AIGA Design Podcast

R. Michael Hendrix on What Musical Minds Teach Us About Creativity and Innovation


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R. Michael Hendrix is the author of Two Beats Ahead: What Musical Minds Teach Us About Innovation, co-written with Panos A. Panay. Michael is also a partner and global design director at IDEO. He teaches entrepreneurship at the Berklee College of Music. In this episode of Design Future Now, host Lee-Sean Huang talks with Michael about lessons and mindsets from music that designers and other creative leaders can incorporate into their work. 

  • Two Beats Ahead: What Musical Minds Teach Us About Innovation: https://amzn.to/3wV0Q5a
  • Podcast transcript: https://drive.google.com/file/d/1PReSqrgfIJGvmC1U9tsTLHpx81bgv1uI/view?usp=sharing
  • Original video livestream version of this interview here: https://youtu.be/C76pLdXQd_U  
  • R. Michael Hendrix on Instagram: https://www.instagram.com/rmichaelh
  • R. Michael Hendrix on Twitter: https://twitter.com/rmichael
  • Links to work referenced in the episode:

    • USC Jimmy Iovine and Andre Young Academy: https://iovine-young.usc.edu/ 
    • Steve Stoute, The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy: https://amzn.to/3cfkBfJ
    • Jeff Tweedy, How to Write One Song: Loving the Things We Create and How They Love Us Back: https://amzn.to/2SP3A5c
    • Björk, Biophilia: https://apps.apple.com/us/app/bj%C3%B6rk-biophilia/id434122935
    • Follow @AIGADesign on LinkedIn, Facebook, or YouTube to get updates on the latest events and livestreams. 

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