Podcasting Momentum -  The Marketing Flywheel for your Businesss

Podcasting Momentum - The Marketing Flywheel for your Businesss

By Josh Troche - Pedal Stomper ProductionsBusinessEntrepreneurshipEducationHow ToMarketing
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Podcasting Momentum - The Marketing Flywheel for your Businesss episodes

  • Beyond the Mic: Building Community & Brand Authority with Riverside’s Kendall Breitman

    When you want to master an industry, you talk to the insiders. This week, we're joined by Kendall Breitman, Community Manager at Riverside.fm, to discuss the intersection of journalism, television production, and the future of podcasting. We dive deep into why high-quality remote recording is the foundation of brand authority and why your transcript is actually your most valuable "unsung hero" for podcast content repurposing.

    In this episode, you’ll learn:

    • Why the "art of the interview" is a journalist's secret weapon in podcasting.
    • How to build a genuine community by leaning into your "human-ness".
    • The #1 mistake most creators make (and why you should "lean into the cringe").
    • Why recording on "meeting apps" like Zoom is killing your brand's credibility.

    Ready to level up your brand building with podcasting? Don't let technical hurdles stop your story. Book a 15-minute No-Pitch Podcast Consult with Pedal Stomper Productions today to optimize your setup and start sounding like the authority you are.

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    45 min
  • The Progress Bus & Personal Branding with Mitch Carson

    What is your personal brand? According to Mitch Carson, it’s what people say about you when you’ve left the room. In this episode, Josh Troche and Mitch Carson discuss the evolution of media—from the high-pressure, four-minute windows of live TV to the limitless connection of podcasting. Mitch brings 40 years of speaking experience and a background as an HSN pitchman to explain why paying your dues is the only way to build "podcasting biceps". Learn why your network is your greatest ROI and how to jump on the "Progress Bus" before it leaves you behind

    In this episode, you’ll learn:

    • The Power of Personal Branding: Discover why your brand is "what people say about you when you’re not in the room".
    • Beating Pod Fade: Why 86% of podcasts fail by episode 15 and how to ensure yours isn't one of them.
    • Strategic Networking: How podcast lead generation happens through the relationships you build with hosts and guests, not just the audience
    • Transferable Skills: Which TV and radio skills translate to the mic and where you need to adapt for the podcasting platform

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    46 min
  • Bosses Start Somewhere: Landing Big Guests and Building Long-Term Momentum with Reilly Stith

    Bosses Start Somewhere: Landing Big Guests and Building Long-Term Momentum with Reilly Stith

    Episode Summary

    Is "overnight success" real? According to guest Reilly Stith, it usually takes about a decade. In this episode, we explore the "no shortcuts" philosophy behind Reilly’s brand, Bosses Start Somewhere. 

    We dive into her transition from audio-only to video, her "spiritual science" for formulating the perfect interview questions, and her top advice for any business owner: Never take a break. Reilly shares how she leveraged cold emails and social media to land high-profile guests even when she had a small following, proving that with the right message and timing, no one is out of your league. 

    Key Takeaways:

    • How to handle the "nitty gritty" of starting a show in a bedroom. 
    • The importance of staying consistent to maintain momentum. 
    • Why authenticity beats perfection every time. 
    • Strategies for integrating a passion project with a marketing agency. 

    CTA: Don't let the technical hurdles of remote video podcast production stop you. Let Pedal Stomper Productions help you reach more people. Subscribe and leave us a review!

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    31 min
  • Stop Hating the Camera: Why Video-First is the Ultimate Strategy for Brand Building with Katie Fawkes

    Are you avoiding video because it feels too complex, expensive, or just plain scary? You aren't alone. Katie Fawkes, Marketing Manager at Ecamm Live, started her career in English Literature and swore she would never go on camera. Today, she’s a leader in the live-streaming space, proving that brand building with podcasting starts with showing your face.


    In this episode, Josh and Katie break down the "Video-First Mountain." We explore why starting with video is the most efficient way to fuel your podcast content repurposing services, allowing you to strip audio, create social clips, and generate blog posts from a single recording.


