If you’ve ever felt stuck building your podcast audience or wondered why your show isn’t gaining traction, this episode is your wake-up call for marketing with podcasting. Josh Troche sits down with Greg Wasserman, Head of Relationships at RSS.com, to uncover what’s really holding podcasters back and how you can work to break through the noise to attract clients effectively. From strategy to systems, and from audio quality to authentic connection, this conversation is packed with no BS advice for business owners and marketing pros who want to leverage podcasting for marketing and client attraction. Greg reveals why most podcasts flatline (and how to avoid it). He also talks about the one tool from RSS.com almost no one is using but everyone should be using. And since he's the Head of Relationships, he also talks about how to build real relationships through podcasting (not just downloads). Greg and Josh then talk about what’s coming in podcasting over the next 6–12 months. 

This isn’t just a feel-good conversation for you. It’s a roadmap for serious marketing content creators. Whether you’re launching your first podcast or rebooting an existing one, don’t miss this masterclass in brand building with podcasting, community engagement, and building momentum.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Podcasting builds awareness... but if you want credibility that opens doors, gets you speaking gigs, and positions you as the expert in your space, you need a book. In this episode, discover how to turn your podcast into a powerful authority asset that works long after the mic is off. 

In this episode, Josh Troche brings in publishing powerhouse and podcasting veteran Tina Dietz to uncover why your podcast is already a book in disguise and how turning your audio into a book can skyrocket your credibility, unlock new revenue channels, and cement your status as the go-to expert in your field.

If you’re a business owner or marketing manager using podcasting to grow your brand, this is your roadmap to next-level authority. Tina breaks down her exact process for turning 50+ episodes into a professional, publish-ready manuscript—without losing the soul of your show. She shares how voice tempo affects your perceived credibility (yep, how you breathe matters), what AI tools can and can’t do for your content, and the major mistake most podcasters make when trying to write their book.

You’ll also get actionable insights on the three types of podcasters who are primed to publish, how to structure your episodes so they easily repurpose into written gold, why a podcast alone won’t give you the authority a book can, the publishing myths that keep most creators stuck, and what actually makes an audiobook worth listening to (spoiler: it’s far more than just reading into a mic). 

This is the episode for podcasters who are ready to go beyond awareness and start building authority that sells. Tune in, take notes, and get ready to write the book your audience didn’t even know they needed, but won’t stop talking about once it’s in their hands.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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You’ve got the mic, the lighting, the guest with 12 titles… but your podcast growth? Not matching the effort you’re putting in.

Turns out, it’s not your setup, it’s your strategy.

In this episode, Josh Troche sits down with executive coach and podcasting pro Dr. Jake Clendenning to break down what actually drives podcast visibility and listener engagement. Spoiler alert: It’s not more gear or another “perfect” edit. It’s about asking better interview questions, understanding audience targeting, and mastering the unsexy details like SEO for podcasters, episode titles, and show descriptions.

This is must-listen material for business owners, marketing managers, and content leads who want to use podcasting to grow their brand, boost their marketing, and monetize more effectively. Dr. Jake shares how he’s grown his own show to over 100+ episodes by focusing on podcast consistency, YouTube optimization, and podcast branding that connects with real listeners, not just algorithms.

You’ll hear actionable podcasting tips, including why “done is better than perfect” can accelerate your podcast growth, how optimized episode titles and podcast thumbnails can 10X your views, and smarter podcast marketing tactics that go beyond just dropping a link. You’ll also learn content repurposing strategies to expand your reach, how to ask deeper, curiosity-driven interview questions to boost engagement, simple podcast monetization methods that work before you have a huge audience, and where video podcasting fits into a successful podcast strategy.

This episode is what you need to build a show that not only looks and sounds polished, but gets results.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

Book your time in our state of the art studios: https://www.pedalstomperproductions.com/podcast

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Rob Durant didn’t set out to become a sales expert or a podcaster. But when a “customer service” job came with a hidden sales quota, everything changed. 

