Pony Tales Podcast

Pony Tales Podcast

By Andres GamboaBusinessEntrepreneurship
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Pony Tales Podcast episodes

  • #265: Joe Siau sold books.

    Get info about BIZZLER in Greece here: ⁠[email protected]


    In this episode of The Pony Tales Podcast, we chat with Joe, who sold books for three summers in the 1980s and went on to build a remarkable career. Joe is the author of Habits Driven is the Game Changer, where he shares how the habits he developed during his book-selling days paved the way for his success in business. He’s now a consultant for Live Better Financial in California, specializing in Reverse Mortgages and Divorce Lending, a unique niche in the mortgage industry.  This episode offers a fascinating look into Joe’s career journey and the impactful lessons he’s learned along the way. Tune in—you won’t want to miss it!


    A big thanks to our sponsors over at Cardinal Senior Insurance.

    Get a sit down with their leadership and ⁠⁠schedule an Interview with Cardinal Senior Benefits


    IF THIS IS YOUR FIRST EPISODE:

    Welcome to The Pony Tales Podcast, where we dive into the inspiring stories and unique experiences of Southwestern Advantage alumni. Each episode features candid conversations with former book-sellers, exploring how their time selling books shaped their personal and professional lives. From incredible career journeys to valuable life lessons, our guests share the habits, mindset, and challenges that led them to success. Whether you’re a former book-seller or just looking for some motivation and wisdom, you’ll find something to relate to and learn from in every episode. Tune in and be inspired!

    1 hr 34 min
  • #264: Emma Wheeler (Barnett) sold books.

    In this episode of The Pony Tales Podcast, we sit down with Emma, a true champion of the book-field. Growing up in a family of successful book-sellers, Emma shares what it was like to be surrounded by such a high-achieving alumni family. She opens up about the pressures of living up to their success and how she learned to let go of her ego and the need for recognition. By embracing a mindset of self-improvement, she hit her biggest goals yet.

    A big thanks to our sponsors over at Cardinal Senior Insurance.

    Get a sit down with their leadership and ⁠schedule an Interview with Cardinal Senior Benefits


    Get info about BIZZLER in Greece here: [email protected]

    2 hr 17 min
  • #263: Monette Howell Sedberry sold books.

    Monette Howell is a 7-summer book girl who sold in the late-70s/early-80s at a time when not many women were on the bookfield. During the COVID shutdown, Monette started her own weekly podcast, Mornings with Monette. She and Andres talk about the origins of her podcast and the learning curve that comes with an audio platform. Monette had a star-studded career on the bookfield and she talks about how she was a student of the game, what she did to bring a 20-man team, and so much more. Be sure to check out her show via the links below!

    Mornings with Monette

    Apple Podcasts: https://podcasts.apple.com/us/podcast/mornings-with-monette/id1513242698

    Spotify: https://open.spotify.com/show/1rR1IPEADGAAJvD913SdtF 

    Book link: Habits Driven is the Game Changer 

    https://www.amazon.com/Habits-Driven-Game-Changer-Siau/dp/1951797949

    Key Moments and Chapters:

    00:00:00 - Start

    00:03:30 - Was it a Cult?

    00:06:00 - Having one of your kids go sell books

    00:09:20 - Mornings with Monette

    00:18:50 - Top Series of the Podcast

    00:21:30 - Content creation process

    00:31:34 - SW Origin Story

    00:36:30 - Being good at selling is different than being a good manager

    00:40:15 - Managing women?

    00:48:20 - The Firsts - and without a car

    00:59:30 - The Power of Belief

    01:08:00 - How to leave your territory in pristine condition

    01:16:10 - Recruiting lessons

    01:23:00 - The Famous Off Schedule Rodeo Encounter

    01:26:00 - Rapid Fire

    01:50:00 - Moonshine Capital of the World

    01:53:20 - 20th Man on the 20-Man Team

    02:00:00 - Pony Tales

    2 hr 10 min
  • #262: Theo Davies, Highlanders

    At the time of this recording, Theo is the Head of Business Enablement for Google in the Asia-Pacific region. In this episode, we discuss his career journey from books to Google, his accomplished public speaking career, and, of course, how he holds the record for experienced dealers and the best day ever—literally.

    You can connect with Theo regarding his latest career move on LinkedIn.

    A big thanks to our partners over at Cardinal Senior Benefits. If you want more information about them, here’s the link.

    Schedule an Interview with Cardinal Senior Benefits

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    Chapters and Key Moments -

    00:00:00 Start

    00:07:30 What Theo has been up to 

    00:13:25 Finance to SW Consulting

    00:19:27 Working at google 

    00:28:00 Hackathon

    00:44:45 Day to day at google

    00:54:42 Public speaking career

    01:06:54 How did you get into SW? 

    01:14:11 First Sale

    01:15:48 BIGGEST DAY RECORD


    1 hr 39 min
  • EE: Habits Acquired Since SW

    Being curious, a better listener, less judgmental, and letting go are just some of the topics we shared in this hour long Executive Exercises episode.  Let us know what habits you’ve learned since leaving the bookfield that you are proud of!


    Also, here is the video of the door-to-door pizza guy.

