Contributor(s): Professor Anamik Saha, Dr Francesca Sobande | Racism and antiracism clash on a daily basis in media discourse. This joint talk reflects on current practices of "othering" in popular media and probes the nature and meaning of media diversity amidst far right appeals to media representation. These practices point to shifts in whom a plural media system can and ought to serve and why.Featured image (used in source code with watermark added): Photo by Tima Miroshnichenko Pexels: https://www.pexels.com/photo/man-black-leather-jacket-standing-behind-red-theatre-seat-7991498/