I have a very special guest, Dr. Lauryn Brunclik, joining us. She’s a chiropractor, podcaster, speaker and coach who began her career with a passion for helping women and children in her local communities find better health and maximize their expression of life. Ten years into practice after building multiple clinics and leading a large team, she felt a calling to begin helping other female chiropractors find success in their own clinics while still prioritizing their family, core values and passions. She started the podcast She Slays the Day and quickly built a super loyal community within a tiny niche of women chiropractors. She shares how she leveraged her social media and audience to create a high ticket course and bring in six figures on its first launch. Although she loves the vanity metrics that measure success, she's a fantastic real life example that you do not need tens of thousands of followers to make hundreds of thousands of dollars.

In this episode, Dr. Lauryn Brunclik dives deep into her experience and advice on:

• Her desire for freedom in her business and how she has created that
• Mindset when it comes to delegating, implementing systems & automations, and overcoming hiring challenges 
• The power and potential of micro niches 
• How she executed such a successful launch without hundreds of thousands of followers
• The value of understanding your “why” and doubling down on what you’re passionate about
• Lessons learned in leadership

Resources & Links:

• Dr. Lauryn’s 10 step checklist to leverage the power of a small niche on Instagram
• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Dr. Lauryn Brunclik:

• Follow on Instagram
• Check out her website
• Subscribe to her podcast She Slays the Day

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list
• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

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IGU

I’m thrilled to have Alyssa Chan-Evangelista, founder and CEO of Inspired Media Co. with us today. She is an ex-wanna be actress turned social media strategist, manager and content creator. We talk all things building a personal brand, niching down within yourself and building your content creation skills.

In this episode, we cover:

• Building a personal brand
• What’s your vibe?
• What are you known to be a go-to for?
• How all of your content topics can be created through your “it factor” lens


• Niching down within yourself.
• Niches work!
• Creating content with your personality and point of view
• Your personal brand is priority
• Ideas for niching down your content


• Content creation
• How authenticity can come through with intentional posting
• Use your ideas! Most people don’t have a content ideation problem, they have a content execution problem
• Quality content doesn’t mean perfect content
• Content ideas and trends to get your creative juices flowing

Resources & Links:

• The Lifestyle Pillar Guide - FREE!
• Social Strategy Intensives
• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Alyssa:

• Follow on Instagram and TikTok @inspiredmediaco
• Check out her website

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

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IGU

This episode covers my current obsessions: tool edition. “Tool” is a general term in this episode because some of the tools I talk about are apps or programs, but there’s an actual physical tool in the list, too. Ultimately, I share 6 tools I’m loving right now to help better content creation and help better my business. For each tool I walk you through what I use them for, why I use them, costs, alternatives, and favorite tips when using them. There are links below to each tool. If you use my affiliate links listed, you’ll receive savings on the different tools. I talk more about that throughout the episode.

The 6 tools are:

1. Flodesk
2. Kajabi
3. Notch Instagram Insurance
4. Clickup
5. Typeform
6. Flipstik

Resources & Links:

• Flodesk:https://flodesk.com/c/MYANICHOL
• Kajabi:https://myanichol.com/kajabi
• Notch:https://notch.insure/3lQlVxF
• Clickup:https://clickup.com/
• Typeform:https://typeform.grsm.io/nda4kpuzqtxi
• Flipstik: https://www.getflipstik.com/myanichol Code: MYANICHOL for 20% off 
• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

This episode covers 5 takeaways from the Kajabi event I spoke at and attended. Kajabi is a platform that helps people build their business online. I was asked to be on a panel and speak about monetization at their event. I also got to listen to other speakers and loved getting to meet people that were utilizing the Kajabi platform. I didn’t get to share my experience on social media as much as I would have liked, so I thought a podcast episode would be a great way to recap.

The 5 takeaways from my time at the event that I dive further into are: 

1. Why networking is important and I share a list of just a few of the amazing people I met (links below) 
2. The power of recurring revenue through affiliate commission
3. How to win at business 
4. Always have a long form, evergreen content piece of your strategy
5. If you aren’t getting, give more

Resources & Links:

• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE
• https://www.instagram.com/missellenyin/
• https://www.instagram.com/haleyburkhead/
• https://www.instagram.com/abufofanah/
• https://www.instagram.com/mindinmymacros/
• https://www.instagram.com/vanessazambito/
• https://www.instagram.com/thegrahamcochrane/

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list
• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

This episode covers 10 simple ways to improve customer experience. I share statistics that show why good customer experience can make all the difference, and ideas you can start using now! I challenge you to take one of these ten ideas and implement it in the next 30 days. The goal is to create a PHENOMENAL customer experience so they keep coming back! 

In this episode, the 10 ideas are:

1. Welcome emails 
2. Reminder emails and texts
3. Unexpected gifts and bonuses
4. Showing your customer they are not just a number
5. Handling complications with responsibility
6. Giving homework
7. Quick response time
8. Easy access to offers
9. Follow up emails
10. Offboarding emails

Resources & Links:

• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

If you haven’t listened to Part 1 already, it is Episode 12 and it is FIRE! A few weeks ago I posted a question box in my Instagram stories that said “give me different situations that come up in your business that you want my advice or perspective on”. In Part 1, I broke down ten of those different situations. In today’s Part 2, I’m going to break down ten additional situations and how I’d navigate them.

