The Small Business School Podcast

Pricing Your Services and Knowing Your Value


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Today I’m teaching you how to determine your pricing model in your business. Whether you’re a service provider or you sell products you can use the formulas I give you in this episode to calculate what your hourly rate would need to be to make sure your time and hard work are energetically returned to you.

First of all, I encourage you to not work more than 40 hours per week, unless it’s truly temporary. 

Next, we want to identify the yearly salary you want to pay yourself. Then, we factor in the two types of ways you work in your business. The work you do is highly specialized. Some of your time is spent on client work; and some is spent on administrative work. I always look at market comparisons and help my clients design a pricing model that compensates them for the value they’re providing their clients. We don’t announce their hourly rate, but we use it to price their packages.


  • 1:49 -  Why it’s important energetically to make sure you’re charging enough for how hard you’re working.


  • 3:04 -  My formula to determine what your hourly rate should be


  • 6:42 - We go one step further, looking at the market to see what other service providers are charging.


  • 10:46 - Don’t make this same mistake with a pricing model where you’re offering a service that detracts from your focus and doesn’t benefit the client as much as it’s costing them and you.


Thanks for listening! Is there a topic you feel not enough people are talking about in the small business scope or one I haven’t discussed? Send me a DM because I would love to know and possibly cover it in a future episode! Let’s keep this conversation going!

Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

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The Small Business School PodcastBy Staci Millard

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