Purpose & Profit Club® – The Nonprofit Fundraising & Marketing Podcast

Ever feel like your nonprofit is stuck on a treadmill, working hard but not seeing the results? In a recent coaching session, Mary shared struggles common among nonprofit leaders. This episode focuses on the transformative power of professional development, particularly in major gifts fundraising.

We explore skill-building, embracing a growth mindset, and making strategic investments in your team to enhance your organization's value. Learn about 'going upstream' for vital relationships, crafting resonant content strategies, and aligning with successful entities for impactful growth.

We discuss the need for immediate and bold actions—mobilize board members, send impactful emails, and embrace a scrappy mentality to revolutionize your fundraising efforts.

Quantum leaps require investing in yourself and your team. This episode is your guide to thriving in the demanding yet rewarding world of nonprofit work. 

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It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Meet Nathan Ruby, the Executive Director of Friends of the Children of Haiti (FOTCOH). He's a brilliant fundraiser and longtime client, and today he's sharing how our work together moved his organization from $200,000 annually to $800,000 (even with a small team)!

We dig into, marketing, operations, and fundraising have led to a significant boost in donor engagement—demonstrating the undeniable power of combining communications, marketing, and the art of connecting with those who support your mission.

From the growing pains of transitioning to an executive director to the necessity of acknowledging one's limits, this episode offers a candid look at the need for robust support systems. 

He shares a strategic lens on fundraising, stressing the importance of aligning donor interests with organizational outcomes, and the untapped potential within existing donor networks and how to get your board to support your org's growth.

For more information about FOTCOH, visit: www.fotcoh.org
Listen to Nathan's podcast, The Practice of Nonprofit Leadership, here.

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Are you struggling to secure the funding your organization needs or ready to scale past last year's revenue? Wondering whether a coach or a consultant can help you break through those fundraising barriers? This conversation is for you!

We'll dissect the roles of coaches and consultants and how they can specifically tackle your nonprofit's challenges. Whether it's donor fatigue, ineffective campaigns, or the need for sustainable strategies, we're here to guide you. By the end of this episode, you'll have a clear path forward to boost your fundraising results and leave those pain points behind. 

This episode peels back the layers of consultancy approaches, from hands-on corporate strategies to the empowering support systems offered by coaching. Whether you're looking to sharpen your skill set or seeking motivation and accountability, you'll find practical wisdom here that resonates with your journey.

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action.  Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat!  

Wendy boosted donor loyalty and fundraising success by using email marketing to increase her revenue, loyalty, and storytelling.

 She lets us in on the secrets of leveraging email marketing, segmenting messages, and the surprising strength found in increased online engagement -- and the data to back it up.

Plus she shares how increasing her email frequency resulted in increasing her email open rate, understanding supporter motivation, and more.

Wendy's invitation to connect extends beyond the microphone, as she encourages us to embrace our journeys and the collective mantra: "We get to do this."

About Wendy Faust

Wendy has more than 20 years of professional experience in nonprofit leadership including corporate communications, fundraising, leadership development, marketing, and administration. Before joining the Live Like Lou Foundation as the organization's Executive Director, Wendy served in executive leadership for organizations including Marian University, Alpha Gamma Delta, and several private high schools in Southern California. 

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It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Let's explore what inspires action. We emphasize the importance of the audience and the impact of influence -- with the rise of Stanley's $40 insulated cup to a $2,000 eBay sensation. 

The key to this transformation was shifting the target audience, but influence played a pivotal role. 

But audience alone isn't the whole story. The colossal revenue spike was driven by the potent force of influence. Two influencers played a pivotal role in changing the game for Stanley, demonstrating the tremendous impact of an endorsement from a trusted source, whether it's a blogger, a wellness leader, a coach, a mentor, or even a celebrity. These endorsements can translate into millions.

So, while spending thousands on a cup might seem bananas, the underlying strategy is accessible to you. It's about embracing the power of digital ambassadors and influencers, who could become your most influential digital Social Street Team™. The key lies in taking that crucial first step towards harnessing the power of influence for your mission.  

