Atlas of Chiropractic

Principles of Practice Mastery with Dr. Bill Davis


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Dr. Bill Davis is a NUCCA trained upper cervical chiropractor and the CEO of Upper Cervical Marketing. His team helps upper cervical doctors reach more new patients online through a variety of strategies utilizing the latest technology. Check out UCM Here.

Additionally, Dr. Davis is the host of the Upper Cervical Marketing Podcast - a show where he interviews top upper cervical doctors to share success strategies. You can check out the UCM Podcast here, be sure to subscribe!


Upper Cervical Practice Mastery is a book that Dr. Davis wrote to serve as a guidebook and reference for upper cervical chiropractors to increase their effectiveness in all aspects of practice. We reference the book in the podcast several times, and I highly recommend you pick it up. You can purchase it here: https://uppercervicalmarketing.com/shop/ as a hard copy, audiobook, or ebook.


Lastly, check out Dr. Davis' story on the Expect Miracles Podcast with Dr. Kevin Pecca to hear more about his story with growing a successful practice and then sustaining a spinal cord injury that left him unable to practice. Listen to that episode here: https://podcasts.apple.com/ee/podcast/conquering-all-odds-dr-bill-davis-on-perseverance-passion/id1227168890?i=1000511561819


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Atlas of ChiropracticBy Dr. John Stenberg & Dr. Cameron Bearder

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