you want to write for Podcast Insider Blog, like Troy does, contact [email protected]

    Question(s) of the Week:
    Question: I’m following (subscribed to) my own podcast in Apple Podcasts. It used to show up right away after I published. Now it takes several hours. What is going on?
    Answer: Apple changed the way Apple Podcasts updates Followed (no longer Subscribed) podcast episodes. Used to be you were directly subscribed to the RSS feed. Now Apple’s crawler has to update your listing on Apple Podcasts before the file will be delivered to you and your subscribers, it can take four to five hours or longer. There is nothing wrong with your feed or anything you are doing (or your podcast host is doing). It’s the new way Apple does things.
    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.
    This week, going to start an experiment to find out how show notes are shown on all different apps and directories. Mike would love to hear what you see in your app for this upcoming episode, and a surprise announcement!
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only). Email [email protected]
    Schedule a tech checkup with Mike (hosting customers only). Email [email protected]
    Send us your podcast sticker and a self-address stamped envelope (SASE) and we will send you a Bl...
    28 min
  • Premium Podcasting from Apple and Spotify
    Off to a somewhat bumpy start, Apple and Spotify are going to offer premium aka paid for podcast subscriptions. Apple promised an update in their latest iOS that would feature new functionality for premium shows, however they're still having major directory issues at the moment. Spotify has announced their premium option for creators to make paid for content, but we haven't heard much more about when this will become widely available. And last but not least, Facebook is working on a podcast player. That's certainly not the last of all we talk about on today's episode.

    Live Facebook recording.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

    News:

    Spotify is also adding premium podcasting.

    Facebook is adding a podcast player to it's app

    99% Invisible bought by Sirius XM. Congrats!

    Podcasts Connect and more at Apple still not working for some users. Read more about their premium podcasting woes and the latest botched update.

    Macmillan is looking for a script editor for podcasts.


    Best Practice:
    Show notes: Appearance in directories and apps


    Each app or directory shows what they want from what you put in your show notes (blog post). There really isn’t a way to control it to look exactly the same everywhere.

    Not all apps show links or photos you put in the blog post

    Write your show notes for Google


    Blubrry News:

    PowerPress 8.6 beta is available now. Get it here if you want to test. 

    Podcast Monetization, from our site.

    If you want to write for Podcast Insider blog, contact [email protected]

    Question(s) of the Week 
    Question: Is PowerPress compatible with Divi (theme and page builder)?
    Answer: Yes, the Divi theme works with PowerPress, which is also true on 99.999% of WordPress themes. The Divi builder doesn’t work well with RSS and therefore, doesn’t work well with PowerPress or podcasting in general. One problem is show notes. 
    Divi builder does not put the text in the right places for the podcasting apps to pick up correctly. There is also a bug in the builder that removes the enclosure from the feed for all but the last episode.
    If you are going to use Divi, do not use Divi builder (or any other page builder) for your podcast posts. Revert to the stock WordPress editor, and use the builder for the rest of the pages and posts on the site.
    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/)  Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only). Email [email protected]
    Schedule a tech checkup with Mike (hosting customers only). Email [email protected]
    Send us your podcast sticker and a self-address stamped envelope (SASE) and we will send you a Blubrry care...
    19 min
  • Apple is Making Podcast Changes – PCI 240
    Every year the tech industry awaits Apple events, one of which was this week. And let's just say that Apple is making significant podcast changes for its app and more, and has already gotten started. This week loads of podcasts in their directory are facing issues, whether it's missing episodes or the show is gone entirely. On top of that, Apple will be releasing podcast subscriptions in their next app update.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Facebook live recording.
    News:
    Apple Podcast Changes

    Apple hosted one of their annual events recently and released a big update to their Podcasts app. Learn more here. And, again here.

    Some shows are missing from Apple Podcasts. From what we can tell, they will come back once Apple gets everything in Podcasts Connect sorted out for everyone. “We are working towards recovering most missing shows by end of day or sooner.” This is a widespread problem, don't feel singled out.

    Facebook is getting its feet wet in podcasting.

    Overcast now using PodcastIndex API for some of it’s catalog, due to Apple’s API missing a lot of feed URLS (over 500k).

    Outlier Podcast Festival takes place May 27th and 28th. 


    Best Practice:
    When hiring a web designer, BE CAREFUL!


