QA Selling Online at Amazon

Chris Hamze took teelaunch from $800K in debt to one of the worlds top print-on-demand apps

Ian Sells is the CEO and founder of Million Dollar Sellers Mastermind

Ian has been growing and scaling businesses since 2004

He sold an Amazon brand, he launched many more, and also opened an Amazon consulting business, managing over $30 million in sales.

He is the CEO and founder of MillionDollarSellers.com (MDS) an elite, mastermind Amazon group with nearly 400 sellers representing over $4 billion in 2019 Amazon sales.

Ian Sells is the co-founder and CEO of RebateKey.com the online cash-back rebate and coupon marketplace

Questions for Ian Sells

How did you get into selling on Amazon

What milestones in your career helped refine your selling strategy?

How do you weigh changing tactics between organic sales growth versus PPC and ad spending?

From your experience, what are the biggest mistakes sellers make?

We are living through 2 pandemics. Do you think there will be an end of the fake guru pandemic?

Looking ahead to the COVID pandemic, how do you think it's shaping online buying and selling trends?

What is your favorite launch strategy?

When managing multiple brands, what have been your best practices for streamlining processes and sustaining growth?

Do you have high hopes for Walmart as a 3pl platform?

What are some of the toughest decisions you've had to make as an online seller?

Let's talk, Rebatekey

Did you do the coding or hired?

How do you keep the site clean from resellers?

How did your MDS group come to be so successful?

https://Rebatekey.comhttps://MillionDollarSellers.com

Alice Vaughn is the famous creator of Offensive Crayons, an adults-only box of crayonswith names like Boner Bill Blue, Miscarriage Maroon, and Privilege (White), the inappropriately- named crayons have been banned from Amazon for “insulting children and Caucasians”.

Vaughn is also the co-host and producer of the popular comedy sex positive podcast, Two Girls One Mic: The Porncast

What are Offensive Crayons?

Offensive Crayons is a unique and controversial product that diverges from traditional crayon sets by featuring names and themes that are intentionally offensive and politically incorrect. These crayons are targeted towards adults, with the brand emphasizing their non-traditional and blunt nature. The colors have names that are designed to be direct and irreverent, moving away from the standard names like "goldenrod" or "violet" found in typical crayon boxes.

The product range includes various editions of crayons, each with a distinct theme. For instance, there are crayons with names that poke fun at or reference various sensitive and controversial topics. The brand continually adds new colors and even offers holiday-themed editions. There's an opportunity for customers to submit their own ideas for crayon names, showing the brand's engagement with its audience.

Initially, Offensive Crayons faced some challenges, including being banned on Amazon for content deemed inappropriate. However, they have since been made available again for purchase online.

The brand's marketing and product design clearly target an adult audience, emphasizing that these are not suitable for children due to their offensive nature. They have been positioned as a novelty or gag gift, appealing to those who appreciate humor that pushes the boundaries of political correctness.

Questions I Asked Alice Vaughn

How does someone get into the crayon business?

What the heck are offensive crayons?

How did you find your manufacturers and designers?

I searched Amazon and your brand name as big organic demand, but your brand is not there... and I see many opportunistic sellers trying something similar

Where else are you banned from?

What are some things that have made you viral?

You posted the "bad press" on the banner of your home page??

What do you think it is that makes a product go viral?

How have you overcome being banned from multiple platforms and still selling over six figures?

What's the deal with Amazon?

You used to work in trademark

What do people NOT know about the trademark that they should know?

https://instagram.com/offensivecrayonshttps://www.twogirlsonemic.com/https://www.offensivecrayons.com/

Private Label Law With eCommerce Lawyer Robert Wright

Robert Wright is the founder of Wright Law Office, PLLC - a boutique virtual law practice that helps e-commerce sellers across the globe protect and scale their online businesses.

Since launching his practice, Robert has advised thousands of eCommerce sellers on how to protect their personal assets, bulletproof their brands, weaponize their works, and safeguard their sales online.

QUESTIONS FOR ROBERT WRIGHT

Why did you want to become a lawyer?

Why niche down to eCommerce (niche down because you did it years ago, today it would be niche up, lol)

If you weren’t a lawyer, what would you be?

What’s the biggest mistake you see people make when launching their business?

What’s the biggest failure you’ve had in business and how did you grow from it?

What’s the biggest challenge you’ve had growing your own business?

 What’s the most important thing a business owner can do when launching to protect themselves?

I shared the other day online how people could get Brand Registered with a pending TM

What kind of IP can a Shopify seller or Walmart protect

 Do entrepreneurs really need lawyers when they’re just starting out?