    Key takeaways include:

    • Clarity Over Complexity: Why a $129 webcam and a simple USB mic are often better for consistency than a pro studio.
    • The Death of Over-Production: Why "bumpy" and human content is winning over highly curated, AI-generated styles in 2026.
    • Lead Generation Secrets: How live video builds a level of trust that traditional audio simply can't match.

    Stop letting the "gatekeepers" of old tech hold you back. Whether you are looking for remote video podcast production tips or a way to simplify your workflow, this episode is your roadmap from camera-shy to content-ready.

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    40 min
  • How Niching Down Saved Adrienne Wilkerson's Business and Boosted Brand Building with Podcasting

    Thinking about niching down your podcast or business—but feeling overwhelmed by the idea? You're not alone. In this episode, we talk with Adrienne Wilkerson, co-founder of Beacon Media + Marketing, who demonstrates how niching down transformed her business and powered effective brand building with podcasting. 

    Discover how Adrienne took a bold step by focusing on mental health marketing and how this niche approach fueled sustainable growth. We explore why niching down is essential for podcast lead generation and overall business success, especially when viewed through the lens of podcast marketing.

    Adrienne shares actionable strategies on marketing a podcast like a brand, the importance of defining your target audience, and the difference between client-attraction podcasting versus simply producing content. We also dive into the long-term benefits of consistent podcast content repurposing services, highlighting evergreen strategies that continue generating leads years later.

    Perfect for small business owners, marketing managers, and podcasters eager to enhance their remote video podcast production and overall podcast strategy, this episode offers valuable lessons in balancing short-term ROI with long-term brand growth. Tune in for insights that will help you create a podcast that truly builds your brand and attracts the right clients.

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    43 min
  • How a Trial Lawyer Uses Podcasting for Brand Building and Education

    What happens when a high-stakes trial lawyer leverages law firm podcast production to transform their practice? You get gripping stories, deep reflections, and a masterclass in storytelling for brand building with podcasting. In this episode, Josh sits down with Andy Goldwasser, a seasoned litigator and the host of Trial War Stories, to unpack how creating a podcast has not only enhanced his legal career but also fueled personal growth and professional branding.

    Andy opens up about why he began his podcast journey and how it shifted from marketing strategies to mentorship. We also talk about the unique experience of having his father, also a lawyer, as his second guest. Instead of lead generation, Andy has found that the compelling episodes that resonate with those that not only want the stories, but also with those that want to learn how to be better lawyers in the process.

    This episode is essential listening for lawyers, business owners, or any professional interested in using remote video podcast production to build a powerful content asset. Discover how curiosity and attentive listening can make your podcast stand out, turning your expertise into impactful stories that drive connection and growth.

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    39 min
  • Podcast Success and Client Attraction: Marketing Strategies with RSS.com's Greg Wasserman

    If you’ve ever felt stuck building your podcast audience or wondered why your show isn’t gaining traction, this episode is your wake-up call for marketing with podcasting. Josh Troche sits down with Greg Wasserman, Head of Relationships at RSS.com, to uncover what’s really holding podcasters back and how you can work to break through the noise to attract clients effectively. From strategy to systems, and from audio quality to authentic connection, this conversation is packed with no BS advice for business owners and marketing pros who want to leverage podcasting for marketing and client attraction. Greg reveals why most podcasts flatline (and how to avoid it). He also talks about the one tool from RSS.com almost no one is using but everyone should be using. And since he's the Head of Relationships, he also talks about how to build real relationships through podcasting (not just downloads). Greg and Josh then talk about what’s coming in podcasting over the next 6–12 months. 

    This isn’t just a feel-good conversation for you. It’s a roadmap for serious marketing content creators. Whether you’re launching your first podcast or rebooting an existing one, don’t miss this masterclass in brand building with podcasting, community engagement, and building momentum.

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    47 min
  • Tina Dietz Reveals How to Know When Your Podcast is Ready to Become a Book

    Podcasting builds awareness... but if you want credibility that opens doors, gets you speaking gigs, and positions you as the expert in your space, you need a book. In this episode, discover how to turn your podcast into a powerful authority asset that works long after the mic is off. 