    If you are on WordPress using PowerPress, don’t let someone move you to another web platform (Squarespace, Wix or others) without talking to us for help BEFORE the move.

    Page builder apps (Divi and others) are great for web pages, but not great for podcast posts in WordPress. They tend to mess up the RSS feed for show notes and in one case, does not allow the mp3 files to get into the RSS feed. Use the stock WordPress editor (Classic or Block editor).

    Google search is the #1 way people discover episode posts. For SEO it’s better to use WordPress posts (and PowerPress) to publish episodes.


    Blubrry News:

    PowerPress 8.6 beta is available now. Get it here if you want to test.

    Questions to ask before outsourcing your production, from our blog.


    Question(s) of the Week 
    Question: What are your recommendations for storing episodes on your own, for example archiving your podcast? External hard drives, cloud storage?
    Answer, from Mike: The old adage, 'If it doesn’t exist in 3 places digitally, it doesn’t exist', applies here. In my case I keep a copy of all my files on a server drive at my house, another copy on a removable hard drive stored off site (I switch out the backup drives once a month) and of course, Blubrry has a copy of each episode on my hosting plan. I didn’t always do this and have completely lost the first 30 episodes of one of my shows.
    There are cloud based services that can back things up for you. Like Amazon Glacier, Backblaze or Carbonite. Those can be a good choice as well. 
    You should back up your final mp3 files somehow, because you never know when something might happen where you need to re-upload a file. It’s good to have the original files where you can get at them quickly.
    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/)  Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    Be sure to subscribe to the unofficial companion show to this one,
    24 min
  • Simplify Your Podcast – PCI 239
    After you've been producing your show for a while you might yourself wondering, how can you simplify your podcast. Over the years we've had varying levels of production style and steps in our podcast routine, but in the end we tend to think, the simpler the better. Learn how to simplify your podcast routine in our Best Practice portion of the episode.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Facebook live recording.
    News:

    Apple will display a show’s schedule in new update.

    Feedburner is not dead yet. Read their update here.

    WTF with Marc Maron will be given the first ever, Governer’s award at the Ambies in May.

    Congratulations are in order; Google Podcasts hits 100 million installations on Android.

    Amazon Podcasts has just launched to (potentially) 1.5 billion listeners in France, Italy, Spain and India.

    New York Times announces their 4th annual Student Podcast Contest.


    Best Practice: Simplify your podcast
    The easier you make your podcasting routine, the more likely you are to stick with it.


    Make posts on your website easy to manage. No need for fancy-looking things that only slow your website and slow posting or publishing.

    Keep your recording setup as simple as you can; at the least, easy to operate.

    Removing extra steps can save time and make you more focused on your content instead of your tech.

    Blubrry News:

    One more hot fix before PowerPress 8.6. Version 8.5.6 was released today, with minor bug fixes for accessibility.

    Business Level Private Podcasting, learn about our private internal podcasting service.

    Earn Money from Other People’s Podcasts! Learn about the Blubrry Affiliate Program.

    Affiliate payments go out next week!


    Question(s) of the Week 
    Question: My podcast is broken. Can you fix it for me?
    Answer: Maybe, but I am going to need a LOT more information.
    I get variations of this question several times daily. The contact does not include the name of their podcast, what is “broken” specifically, their account email (they of course can’t use their account email to make contact) or any other information about their podcast or their problem. Help us help you!


    Tell us what the problem is

    Give us specific questions

    Include the RSS feed address you’re using

    Provide the account email address for Blubrry

    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/)  Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting. 
    This week, I plan to air my top 11 (was 10) podcasting grievances. Last week the episode was delayed for a reason that is now number 11 on my list.
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only).
    25 min
  • How Many Podcasters Are There? – PCI 238
    As a podcaster, it's good to have an overview of the industry as a whole. Such as, how many podcasts are there? That's an easy answer, over 2 million as of spring 2021. However, once you start to look at the shows individually, can all of them really be counted?
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Live Facebook recording.
    News:

    Religion is no longer the largest category of podcasts (at Apple Podcasts)

    Numbers that make you think: 26% of all shows in Apple Podcasts have just one episode

    Are there really over 2 million podcasts? Yes, but maybe not.

    Wondery, recently purchased by Amazon, is looking to double its staff with nearly 75 job openings.