Let's talk about hijackers, Is there a way to get rid of them?

Your website is genius! Less is more and that is a funnel that does not allow the customer to get lost

COMPANY:Wright Private Label Law PLLC

LINKS:

https://www.facebook.com/groups/830794267074638/https://www.facebook.com/robert.wright.12764

Raitis Purins Head of Marketing at Printful

Raitis is the Head of Marketing at Printful, one of the market’s leading print-on-demand/ drop-shipping business with more than 800 employees

The company has fulfilled more than 16 million items since its founding in 2013.

Raitis joined the team 3 years ago and has since then led the winning marketing strategy and execution and scaled the marketing team from 5 to 50 people.

He is responsible for content marketing, SEO, PPC, CRO, PR, and affiliate marketing.

Questions for Raitis about Printful

First of all congratulations, I know you just became a dadWhat is a print-on-demand business model and why is it growing globally? Besides Shopify can I connect Printful to other platforms like Etsy or Amazon After I get an order the process is automated? What 3 tips would you give to anyone starting an eCommerce store from scratch?Is there a way for listeners to use print-on-demand to increase their brand recognition?How important is SEO for a new eCommerce company?Does Printful do FIFO first in first out, or can some clients gain priority?What is the lowest hanging fruit for SEO for people starting outWhat are printful's fulfillment warehouse services

$5 off entering FAILFAST

www.linkedin.com/company/printfulwww.facebook.com/printful/www.instagram.com/printful/www.twitter.com/Printful

The Founder of AMZ One Step - Saddam Hasan

Having managed a portfolio of $200M+ per year with a background in financial planning and analysis, Saddam started selling on Amazon due to his passion for data analytics.He is very active in the FBA community organizing meetups across Canada.The Founder of AMZ One Step - the leading Amazon Listing Optimization Agency in Canada with 30+ Employees.

What Is AMZ One Step?

AMZ One Step is a company that specializes in offering a range of services to Amazon sellers to optimize their listings and improve their overall sales performance. Their services include listing optimization, product photography, PPC (Pay-Per-Click) management, Enhanced Brand Content, videography, account management, packaging design, and 3D rendering. They also provide a specialized service for Amazon ranking, which combines PPC campaigns with ranking strategies to improve product visibility.

One of the notable aspects of AMZ One Step is their focus on visual and textual content to enhance product listings. This includes creating visually appealing product images and videos, along with optimized product descriptions that are designed to improve conversion rates. Their approach to packaging design also emphasizes creating attractive and effective product packaging that stands out and increases brand equity.

AMZ One Step has a substantial track record, having created over 5,335 listings, designed more than 161,252 images, managed 623 accounts, and handled 2,084 campaigns. This showcases their extensive experience and expertise in the field of Amazon marketplace optimization.

In terms of customer support, AMZ One Step offers 24/7 express customer service, with various communication options available to clients including email, online chat, and phone support. They provide detailed information and assistance regarding their services and are noted for their efficiency in client communication.

Regarding pricing, AMZ One Step offers various packages with a range of services. For instance, their Full Listing Optimization Package, which includes keyword research, product title optimization, content creation, and competition evaluation, ranges between $195 and $595. They also offer packaging design services starting at $195 and Amazon Virtual Assistants services starting at $10 per hour. To get exact pricing for specific services, potential clients need to contact the company directly for a quote.

Questions for Saddam Hasan

How did you get started with Amazon, were you a seller first?

How have the dynamics for creating a brand on Amazon changed over the last year?

How should sellers do proper research on their products?

Is it important to be Brand Registered on Amazon?

What's the best way to approach your listing images?

Is there a recommended pattern for the Title? (do you use the brand name if they are not known)

Are there any best practices for A+ Content?

What can sellers do to stand out in the search pages?

Do you suggest split testing on images & content? What is the best way to measure success?

Are there ways to improve the indexing of keywords for your listing?

How beneficial is it to get a storefront designed?

What about videos? Are they important for all types of products?

Links to Saddam Hasan

www.amzonestep.com

https://www.linkedin.com/in/saddam-hasan-cpa-66754abb/

https://www.facebook.com/saddam.hasan

https://www.instagram.com/amzonestep/

On this episode of QA Selling Online we speak to Steven Pope, Founder of My Amazon Guy.In this highly engaging episode Steven discusses a wide range of topics including launching a product, how to increase conversion rates and in his own words ‘never give up’.

We hope you enjoy this episode of QA Selling Online and advise you to have a notebook ready as there are lots of tips to learn from Steven in this very informative episode.

