George Dick, president of Four-Colour Print Group, talks about all the reasons you might want to print your next book in Asia, especially if it’s in color or for kids

Many publishers of full-color books—coffee-table books, art books, cookbooks, children’s books – choose to print in Asia because printing costs less there. But cost may not be the only consideration.

Topics include

To reach Four-Colour Print Group, go to https://fourcolour.com/.

Participants

George Dick is the President and CEO of Four-Colour Print Group in Louisville, KY, a print broker and the exclusive USA representative of Everbest Printing Co. in China. George began his printing career in 1980, and has since visited printing plants in a dozen different countries in Asia, Europe, Central and South America. He's always searching for new business partners, new technology, and new ideas to help manage the relationships between customers, sales/service personnel, and manufacturers. He's had articles published in trade magazines, and spoken at industry conferences.

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.