    Canadian Podcast award nominations are open until April 30th.

    Apple launched a new exclusive podcast, in a promotion strategy with the release of a new TV show.

    Spotify quietly removing more Joe Rogan episodes.


    Best Practice: 
    Send your listeners to your website. Do not focus on sending listeners to one platform. You can list (and link) all of their options such as Google, Spotify, etc on your website.

    Blubrry News:

    PowerPress 8.5.5  is out!

    PowerPress 8.6 is currently in internal beta. New stats widget and some UI tweaks.  If you would like to beta test PowerPress 8.6, email [email protected].

    RIAA takedowns for copyrighted music are on the upswing.  Be careful!



    Question(s) of the Week 
    Question: Craig on the Blubrry Facebook Group “If I post my podcast via WordPress and make the visibility "private" will it still post to my public RSS feed?”
    Answer: No. The post is published and the public is required for the episode to get into the RSS feed. Using PowerPress, it creates a podcast feed from your blog posts. That being what it does, all posts that are public and have a podcast episode file attached as an enclosure, will be in the RSS feed. Blogging and podcasting are the same things. If you make a blog post private, it does not show up in syndication feeds. If it’s public and published, it will go into the RSS feed.
    Question 2: “I recently switched website hosts and now my RSS feed is coming up with an error 404 Not Found. Any suggestions on how to fix this?”
    Answer 2: The problem is on the new host, your permalinks are set to default (plain) in WordPress settings. That causes your feed address to change to https://domain.com/?feed=podcast instead of https://domain.com/feed/podcast/. Set your permalinks to “post name” or anything other than “plain” and it will correct the feed address.
    ______________
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/)  Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.
    ______________
    Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting. 
    This week, I plan to air my top 10 podcasting grievances
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only...
    26 min
  • Don’t Be A Fool – PCI 237
    Happy April Fools Day! We promise, we do enjoy helping our customers. One thing we don't joke about at Blubrry Podcasting is copyrighted music or material. It'll get podcasters into hot water fast (seriously, don't be a fool) and we highly recommend getting your intros, outros and any music played in your episodes, from a reputable source where you are most likely going to pay for it. It doesn't have to be expensive, it just has to be legal.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Live Facebook recording.
    News:

    Entercom, Owners of CBS Radio, Cadence13, Pineapple Street Studios and Podcorn changed its name to Audacy.

    Podcast Index now has over 2 million podcasts!

    The Ramsey Show has reached one billion downloads.

    Apple Podcasts Connect has a 'known issue’ with validating new RSS feeds. They are aware of it and are working on it.
    Serial Productions new 5 episode podcast launching soon.  The Improvement Association is about election fraud in small town South Carolina.
    James Cridland pulled off a great April Fools episode/issue of PodNews.net today. We highly recommend it.
    Podcaster Radio expands in the UK to Birmingham, England.


    Best Practice:
    Podcast Intros, Outros and Music 


    Do you need a music opener?
    Safe places to get that music. For instance... our partner Source Audio.

    Blubrry News:

    PowerPress 8.5.5 should be out soon fixing a LONG-STANDING bug  in Migrate Media.  Along with some other minor UI tweaks. 

    Collaborations Benefit Podcasters, from our blog.

    PowerPress 8.6 in internal beta.  New stats widget and some UI Tweaks.  If you would like to beta test PowerPress 8.6, email [email protected]


    Tip of the Week:
    Do you sometimes wonder where a podcast is hosted or what RSS feed a podcast is using? Do you don’t know what yours is (you should know your own RSS feed). You can find an RSS feed of any show using CastFeedValidator.com. Just click on “Find Your Feed” in the upper right. Enter the title of the show as  listed in Apple Podcasts and the tool will find the RSS feed.  Just click on “View RSS” and it will take you to the RSS address of the show and you can see what the address is.
    If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.
    The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/)  Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls. 
    ______________
    Be sure to subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting. 
    This week Mike talks with Andy Lehman (maker of the Podcast Namespace WordPress Plugin) about the Podcasting 2.0 and the “podcast” namespace.  
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only). Email [email protected]
    Schedule a tech checkup with Mike (hosting customers only). Email [email protected]
    Send us your podcast sticker and a self-address stamped envelope (SASE) and we will send you a Blubrry care package.

