Read to Lead Podcast

Read to Lead Podcast

By Jeff BrownBusinessEducationArtsBooksSelf-ImprovementManagement
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Read to Lead Podcast episodes

  • NEW: Read to Lead University Book Club
    First, let me thank you for being such a loyal listener and fan of the Read to Lead Podcast. It means more to me than you know. Really!
    You may recall that at about this time last year, I was in the midst of planning a spring launch of something called Read to Lead University.
    Well, for reasons I won’t detail here, RTLU was indefinitely shelved in 2016. At one point I wasn’t sure if it would ever see the light of day.

    But now, I can confidently share that in two weeks, all that changes.
    I’m reaching out to you today to ask if you’d like to be one of just 50 Charter Members of the all new Read to Lead University Book Club.
    Before you answer, let me share just some of what you’ll get with your Read to Lead University Book Club membership:


    * At the beginning of each month (starting in two weeks), I’ll personally select a business/non-fiction book that you, as a member, and I will read together that month. Books chosen will center mostly around the areas of Leadership, Personal Growth, Productivity, and Career.


    * Near the end of each month, I’ll host a members-only online video chat where you and I, along with other members, will talk through the book we’ve been reading, share our ideas, discuss ways others are applying the book’s concepts, share success stories, any hurdles, and more.


    * About once per quarter (roughly 4 times per year), this members-only online video chat will include a visit from the author themselves! How cool is that? Personal coaching from your favorite authors!


    * Can’t attend a chat live? No worries. A library of all past video book chats will always be available for as long as you’re a member.


    * During the month, you’ll also receive either a PDF, audio recording, or both, related to the book we’re reading (things such favorite quotes, key takeaways, things you should consider implementing, etc.)


    * There’ll be a group forum enabling you to discuss the book (or any book really) with your fellow members throughout the month, not just during the video chat.


    * Plus, I’ll include occasional reading tools, tips and other book-related resources to help you on your learning and implementation journey.


    * And much more!

    Here’s the deal…
    I’m looking for 50 charter members, people who want to have a hand in helping shape this into something pretty special. Is that you?
    In exchange for your initial feedback, you’ll get access at the lowest price ever offered, AND have a say in the long term direction of the Book Club.
    BUT WAIT!
    I want to make this a risk-free, no-brainer decision for you.
    Because you expressed an interest all those months ago, I’m offering you your first month for just $1 (and just $20/mo thereafter).
    But only to the first 50 people who sign up! I wonder how many have signed up while you are reading this?
    Though there’s no content there now, that will change over the next two weeks as I announce our first three books (February through April) and begin preparations.
    And, no matter what the cost of joining the Book Club is in the future (it will increase over time), your membership will never increase for as long as you’re an active member.
    All you need do is visit the website here:
    ===>> Read to Lead University Book Club
    Click the Enroll button and you’ll be prompted to set up an account...
    6 min
  • Episode #155: Living and Working in an Age of Longevity
    Today’s guest is a favorite among her students. She’s a Professor of Management Practice at the London Business School where she teaches on the Future of Work and directs an executive program on Human Resource Strategy. 
    She was also named best teacher at London Business School in 2015. I’m talking about Lynda Gratton, co-author of the book The 100-Year Life: Living and Working in an Age of Longevity.

     
    Many of us have been raised on the traditional notion of a three-stage approach to our working lives: education, followed by work and then retirement. But this well-established pathway is already  beginning to collapse according to Lynda and co-author Andrew Scott.
    Whether you are 18, 45 or 60, you’ll need to do things very differently from previous generations and learn to structure your life in completely new ways.
    The good news for you and me is Lynda and The 100-Year Life are here to help.
    Join in on our chat below
    Subscribe: iTunes | Stitcher | RSS

    In today’s episode, Lynda and I discuss:

    * What statistics today say about average life expectancies and what that means for you
    * Examples of workable alternatives to the traditional three-stage life that make a long life a gift rather than a curse
    * Some of the ways this new reality impacts families, marriages and children
    * …and much more!  