In this episode, the ten different situations I cover are:

1. Someone is copying you
2. A customer blaming you for her own misunderstanding (but also your policies didn’t explicitly state the things that she is arguing about).
3. How to navigate an unhappy customer/client who is never happy and always wants more
4. Freebie Seekers
5. A low income month
6. When a client or student second guesses your knowledge or advice 
7. Booking and rescheduling policies for live coaching calls
8. People enrolling, paying, and coming to some coaching sessions and then dropping off.
9. Someone wanting a discovery call when you don’t offer any
10. Trolls on social media

Resources & Links:

• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE
• Instagram Copyright Infringement Form
• Free workshop ‘5 Steps to Legally Protect & Grow Your Online Business’:
• Legal Checklist
• Legal Course (I have gone through this and it worth every penny + more)
• Post on what to do if your content is stolen (Sam has SO MANY free and amazing resources

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

Today’s episode is a little different! This isn’t a tips and tricks episode, but I have felt really pulled to share about a hard week I had in my business. I want to really pull back the curtain and share some things that happened behind the scenes that are real and raw, and kind of crazy. Listen to three different challenges I faced from all in one week, and lessons I learned from each one.

In this episode, we cover: 

• A little sneak peek into a multi six-figure business and real hurdles I face
• Three scenarios that brought unique challenges
• Lessons learned with each challenge

Resources & Links:

• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list
• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

In this episode, you’ll hear nine fresh ideas for creating unique content on Instagram. I’ve been collecting different ideas since the beginning of the year (2023) to be able to share a variety of examples that will help you stand out, and therefore, perform well. Tune in for some unique content creation inspiration! 

In this episode, we cover: 

• 9 content ideas to implement on Instagram
• 1: Case studies
• 2: Pop culture integration
• 3: Statistics
• 4: Green screen 
• 5: Experience
• 6: Blank inspired by blank
• 7: Remix
• 8: Share a Reel with a video playing in the corner
• 9: News/Topical


• Specific examples of these ideas that drive engagement
• Why trying new content tactics builds credibility 

Resources & Links:

• 1: Case studies

https://www.instagram.com/p/ChnIU6CpC9Z/?igshid=MzRlODBiNWFlZA==

• 2: Pop culture integration

https://www.instagram.com/p/CsbZpShMROP/?igshid=MzRlODBiNWFlZA==

• 3: Statistics

https://www.instagram.com/reel/Cr3OlFCg2Bp/?igshid=MzRlODBiNWFlZA==

• 4: Green screen

https://www.instagram.com/reel/CqD4z2lsVkH/?igshid=YmMyMTA2M2Y=

• 5: Experience

https://www.instagram.com/reel/CsTf8MurXH1/?igshid=MzRlODBiNWFlZA==

• 6: Blank inspired by blank

https://www.instagram.com/reel/CrlqtjSNKwd/?igshid=MzRlODBiNWFlZA==

• 7: Remix

https://www.instagram.com/reel/Cp5OtF4gsfK/?igshid=MzRlODBiNWFlZA==

https://www.instagram.com/reel/CqVnW4jLBlF/?igshid=MzRlODBiNWFlZA==

https://www.instagram.com/reel/CeltsXuglop/?igshid=MzRlODBiNWFlZA==

• 8: Share a Reel

https://www.instagram.com/reel/Cjit7ErpueH/?igshid=MzRlODBiNWFlZA==

https://www.instagram.com/reel/CaKmG0gJJyp/?igshid=MzRlODBiNWFlZA==

(Old reel, no longer do trend alerts but great example of the structure)

• 9: News/Topical

https://www.instagram.com/reel/ClkQTAIjUsS/?igshid=MzRlODBiNWFlZA==

https://www.instagram.com/reel/Cslu_lkP5E_/?igshid=MzRlODBiNWFlZA==

https://www.instagram.com/reel/CpOR0_ajGSC/?igshid=MzRlODBiNWFlZA==

• Around the Clock Masterclass

• List Building 101

• IG University

• 100 Hook Ideas - FREE GUIDE

• Kajabi 30 day free trial + 20 free story templates 

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list
• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

Today’s episode is all about how I'm preparing to step away from my business in the busiest season. If you haven’t heard the good news, I am pregnant! And we’re due in November which just so happens to be the busiest time of year for my business. So I wanted to walk you through all the ways I'm preparing my business to basically run without me. My goal is for my business to not just be ok when I step away, but for it to thrive when I step away. 

In this episode, I cover: 

• The 9 different things I’m doing to prepare my business 
• Overall focus on passive income streams, driving new traffic organically, and batching and planning content and strategy ahead of time
• Trusting the systems, support, and teammates I have in place so that I can peacefully step away
• Lessons learned from the last time I stepped away from my business for my trip to Israel
• A reminder to focus on the reason you started your business in the first place 

Resources & Links:

• Around the Clock Masterclass
• List Building 101
• IG University
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU

I get asked all the time how I’ve been able to grow my business as much as I have with zero ad-spend. So in this episode, I’m sharing how to get customers with $0 and how I’ve scaled my business to multiple 6-figures with basically zero marketing expenses. 

In this episode, I cover: 

• The 5 main things I’ve done to gain customers with free marketing
• How vital it is to be providing value before asking for the buy 
• Increasing visibility by getting in front of other people’s audiences and showcasing your expertise
• What micro commitments are and the value of them

Resources & Links:

• List Building 101
• IG University
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol
• Join my email list
• Check out my website

Make sure to hit subscribe so you never miss an episode!

Mentioned in this episode:

Join IG University!

IGU