Publishing Secrets

Publishing Secrets

By Tamara M. JacksonBusinessReligion & SpiritualityChristianityEducationHow ToMarketing
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Publishing Secrets episodes

  • Jake Doberenz: You Never Know Until You Try
    How often have you felt God tugging at your heart to write, but put it off because you were afraid of getting it wrong? How many ideas do you have bouncing around in your head that you’ve never acted on? You’re not alone. This week’s Publishing Secrets guest, Jake Doberenz, is a self-proclaimed “ideas guy,” but he’s learned that there comes a point when you have to actually act on those ideas if they’re going to go anywhere. It can be scary to put yourself out there, but chances are the result won’t be as bad as you imagine. Listen to Jake’s story of trial-and-error growth, and be inspired to just give your ideas a try and see what happens.
    37 min
  • Sue Moore Donaldson: Fruit That Will Last
    How is God calling you to get your message out into the world? Chances are, you’ve at least thought about writing a book, but that isn’t necessarily your only option – or even your first step. This week’s Publishing Secrets guest, Sue Moore Donaldson, was one of our Write and Win Challenge contestants last month, and she has pursued a number of different storytelling avenues over the years. From speaking at retreats to blogging to writing books to podcasting, Sue has learned to have confidence in her message and to follow God’s direction – even when it seems like He may be closing one door in favor of another.
    39 min
  • Write and Win Intro: Blog Your Way to a Book
    Do you struggle with starting to write your book, then stopping, and then starting and stopping over and over again? Does writing an entire book from start to finish seem like a daunting task? What if there was a way you could write it in small bursts, over a longer period of time, and grow your audience at the same time?
    Good news: there is! Today’s episode of Publishing Secrets kicks off a very special series of interviews with the winners of a guest blogging challenge. Tune in to find out how blogging can be the answer you’ve been looking for to get you started writing your book while also building up your ideal audience.
    6 min
  • Crack the Marketing Code Bonus: The Power of "Engineuity"
    Have you ever noticed that businesses and influencers are always asking you to sign up for something? They might ask you to join an email list, enter your cell phone number for reminders about an event, or something else, but there’s always a specific action they want you to take.
    Have you ever wondered why? Turns out, there’s actually a strategy to this, and it’s one you can use to automate building relationships with your ideal audience. In this special bonus follow-up episode to the Crack the Marketing Code series, Coach Tam explains the concept she calls “engineuity” – and how you can put it to work to build your audience and drive more sales.
    12 min
  • Crack the Marketing Code #3: Nurture the Relationship
    In this 3-part series, we’ve been working on creating a real, concrete strategy for driving sales by communicating your book’s relevance and drawing your audience into your own digital stage. So what’s next? Just getting your audience to visit your website isn’t going to automatically make them buy your book. In this final installment of the Crack the Marketing Code series, Coach Tam lays out exactly how to take your next step and challenges you to get started building and nurturing your relationship with your audience.
    12 min
  • Crack the Marketing Code #2: Digital Stages
    Now you have an optimized book description that will compel your audience to read your book. Great job! But did you know that you can put that description to work in several different ways? That’s right – what you have in your hands now is a cheat sheet that will help you find your target audience and show up in front of them! Join Coach Tam for Part 2 of the Crack the Marketing Code Series, where you'll learn how to build on what you discovered in Part 1 in a way that attracts your audience directly to your own content.
    9 min
  • Crack the Marketing Code #1: Relevance
    You might think that the first step for marketing your book is to create more awareness – after all, if people are going to buy your book, they have to know it exists, right? But there’s actually another important element that has to come first. Because lots of fanfare and attention won’t help your book sell if your audience doesn’t connect with your message.
    In this first part of the Crack the Marketing Code series, Coach Tam explains how to make your message relevant to your target audience – and how to communicate it to them from the beginning.
    11 min
  • New Miniseries: Crack the Marketing Code!
    That day you’ve been waiting for has finally come. After spending months or even years writing and editing your book, it’s finally ready to be published! But then the harsh reality sets in – the real work has just begun.
    Take it from someone who has been there: the idea that “if I write it, they will come” is a lie. A fairytale. If your book is going to sell and make a difference in the world, people need to know that it – and you – exist. Join Coach Tam for this new miniseries, Crack the Marketing Code, where she will guide you through taking meaningful action to solve the problem of your own obscurity.
    7 min
  • Dr. Bren Williams: Step Out, Step Up, and Step Forth
    Do you have so many ideas that you simply don’t know where to start? How can you know how much to include in one book, and how can you narrow your focus when you have so much information that you feel called to share? These are some of the questions that this week’s guest, Dr. Bren Williams, wrestled with as she was writing her first book. Fortunately, she didn’t have to answer them all on her own. Through prayer and listening for God’s guidance, Dr. Williams was able to work out a process of elimination and find the right focus for this book – and more to come later.
    23 min
  • Cheryl Polote-Williamson: Operate in Excellence
    Have you ever wanted to sit down with a multi-best-selling author and hear it straight from them what it takes to succeed? If so, this is the episode you’ve been waiting for. Cheryl Polote Williamson stopped by Publishing Secrets this week to offer her insight and advice for aspiring authors. Listen as Cheryl lays out how she has had such great success, as well as mistakes she has made in the past that you can learn from and avoid. Be sure to have a pen and paper handy as you listen – you won’t want to miss this advice!
    38 min

About Publishing Secrets

From the publisher's feed

Have you considered becoming a published Christian author? Publishing is the best way to build authority and become the "go-to" expert in your field. It's also one of the fastest ways to get clients…