    This Episode is Sponsored By Cloud Accounting Software FreshBooks
    FreshBooks is currently offering a month of unrestricted use to to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial.
    To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section.
    If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line.

    Lynda’s Latest Book
    You can order your copy of The 100-Year Life: Living and Working in an Age of Longevity right now.
    Lynda Gratton in Action

    Lynda’s Resources
    The best place to find out more about Lynda is at her website.
    Here, you can pick up a copy of Lynda’s new book.
    Find more on the book and the diagnostic Lynda mentioned here.
    Find out more about hiring Lynda to speak here.
    Connect with Lynda on Twitter and LinkedIn.
    Click to Tweet
    To share about the Read to Lead Podcast on Twitter quickly and easily, just click the box below.
    25 min
  • Episode #154: How to Find Success and Significance as a Leader
    Today’s guest has had success at just about every turn. Lucky for you and me, she’s chosen to share all she’s learned over the years in a brand new book. 
    Her name is Elise Mitchell. And though you may not have heard of her, she’s on a first name basis with Walmart, Procter & Gamble, Hilton Worldwide, Kraft, and numerous others.

    This new book, her first, is called Leading Through the Turn: How a Journey Mindset Can Help Leaders Find Success and Significance.
    Whether you’re just stepping into leadership, an accomplished leader seeking something more, or simply stalled along the way, this book’s practical approach to modern leadership will help you navigate the turns and detours on your own journey.
    I believe you’ll be changed by it. That’s why it’s being featured in Episode #154.
    Join in on our chat below
    Subscribe: iTunes | Stitcher | RSS

    In today’s episode, Elise and I discuss:

    * The evolution of her leadership thinking and style over the last 2 decades
    * How she tackles and, ultimately, overcomes her fears
    * Some of the most important lessons she’s learned for building effective teams and developing the kind of culture that attracts the best people
    * …and a lot more!  


    This Episode is Sponsored By Cloud Accounting Software FreshBooks
    FreshBooks is currently offering a month of unrestricted use to to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial.
    To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section.
    If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line.

    Elise’s Latest Book
    You can order your copy of Leading Through the Turn: How a Journey Mindset Can Help Leaders Find Success and Significance right now.
    Elise Mitchell in Action

    Books Elise Recommends
    The Trusted Advisor by David H. Maister
    The books of John Maxwell
    Give and Take: Why Helping Others Drives Our Success by Adam Grant
    Elise’s Resources
    The best place to find out more about Elise is at her website.
    Here, you can pick up a copy of Elise’s new book.
    Find out more about hiring Elise to speak here.
    Connect with Elise on Twitter and LinkedIn.
    Click to Tweet
    40 min
  • Episode #153: The 12 All-Time Best Business and Personal Development Books
    My recent blog post where I curated the 12 most-recommended books from my nearly 150 author interviews has been a big hit.
    I decided then that I should turn it into a podcast episode so that more people can be exposed to it, hence this podcast-specific post.

    If you’d like to read about the complete list instead of listen to it, and see right now which books are considered top notch by some of the most successful and inspiring authors all over the world, simply go here.
    Otherwise, you can check out the audio version (i.e. podcast) by clicking the play button below.
    For more on how you can win a copy of each of these books, click here. 
    20 min
  • Episode #152: How to Go from Blank Page to Published Author with Chandler Bolt
    I am always delighted to welcome a previous guest back for another line of questioning. 
    This time we get to hear again from Chandler Both. Chandler first visited us in Episode #070 of the show when we talked about his then new book called Book Launch.

    This time around, Chandler is again out with a new book, this time called Published: A Proven Path from Blank Page to Published Author.
    In this episode, I’ll ask Chandler to walk us through each phase of the publishing process, from idea development, writing, and editing, to choosing a title, putting together a launch team, and marketing your new book to success.
    And, Chandler says you can do it all in under 90 days! What?!
    Join in on our chat below
    Subscribe: iTunes | Stitcher | RSS

    In today’s episode, Chandler and I discuss:

    * His unique writing process and how to adapt it to you
    * Tips on titling, and subtitling, your book
    * His four book-launch strategies everyone should consider
    * …and much more!  