    Our mailing address is:
    24 min
  • How to Organize Your Podcast Production – PCI 236
    Special Announcement: Samsung Podcasts — Blubrry is a launch partner.
    Organizing your podcast production helps to make sure your audience is getting consistent episodes and makes it easier for you, the podcaster. Earlier this week in a blog post we shared some ways to make pre and post production simple, and Todd and Mike review some of those tactics in today's episode.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Live Facebook recording.
    News:

    Google adds automatic subtitles in Chrome for web audio (and video) players.

    Over 2 million podcasts in Apple Podcasts, wow.

    Most listeners say they will not pay for a podcast. We're not surprised.

    Kangaroofern Inaugurates Australiasia’s First Podcast Summit – Podfiesta April 10th-12th.

    Podcasting is always the next big thing

    Podcast Prefix Analytics explained


    Best Practice:
    Organizing your production: How Podcast Insider does show-prep, records and publishes.


    Perfect your process: Prep, record, post-production, publish your episode

    Checklists are good (see blog article below)

    Double check your equipment and settings

    Don’t forget to hit RECORD :)

    Blubrry News:

    PowerPress 8.6 is in the works, will include new stats reporting in the WordPress dashboard

    Optimize Your Podcast Pre-Production with a Checklist, from our blog.

    Growing Your Audience Organically, with Todd Cochrane from Podcast Movement University!

    Today, PowerPress 8.5 and Podcast Index Tags webinar


    Question(s) of the Week: 
    Question: I bought a Blue Yeti microphone and I can’t get it to sound good at all. What can I do to make it sound better?
    Answer: The Blue Yeti is a condenser mic. Condenser mics require a quiet environment. So, if possible, record in a quiet place with lots of “soft” things around. A carpeted room with curtains over the windows, a closet perhaps. Also, you have to tweak the settings to help prevent extra sounds from getting into the mic.


    First thing, Yeti is a side-address microphone, which means you should speak into the side of the microphone with the Blue logo facing you. Get up close and personsal, (2-6 inches) from the microphone.

    Use a pop-filter in-between you and the mic.

    Turn the gain (volume) of the microphone down lower than you think it should be.

    Test the recording and turn the input to your source down until your levels are about ¾ of the way up (depending on what sort of meter you have in the software). Lower is better.

    Once you have finished recording, run the file though a leveling program like Auphonic. This will boost the volume back up to standard if you record low (like you should with a Yeti).

    Do some test recordings to get proper levels without too much background noise and remember where those settings are (or take a picture).


    The Yeti would not be my first choice for a podcasting mic. A dynamic USB mic like the ATR2100X, Samson Q2U or the Shure MV7 would be a better choice if you can swing it.
    Yeti’s are not necessarily bad, but do take a bit more care and planning to get them to sound good at first.
    ______________
    Be sure to subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and tech side of podcasting. 
    This weekend, I will be explaining the podcast namespace tags and why you might want to start using them.
    27 min
  • What Day Should You Release Your Podcast, featuring Diana Winkler – PCI 235
    Many podcasters have this question: what day should you release your podcast episode. There isn't a straight answer on this, but a few solid recommendations that we go over in our experience and the overall industry. We also chat about some podcast event changes and what's going on with Blubrry (PowerPress).

    Thanks to Diana from DWS Ministries for joining Todd this time around.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Live Facebook recording.

    News:

    Overcast tracking... at odds with Chartable and Podsights. Read about it here and here.

    SquadCast: Audio and Video is now out of beta.

    Podfest has delayed their June in-person event.

    Podcast Movement 2021, in-person Nashville Aug. 3-6, 2021. We'll be there!
    Dallas August 2022, Podcast Movement. And PM Evolutions 2022 with be in Los Angeles March 2022.


    Best Practice:
    Is there a best day of the week to release your episodes?
    Short answer: No.
    Longer answer: Not really, unless your show is news related and the news you cover happens at a particular time each week. For example, an NFL or NASCAR podcast might be best released on Monday’s after the game/race or on the Friday before. There are days that, across the podcasting space, that more podcasts are downloaded than other days. But that doesn’t mean those are the best days to release a show. It just means that more people get their podcasts on that day than other days.
    Just like most things, do what works for you. It won’t matter too much if you release on Thursdays or Mondays, just that you release episodes. Try to be consistent in whatever schedule you choose and people will build you into their schedule of listening.

