Purse Strings

Media Portrayals of Women Are More Powerful Than the Word 'Bossy is the focus of a recent Advertsing Age article fromStacy Janicki, director of account management and senior partner at Carmichael Lynch. Maria welcome Stacy to discuss.

Social Listening for Brand Reputation Management as Maria welcomesFrank DeMaria,CEO of the Americas for Social 360 Monitoring.Social 360 helps communicators manage corporate reputation and guide strategy by searching for critical conversations taking place on the social web.

Marketing to Women Conference Celebrates 10 Years as Maria speaks with Nan McCann, thePresident of PME Enterprises and the Founder of the premier marketing conferences M2W, M2Moms, M2W-HW and Women Mean Business! Week.

Anne Doyle , author of Power Up! How America's Women Achievers Become Leaders discusses her new book whichexplores howAmericans women achievers arebecomingtomorrowsleaders.

Momarchy: Why Moms Rule the World as Maria welcomes back Mary Van Note and Beth Perro-Jarvis from Minneapolis-based consulting firm Ginger. They talk about their new book that profiles the role of mom in American culture and commerce.

Mommy Bloggers: Stereotypes, Creativity and Engagement as Maria speaks with Holly Pavlika, the Senior VP of Strategy at Collective Bias and founder of MOMentum Nation. Holly discusses the stereotypes of Mommy Bloggers and how she is not really the pony tail, yoga pants-wearing woman of our imaginations, howbloggers spend a ton of time on other social channels more than linking back to their own site and offers herstandout moments of 2013 from a marketing to women perspective?

SheSpeaks founder Aliza Freud discusses findings from the SheSpeaks Women Predict 2014 Survey and how women feel optimistic and in-control moving into the new year, and how they feel empowered into their own financial situations and personal health.

Nicole DeBoom, the Founder and CEO of Skirt Sports, Inc. creator of the original running / fitness skirt talks to Maria about her workRevolutionizing Womens Fitness.

Talking Social Engagment with Maryanne Conlin, an award-winning social media expert and CEO of RedRopes Digital. Her efforts are focused on food, sustainable industries, Hispanic consumers and marketing to moms, her award-winning agencies work with mid to large size companies in food, consumer goods and non-profits and have included: The National Restaurant Association, Avocados From Mexico and Shoedazzle.

We look at the Holiday Shopping Outlook for 2013 with Ashley Welde of SheSpeaks. A community powered by women who love to get the latest scoop and share whats hot. She Speaks gives you many ways to have a say, share and inspire others.