0 - 54 – Introduction to the show55 – 2.21 – Steven talks about making his YouTube videos.2.22 - 3.51 – Stevens's role as a television reporter.3.52 – 5.25 – Teaching chess5.26 – 7.40 – Does Ecommerce experience give you an advantage?7.41 – 8.31 – How Steven got into Amazon.8.32 – 9.53 – Momstir brand.10.00 – 10.56 – Hot Sauce! When a product fails.11. 00 – 12.28 – Let the margins make the decisions.12.30 – 18.31 – Launching a product.18.33 – 20.42 – Treasure hunt and external traffic.20.43 – 22.16 – Reviving a product.22.17 – 26.18 – Techniques to increase conversion rates.26.21 – 28.09 – Knowing your audience.28.10 – 31.15 – Hanging in there.31.16 – 34.10 – Sharing knowledge.34.11 – 38.00 – Favourite tools.38.01 – 43.10 – Problems with refunds and registration to Amazon.43.11 – 45.53 – Acknowledgements and promotion.

LINKS:

https://www.youtube.com/MyAmazonGuyhttps://www.linkedin.com/in/stevenpopeecommercemanger/https://twitter.com/myamazonguyhttps://www.linkedin.com/company/my-amazon-guy/https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw

https://myamazonguy.com/seller-central/growing-sales-on-amazon/

How to sell on Amazon with on demand Private label products

A former US military intelligence officer - JONATHAN HAWKINS

Directly from Huntington Beach, California Jonathan Hawkins is the CEO of The Hashtag Agent.

He was ranked in the top 1% of real estate brokers in the country.

Jonathan received the Presidential Call to Service Award on behalf of President Obama, and presented to him by a US Army General, for his countless hours of philanthropic work.

Also a member of the Genius Network, the highest-level marketing group in the world

 The Hashtag Agent is a social media training and consulting company developed specifically for the real estate industry. Our mission is to take the guesswork out of your social media strategy in order to create a business and life you love.

Tell me about your backgroundwhat is a military intelligence officer?Why go into training and speaking?What's the job of a real estate broker?What makes The Hashtag Agent different from other social media training companies?I heard you say something that really relates to me. It was about taking care of the people who already love your posts and your brand...what are your favorite toolsHow do you generate leads for your own businessWhat does it take to become a top 1% real estate broker#WhoYouHireTrulyMatters why is this such an important hashtag?

Social Media

Instagram.com/JonathanHawkinsOfficialFacebook.com/JonathanHawkinsOfficialYoutube.com/jonathanhawkinsofficialTwitter.com/hawkinsxlinkedin.com/in/jonathanhawkinsofficial

Etienne Sanz de Acedo is the CEO of the International Trademark Association

Etienne Sanz de Acedo is the Chief Executive Officer of the International Trademark Association (INTA), a global association of brand owners and professionals dedicated to supporting trademarks and related intellectual property (IP) to foster consumer trust, economic growth, and innovation

He is responsible for the administrative operation of the Association’s offices, the supervision of all staff, and the development and administration of the annual budget.

Mr. Sanz de Acedo holds a law degree from the University of Alicante, an LLM in European Community Law from the Université Libre de Bruxelles in Belgium, an executive MBA from Instituto de Empresa Business School in Madrid.

Company: International Trademark Association

INTA was founded in 1878, and is headquartered in New York City, with offices in Brussels, Santiago, Shanghai, Singapore, and Washington, D.C., and representatives in Geneva and New DelhiINTA is led by a Board of Directors composed of up to 36 representatives of member organizations.Members include more than 7,200 trademark owners, professionals, and academics from 187 countries.

Questions for Etienne Sanz de Acedo

What global trends are challenging brand owners today (e.g., innovation, changing consumer behavior, emerging technologies), and how can they respond?As counterfeiting proliferates around the world, how can brand owners, government officials, and consumers get ahead of the problem?We often hear that entrepreneurs think of protecting their intellectual property last, rather than first—why should it be incorporated early on into their overall business strategy?What's is the message entrepreneurs and small business owners need to hear?Given that one of the greatest threats to brand owners is the proliferation of counterfeiting, do you see progress being made on that front?What are consumer expectations, including emerging consumers like Gen Z, in terms of a brand’s corporate social responsibility, and are these efforts key to consumer loyalty and trust?INTA has started its own podcast, Brand & New...how does that relate to innovation and change, and the IP community?Are there some countries in particular that you can point to where you are optimistic that new or pending trademark laws will significantly advance IP protection?As brand restrictions spread to more countries and across various sectors, what are the implications for brand owners, consumers, local economies, and society at large?

Links:

www.inta.orgSocial Media: @INTA, GoINTA, INTAGlobal