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

The last 2 months of the year are the most revenue-generating of the year… but you’ve also trained your donors to show up those last 2 months of the year. What if you created a more sustainable revenue stream year-round?  

In this episode, I'll cover:

• Direct Mail: We'll discuss why it's still a vital tool.
• Online Fundraising: We'll explore why it's a must, but often not done well.
• Unique Voice: How to speak to your ideal donors authentically and with authority.
• Humanizing Your Organization: Strategies to introduce your supporters to the people behind your nonprofit.
• Year-round Revenue: Discover the power of recurring giving and digital ambassadors for sustainable income.
• Existing Supporters: Learn how to double your revenue without adding new donors by tapping into your current audience.  

Imagine doubling your nonprofit's revenue without adding a single new donor – sounds like a dream? It's not. In this power-packed episode, you'll hear how to cultivate your existing supporter base, armed with the Purpose and Profit Club's dynamic tracker tool (available for members of our group coaching program) to turn possibilities into realities.  

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Consider this: the natural tendency for things is to atrophy over time if we don't actively engage with them. The notion that it all happens effortlessly is one of the biggest misconceptions out there. To ensure sustained growth, consistent effort is an absolute necessity. Don't allow things to wither away; instead, embrace the challenge and commit to ongoing action.

And here's the secret: when they do start to lose their luster, that's when it's all about focusing like a laser beam, taking one step at a time, and seeing things through to the end.

We'll unpack the temptation to spread yourself too thin with a wide array of strategies or ventures. Instead, dive deep into one strategy or area of expertise. Avoid the constant cycle of jumping from one thing to the next, whether it's Facebook ads or the allure of the latest trend. Your success lies in the power of consistency and commitment.

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

I'm thrilled to welcome Josh Penny, Director of Social Impact at Hinge,  to discuss the importance of in-person connections today and Hinge's "One More Hour" initiative which is investing $1 million to strengthen communities.

The U.S. Surgeon General's warning on the loneliness epidemic and its impact on Gen Z is discussed. We also spotlight ideal nonprofits that should apply for this grant -- applications are open until January 30th!   
 
We delve into Josh's vision for the program's outcomes, envisioning stronger communities and increased social engagement. It's a conversation that's sure to inspire change and connection in our digital world. Know a nonprofit that should apply for the One More Hour grant? Share this application link with them!

• Connect with Social Impact at Hinge 
• Read the Surgeon General's report 

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

Ever felt the burnout creeping in after countless hours of dedicated nonprofit work? What if there was a way to channel your passion for change-making without sacrificing your mental health and job security? Join us to rethink your role in the nonprofit world with expert grant writer, podcast host, and coach, Holly Rustick, as we pull back the curtain on the often unacknowledged realities of toxic nonprofit jobs and explore the stability freelancing offers as an alternative path.

Whether you're feeling stagnant in your nonprofit role or are just starting to explore a career in this sector, this episode is a must-listen that could prove to be a game-changer for you.

* FREE WEBINAR ON 1/10/24: Quit your Toxic Nonprofit Job & Replace your Income with Freelance Grant Writing 

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links

I'm sharing a complete guide of 12 transformative lessons—to propel you forward into the coming year. We'll delve into what sets apart the most successful nonprofit leaders and changemakers. 

Have you ever felt the weight of judgment while promoting your cause or felt frustrated by revenue plateaus or a failed campaign? Let's navigate through these hurdles together, exploring strategies and insights that pave the way for growth, resilience, and impactful change. 

It's not too early to start developing a strategy for the end of 2026! Snag Bloomerang's 12 Year-End Fundraising Checklists here. 

Got a fundraising question you want Christina to answer?

Send the campaign problem, donor situation, email question, board issue, or fundraising advice you want a straight answer on. Christina is answering listener questions on upcoming episodes of The Purpose & Profit Club® Podcast.

Submit yours at splendidatl.com/ask

Resources:

• Easy Emails For Impact™: The $5K+ Fundraising Campaign System
• Purpose & Profit Club® Fundraising + Marketing Accelerator   
• The SPRINT Method™: Your shortcut to 10K fundraisers 
• Instagram, LinkedIn, website , weekly newsletter  
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
  May contain affiliate links