    In this episode, Josh Troche brings in publishing powerhouse and podcasting veteran Tina Dietz to uncover why your podcast is already a book in disguise and how turning your audio into a book can skyrocket your credibility, unlock new revenue channels, and cement your status as the go-to expert in your field.

    If you’re a business owner or marketing manager using podcasting to grow your brand, this is your roadmap to next-level authority. Tina breaks down her exact process for turning 50+ episodes into a professional, publish-ready manuscript—without losing the soul of your show. She shares how voice tempo affects your perceived credibility (yep, how you breathe matters), what AI tools can and can’t do for your content, and the major mistake most podcasters make when trying to write their book.

    You’ll also get actionable insights on the three types of podcasters who are primed to publish, how to structure your episodes so they easily repurpose into written gold, why a podcast alone won’t give you the authority a book can, the publishing myths that keep most creators stuck, and what actually makes an audiobook worth listening to (spoiler: it’s far more than just reading into a mic). 

    This is the episode for podcasters who are ready to go beyond awareness and start building authority that sells. Tune in, take notes, and get ready to write the book your audience didn’t even know they needed, but won’t stop talking about once it’s in their hands.


    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    35 min
  • Done Is Better Than Perfect: Dr. Jake Clendenning on Why Most Podcasts Fail (and How to Fix Yours)

    You’ve got the mic, the lighting, the guest with 12 titles… but your podcast growth? Not matching the effort you’re putting in.

    Turns out, it’s not your setup, it’s your strategy.

    In this episode, Josh Troche sits down with executive coach and podcasting pro Dr. Jake Clendenning to break down what actually drives podcast visibility and listener engagement. Spoiler alert: It’s not more gear or another “perfect” edit. It’s about asking better interview questions, understanding audience targeting, and mastering the unsexy details like SEO for podcasters, episode titles, and show descriptions.

    This is must-listen material for business owners, marketing managers, and content leads who want to use podcasting to grow their brand, boost their marketing, and monetize more effectively. Dr. Jake shares how he’s grown his own show to over 100+ episodes by focusing on podcast consistency, YouTube optimization, and podcast branding that connects with real listeners, not just algorithms.

    You’ll hear actionable podcasting tips, including why “done is better than perfect” can accelerate your podcast growth, how optimized episode titles and podcast thumbnails can 10X your views, and smarter podcast marketing tactics that go beyond just dropping a link. You’ll also learn content repurposing strategies to expand your reach, how to ask deeper, curiosity-driven interview questions to boost engagement, simple podcast monetization methods that work before you have a huge audience, and where video podcasting fits into a successful podcast strategy.

    This episode is what you need to build a show that not only looks and sounds polished, but gets results.



    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    38 min
  • How Rob Durant Uses Podcasting to Build Trust and Elevate the Sales Profession

    Rob Durant didn’t set out to become a sales expert or a podcaster. But when a “customer service” job came with a hidden sales quota, everything changed. 

    In this episode, Rob shares how leaning into his Disney-trained customer service roots helped him unlock a new approach to sales, one focused on serving, not selling. 

    Now, as the host of Sales TV Live, Rob uses podcasting to educate, connect, and challenge the status quo for sales professionals who want more than just the next deal. He’s also teaching business owners and marketing leaders how to turn their podcast into a brand asset that drives real results. 

    You'll learn why the best salespeople often think like customer service reps, except they know when to ask for the sale. Rob Durant also shares how podcasting builds connections that cold calls can’t, the most common mistake new podcasters make, and why your podcast should be treated as a brand, not just a broadcast. Plus, he reveals his simple formula for creating consistent, engaging content. 

    If you're a business owner or marketing manager looking to build credibility, visibility, and authentic relationships through podcasting, this episode is a must-listen. 

    If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time. 
    https://pedalstomperproductions.as.me/no-pitch

    Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox. 
    https://www.pedalstomperproductions.com/

    Want to start your own podcast?  Go here!


    You can book time in our studios here 


    Want to read about this? Check the blog! 



    43 min

About Podcasting Momentum - The Marketing Flywheel for your Businesss

From the publisher's feed

Welcome to Podcasting Momentum, the show that helps business owners and marketing managers like you get to the heart of what makes a podcast successful. In each episode, we will do a deep dive with…