    This Episode is Sponsored By State & Liberty Clothing Co.
    See that pic over there on the right? That’s me three months after receiving my first shirt from State & Liberty. Not bad, eh?
    I was mortified when I tried it on the first time. You see, my stomach was a bit larger than my chest. Seeing the shirt on me in that condition, however, motivated me to get serious about my fitness. Now, it looks great!
    Get 10% off your order at State & Liberty when you use the discount code ‘readtolead.’ They also offer gifts cards at their website if you’re not quite sure what to get (or which size) for the special men in your life.

    Chandler’s Latest Book
    You can order your copy of  Published: A Proven Path from Blank Page to Published Author right now.
    Books Chandler Recommends
    80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More by Perry Marshall
    The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan
    Chandler’s Books and other Resources
    The best place to find out more about Chandler is at his website.
    Here, you can pick up a copy of Chandler’s new book.
    Find out more about hiring Chandler to speak here.
    Connect with Chandler on Twitter and LinkedIn.
    See all of Chandler’s book on Amazon.
    Click to Tweet
    42 min
  • Episode #151: 3 Ways to Be a Leader Others Can’t Help But Follow
    I’ve worked for my share of bad bosses. Truth is, I used to be one of them. 
    Hard as it is to admit, my idea of leadership was once predicated on the idea that, as the leader, there was no one smarter on the team than me. Therefore, it stood to reason, the organization was best served by those under me simply doing everything I instructed. As long as that were the case, all would be well with the world.

    As a listener to this show, you know nothing could be further from the truth.
    The best leaders understand how to leverage the collective brain power on their team. They actually encourage team members to, in addition to trying new things, to try new ways of doing old things.
    It’s okay to be wrong. Right? As long as you take what you’ve learned and use it to your advantage next time.
    Listen In Below
    Subscribe: iTunes | Stitcher | RSS

    To be a leader others will want to follow, you must:

    * Exhibit trust
    * Get your hands dirty
    * Share the blame (when appropriate), not just the credit


    This Episode is Sponsored By State & Liberty Clothing Co.
    See that pic over there on the right? That’s me three months after receiving my first shirt from State & Liberty. Not bad, eh?
    I was mortified when I tried it on the first time. You see, my stomach was a bit larger than my chest. Seeing the shirt on me in that condition, however, motivated me to get serious about my fitness. Now, it looks great!
    Get 10% off your order at State & Liberty when you use the discount code ‘readtolead.’ They also offer gift cards at their website if you’re not quite sure what to get (or which size) for the special men in your life. Or, order two sizes. You can always return the other at no charge!

    Show Transcript (loose)
    How to Be a Leader Others Can’t Help But Follow
    Prior to my transition to self-employment in 2013, I spent 26 years as a broadcaster.
    During that time, I had the privilege of working with a number of wise and experienced leaders; none of them more so than a man named Matt Austin.
    As much as Matt was a great example to me of what leadership should look like, he served as equally great an example of the kind of man I hoped to one day be; firm, fair, compassionate, kind, trusting and smart. I wanted nothing more than to please him. Coming from Matt, the words “well done” were like music to your ears.
    After working alongside him for 14 years, the last 8 as his second in command, here’s what I’ve learned about what it takes to be the kind of leader others will follow anywhere.
    1- Trust Those You Lead to Do What You Hired Them To Do
    Among the many things I appreciated about Matt, was his unwavering faith and trust in his team to do our jobs. His stance was simply to trust until there was a reason not to. This level of trust motivated us to want to honor it as best we could. It also made us feel safe in seeking his advice and help if and when struggles arose.
    Were there the occasional bad eggs that took advantage? Sure. But they were often easily and quickly identified. As a result, they weren’t around long enough to do any real damage.
    2- Don’t Ask of Your Team What You Aren’t Willing to Do ...
    10 min

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