    Blubrry News:

    Use your Podcasting Skills on Clubhouse, from our blog.

    Next PowerPress update will be for the stats dashboard widget

    Podcaster of the Month - Jenny Wheeler, look for her interview on the show soon.


    Interview:
    Diana Winkler: DSW-Ministries: A Musical Safe Haven, Empowerment Over Abuse

    Connect with Diane...

    Website
    Facebook
    Twitter
    YouTube
    Pinterest

    Question(s) of the Week:
    Question:  How do I get my podcast on podcast listening app?  (Apple, Google, Stitcher, Spotify and all the rest).
    Answer: There isn’t a simple one sentence answer, but luckily it's not difficult. Follow the steps below.


    Establish your RSS feed aka publish an episode.
    Submit that RSS feed to your desired directory/app. All directories and apps are different but we have guides on how to submit to the most popular places.
    Continue publishing. It's as simple as that; when you publish those directories and apps will update accordingly.

      Learn more about it here, or head to PowerPress Settings and then Destinations.
    ______________
    Be sure to subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and tech side of podcasting. 
    This weekend, I will be explaining the podcast namespace tags and why you might want to start using them. 
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only). Email [email protected]
    48 min
  • To Subscribe or Follow, That is the Podcast Question – PCI 234
    Podcasting is always changing, and that's certainly been the case this week. Starting out with a change in Apple Podcasts, changing the option from Subscribe to Follow. Multiple acquisitions are in the works and the yearly Infinite Dial results were presented earlier this week. Podcasts are growing in popularity, again.
    Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.
    Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.
    Live Facebook recording.

    News:

    Apple Podcasts changing the word Subscribe to Follow inside their app.

    Entercom acquires Podcorn.

    Podchaser acquires Podrover and Podcharts.

    Last week the Podcast Academy unveiled nominees for The Ambies, check out is a link to the list.

    More people listening to podcasts than ever before, based on the Edison Research Infinite Dial 2021.

    Google Podcasts adding Like and Dislike to tweak your episode recommendations.


    Best Practice: What do you want your podcast to accomplish?

    Set a goal for your podcast. What do you want out podcasting?


    Are you podcasting for fun?

    Are you podcasting to make money?

    Are you podcasting to promote a business?

    Are you podcasting to learn or be an expert in a subject? (both can be true at the same time).

    Do you want to be famous?



    There is no wrong answer. Just be clear on what you want to do.

    Blubrry News:

    PowerPress 8.5.3, featuring Podcast Index tags, out now!

    PowerPress training webinar on March 25th at 3pm EDT. We will go over the new tags in PowerPress.

    Women’s History Month on Podcast Insider. Women’s voices ring across the history of podcasting.

    Interview: Next week we’ll have an interview with Jenny Wheeler and her show The Joys of Binge Reading
    Question(s) of the Week:
    Question: I want to rebrand my podcast. What are the steps needed to do that?
    Answer: Here is a little checklist that will help you make sure you get it rebranded correctly.


    Change the feed title.

    Change the podcast artwork.

    Change the feed description and the Apple descriptions to match the new name.

    Change the website’s domain name.

    If you change the domain name on the site or move to a new site, do a 301 redirect of the RSS feed. (Leave the old domain/site up for at least 30 days with the redirect in place).

    Give Apple and the other syndication points time to update the name/image; normally three days or so.

    Spotify is different, you may have to change the feed address in Spotify if you moved the feed or contact your hosting provider to make the change.

    ______________
    Be sure to subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and tech side of podcasting.
    https://www.podcasthelpdesk.com
    ______________
    Promo code INSIDER for a free month at Blubrry.com
    Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.


    Schedule a one-on-one with Todd (hosting customers only). Email [email protected]
    Schedule a tech checkup with Mike (hosting customers only). Email [email protected]
    Send us your podcast sticker and a self-address stamped envelope (SASE) and we will send you a Blubrry care package.

    Our mailing address is:
    Blubrry – MacKenzie
    150 E. Campus View Blvd. #180
    20 min

About Podcast Insider

From the publisher's feed

Blubrry’s official podcast where we talk about the podcasting industry, Blubrry news and interview podcasters on why they started their podcast.

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