    Books mentioned:



    59 min
  • #261: Adam Outland, TD

    Adam, a nine-summer bookman, hops on the show for a shorter episode with Andres. Oddly enough, Adam had multiple encounters with Filipino families while on the brookfield, and has some great stories to accompany them. Since his time selling books, Adam has worked with Southwestern Consulting and launched the student consulting branch of the group for middle and high school students. 

    UPCOMING: Adam is part of a new non-profit venture to take the student coaching model to kids aging out of the foster care system. September 19 at 5:30 pm at the Company Headquarters in Nashville, they’re hosting a social fundraiser for the non-profit, Kindness for Kids. If you are interested in supporting this worthy effort, connect with Adam through the website! 

    Check out Adam’s other podcasts:

    Inside Great Minds :https://www.instagram.com/insidegreatmindsadam/ 

    The Action Catalyst: https://www.instagram.com/actioncatalystpodcast/

    Key Moments and Chapters:

    00:00:00 - Start

    00:04:30 - RAPID FIRE Questions

    00:10:50 - Filipino Breakfast Spot - “You Book Man!”

    00:17:00 - Redefining belief barriers - the mom who refinanced her home to buy the books

    00:20:00 - The Universe conspiring on your behalf

    00:25:00 - Recruitment into Southwestern, impressed by Lester

    00:29:00 - Living with a Filipino Mr. Miyagi

    00:31:25 - “First Door” had no door

    00:33:38 - Origin of SW Student Coaching program

    00:41:00 - Andres’ soccer coaching philosophy

    00:44:25 - “Tremendous change starts with the education of the populous.” JFK

    00:46:00 - Tina Outland, field hockey club

    00:48:15 - PONY TALES - What you’re doing now will change your life

    00:52:20 - Kindness for Kids Social Fundraiser, September 19, @5:30 pm

    00:58:30 - Aiden says hi - I am Brave, I am Strong, I am Kind!

    1 hr
  • #260: Phil Varberg, CADILLACS

    Phil hops on as our second Varberg to grace the show (Peter is #215).  From growing up in the Philippines, Phil heard all about selling books from his dad, and knew this was the path for him. He and Andres talk about the twists and turns of life after the bookfield and his journey with Inspire Benefits, before digging into some wild stories of the days slingin’ books. Phil sold for 7 summer and has the stories to prove it. If you’re watching, around the 90-minute mark, take a peek at the photos Phil shares! Enjoy this episode that is FRIEEED WEEELLLL. 


    Executive Exercise link: 

    Apple Podcasts - https://podcasts.apple.com/us/podcast/ee-when-to-fire-someone/id1550828313?i=1000660581150 

    Spotify -   https://open.spotify.com/episode/1O23O6pLuxsNv1g0vMkRnQ?si=Yje1xY6KRpmSOE1gDASaTg 


    Key Moments and Chapters:

    00:00:00 - Start

    00:03:06 - A Varberg Family History

    00:11:30 - Manifestation of Goal Setting

    00:22:45 - Inspire Benefits

    00:25:00 - Pursuing the Shadow of my Dad

    00:33:20 - Recognize that life is a vapor

    00:42:30 - Getting into SW

    00:48:00 - First Door, First Summer

    00:51:50 - Trailer Park Pony

    00:56:00 - Missionary Kid Experience

    01:10:00 - Dodge Caravan Incident

    01:22:50 - Must. Sell. More.

    01:31:00 - Photo Reel!

    01:35:50 - Rapid Fire

    01:52:30 - PONY TALE

    1 hr 59 min
  • EE: Is It Time To Move On?

    In this episode Pat, Alecia, Lee and Andres discuss when it is time to quit. How do you know if the career path you are on is not working out? Have you been at your role too long? Are you getting paid enough? Do your values align? These are the questions we address and more. Enjoy!



    40 min
  • #259: Ian Brown, Eagle Blitz

    Ian Brown hops on the show from Tampa, Florida after selling for 7 summers. Ian hit some great numbers in his time on the bookfield, and shares with Andres how his time as a track athlete set him up for success and a “fast” start. From Honky Tonk Badonkadonk, to Jesus PR, to Retail Leasing, these two have a great time catching up - all the way to Pound Town!


    Key Moments and Chapters:

    00:00:00 - Start

    00:04:05 - Rapid Fire

    00:07:47 - POUND TOWN

    00:23:55 - Honky Tonk

    00:27:50 - Stocking piling the car

    00:33:55 - Best Sales Day

    00:46:20 - Recruited by Cousin Shaina

    01:02:50 - Track teaching FLOW and getting to 10k summer

    01:14:00 - Keys to a Fast Start

    01:26:45 - Why leave then?

    01:30:00 - Commercial Real Estate vs. Retail Leasing

    01:38:50 - PONY TALE

    1 hr 53 min

About Pony Tales Podcast

From the publisher's feed

We chat with successful entrepreneurs and professionals who share lessons learned by selling door-to-door during college with Southwestern Advantage. The show is not directly affiliated with the internship itself, but invites alumni of the program to share their experience. These stories vary from motivational, outrageous, comedic, instructional, informational and valuable to any person wanting to learn more about personal growth, attitude, discipline, sales, recruiting, work-life balance, entrepreneurship, work ethic, and much more.

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