In this episode, Rob shares how leaning into his Disney-trained customer service roots helped him unlock a new approach to sales, one focused on serving, not selling. 

Now, as the host of Sales TV Live, Rob uses podcasting to educate, connect, and challenge the status quo for sales professionals who want more than just the next deal. He’s also teaching business owners and marketing leaders how to turn their podcast into a brand asset that drives real results. 

You'll learn why the best salespeople often think like customer service reps, except they know when to ask for the sale. Rob Durant also shares how podcasting builds connections that cold calls can’t, the most common mistake new podcasters make, and why your podcast should be treated as a brand, not just a broadcast. Plus, he reveals his simple formula for creating consistent, engaging content. 

If you're a business owner or marketing manager looking to build credibility, visibility, and authentic relationships through podcasting, this episode is a must-listen. 

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

Book your time in our state of the art studios: https://www.pedalstomperproductions.com/podcast

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Discover how Maureen Pisanick leverages her School Lunch Podcast as a powerful tool for client attraction and brand building with podcasting in the nutrition and education sectors. Maureen reveals her unique approach to marketing with podcasting by amplifying vital conversations around school food service and child nutrition programs.

Learn proven tips for podcasters on content creation, including how to record multiple episodes in one day and repurpose content to maximize reach. Whether you're exploring podcasting for marketing or seeking strategies to make your podcast a meaningful part of your brand, this episode demystifies the process and highlights how to create compelling content that goes beyond just download counts.

Tune in to gain practical insights on podcasting for marketing, helping you build a resonant brand and attract your ideal audience through authentic storytelling and thoughtful conversation. This episode is a must-listen for podcasters, educators, and marketing professionals looking to elevate their audio content into a lasting business asset.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

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You can knock… or you can podcast your way in.

When Jo Long realized business leaders weren’t responding to sustainability conversations, she didn’t double down on cold calls, she launched a podcast. In this episode, Jo breaks down how The Responsible Marketing Podcast became her tool for creating authentic content, educating her community, and driving real business conversations around responsible branding.

Whether you're leading a team, running a marketing department, or building your own brand, this episode is packed with insights on using podcast marketing and digital storytelling to amplify your sustainability efforts without sounding like a greenwashing cliché.

We explore how ethical marketing can build trust, why data transparency is your best defense against doubt, and how educational content can open more doors than traditional outreach. Jo also shares podcast launch tips, guest selection strategies, and the emotional rollercoaster of starting your own small business podcast including her “too-bright ring light” moment and how she learned to value authenticity over perfection.

You’ll walk away with fresh ideas for marketing with purpose, building community impact through podcasting for good, and crafting sustainable branding that doesn’t just tick boxes, it tells real stories. If you're curious about how transparency in marketing and brand storytelling can elevate your reputation, this episode delivers.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

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What happens when a real estate tech startup realizes they have a marketing problem, not a tech one? They launch a real estate podcast but not just to sell. Instead, they build a platform for community building, education, and brand credibility.

In this episode, Josh Troche sits down with Darrin Grella, CEO of OfferIn, to explore the evolution of their podcasting for business journey. From nervous beginnings to a dialed-in podcast structure, Darrin shares how launching an educational podcast helped his team shift their marketing mindset, establish authority with real estate agents, and create a steady stream of long-form content that feeds every part of their startup marketing strategy.

They also dive into how a solid podcast strategy can reach a niche audience, what every podcast host should know about developing strong interview skills, and the real business impact of content creation through podcasting. Darrin shares mistakes made and key podcast lessons learned during the launch, while also explaining why effective real estate marketing is always about delivering value, not just volume.

