https://www.youtube.com/watch?v=2E54K2bTyR8

Mike Michalowicz is a champion of profitability, on a mission to eradicate entrepreneurial poverty.  Mike is the author of Profit First, Transform Your Business from a Cash-Eating Monster to a Money-Making Machine. He helps business owners realize their need for making a profit and design a practical, working accounting system that doesn’t take ironman willpower to accomplish.  His Profit First System has improved tens of thousands of businesses owners, saving them from the “doom spiral” to achieve instant profitability. 

The Profitability Crisis

Building a life and business you love means you have to be making money.  More specifically, you need to be making a profit, keeping more of the money you make in your business.  It doesn’t matter how much is coming in the front door if it’s all draining right out the back door.

Many small business owners wake up to find themselves as slaves to their business.  Rather than improving their lives and fulfilling their dreams, their business has grown into a beast with an insatiable appetite for cash.  The demand to spend more to keep things running requires the next sale, just to stay afloat.  Instead of working because they want to, they chase sales to pacify the business and its ride-along companion of anxiety. 

Welcome to a business out of control.

If this is you, you’re not alone. 

Eight out of ten businesses fail because they lack profitability.  All the income is gobbled up in expenses, and there’s no cold hard cash in the coffers at the end of the month.  Often the business owner isn’t paying themselves at all, there are no reserves, and hello reactive mode when it comes to tax season.  And this problem tends to worsen, not self-correct, the larger the business grows.

Tune in to Hear the Full Conversation About Profit First

In this episode of The Money Advantage podcast, we interview Mike Michalowicz.

While business panic and frustration might be your current chapter, it doesn’t have to be the end of the story.  You can improve the health and sustainability of your business overnight by focusing in on profitability.  And it isn’t as painful as you might think!

Listen to the conversation here:

Where Profitability Fits into the Cash Flow System

As crucial as keeping more of the money you make is, it’s just one step in a bigger journey.

That’s why we have created the 3-step Business Owner’s Cash Flow System, your roadmap to take you from just surviving, to a life of significance, and time and money freedom.

The first step is keeping more of the money you make by fixing money leaks, becoming more efficient and profitable.  Then, you’ll protect your money with insurance and legal protection, and Privatized Banking.  Finally, you’ll put your money to work, increasing your income with cash-flowing assets.

Business profitability intersects the roadmap in two places. 

First, it’s part of The Money Finder step in Stage 1, where you fix the money leaks that are siphoning off your cash flow.  Secondly, it’s part of Investing in Stage 3, the part of the process where you craft your business into a self-sustaining, cash-flow producing asset that’s one of your very best investments.

Who Is Mike Michalowicz?

Mike Michalowicz is the entrepreneur behind three multi-million-dollar companies and is the author of Profit First, The Pumpkin Plan, and what BusinessWeek deemed the entrepreneur’s cult classic, The Toilet Paper Entrepreneur.

Mike Michalowicz is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC.  Today, Mike travels the world as an entrepreneurial advocate, speaking to groups just like The Money Advantage community.  He is globally recognized as the guys who “challenges outdated business beliefs” and teaches us what to do about it.

Mike Michalowicz Conversation Highlights