If you're a real estate agent, marketer, or business owner thinking about launching a podcast, this episode is packed with insights you can use right now.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

Book your time in our state of the art studios: https://www.pedalstomperproductions.com/podcast

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What happens when a working-class dad turns life’s challenges into a platform for change? For Mark Grimes, it meant turning his passion for volunteer mental health into Chewing the Crust, a storytelling podcast that’s equal parts grit, growth, and pie.

In this episode, Mark shares how one moment backstage at a Chris Evans radio festival sparked the idea to start a podcast focused on mental health stories, resilience stories, and the everyday experiences that shape us. With no background in broadcasting, he launched a YouTube podcast from his cluttered home office, proving that imperfect action beats perfection paralysis every time.

We explore how Mark uses his natural curiosity and background as a UK podcaster to draw out powerful, human moments through long-form interviews. From dealing with production hiccups to using Riverside editing as a learning tool, Mark’s journey is packed with wisdom for new and seasoned podcasters alike.

We also dig into:

• Why the best interview tips start with letting people finish
• How to build human connection without over-editing your guests
• Why success isn’t measured in downloads
• How podcasting turned his book into a movement

Whether you're looking for real-world advice on how to start a podcast, improve your interview skills, or connect your content to a deeper mission, this episode delivers the honesty and insight you’ve been craving.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

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What if your college shut down halfway through your degree? You’ve invested time, money, and your future, only to face locked doors and unanswered questions. For thousands of students, this isn’t a hypothetical. It’s already happening. And it’s a warning sign of a deeper higher education crisis.

In this episode, Gary Stocker, creator of This Week in College Viability, joins us to share how he’s using data storytelling through podcasting to shine a light on the financial health of U.S. colleges. From non-profit colleges quietly draining endowments to the widespread use of tuition discounts masking real tuition costs, Gary breaks down what most boards of trustees and families aren’t seeing.

But this isn’t just about exposing problems, it’s about how a podcast can drive real awareness and change. Gary shares his podcast marketing strategy, how he built an engaged audience by owning a niche, and why he chose a commentary-driven format that delivers weekly insights for higher ed leadership, adjunct professors, and student resources advocates.

We also dig into:

• How the looming enrollment cliff is accelerating closures
• What educational reform should really look like
• Why consistent data analysis beats vague mission statements every time

Whether you're a marketer looking to build an authority-driven podcast, a parent weighing college options, or someone tracking trends in the education industry, this episode delivers value you can’t afford to ignore.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

Book your time in our state of the art studios: https://www.pedalstomperproductions.com/podcast

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Jason Stone didn’t plan on becoming a podcaster… but after his diagnosis, sharing his story became a way to connect, educate, and advocate.

In this episode, we explore how Jason’s raw and unfiltered YouTube podcast became a powerful platform for patient advocacy, cancer support, and emotional healing. His story is one of resilience, honesty, and a commitment to changing the conversation around men’s health.

Jason shares how he built a thriving podcast community from his craft room, reaching thousands with messages about PSA testing, navigating a cancer diagnosis, and finding strength through shared vulnerability. Whether he's talking to fellow survivors, doctors, or walking along a river sharing his thoughts, Jason’s content is a masterclass in meaningful content creation.

You'll learn how early PSA testing can be life-saving, why male vulnerability and honest storytelling deepen audience connection, and what authentic community building looks like in a health-focused podcast. Jason also shares the mindset that fuels a mission-driven show and offers practical podcast advice for creators looking to blend personal story with meaningful impact.

If you're looking for real podcast inspiration, whether you're creating content in the health space or simply want to understand how a mic can drive massive impact, Jason’s story will resonate.

This is more than a health podcast, it’s a reminder that personal growth, cancer awareness, and storytelling can change (and even save) lives.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
https://pedalstomperproductions.as.me/no-pitch

Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
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Want to start your own podcast? https://www.pedalstomperproductions.com/contact-bedford

Book your time in our state of the art studios: https://www.pedalstomperproductions.com/podcast

Join our Discord Server and let's chat about your podcast https://discord.gg/CWk9aUuNtM

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