Its important how many $$$ you bring in each month, but its also vital to know how much you KEEP. 
Today, some examples of things John Rigby says he asks real estate principals and many don’t have immediate answers – and they should! You can grow market share in any market according to Todd Pearce.

The reason anyone goes into any business is to make a PROFIT. Real estate principals are no different. 
But its intriguing how so many in the industry are focused on INCOME ahead of PROFIT.
  John Rigby looks at why PROFIT is a dirty word.   Todd Pearce has more to say about how he operates successfully in a tough market.

The size and scale of a business determines the extent to which ‘operating rhythm’ exists, but its a critical ingredient, even in the smallest of real estate businesses. John Rigby explains how it works.   There are lots of challenges to face in a tough market, not the least of which is getting commitment from sellers and buyers.

Its natural to assume that all management teams are aligned and working to achieve common goals, there are often differences in the way different members communicate the goals and objectives of the group. 
The operating rhythm process drills down on not only what needs to happen, but what actually is happening.  John Rigby is my guest all this week to look at more efficient business operation.  He is joined by Todd Pearce from North Queensland who takes us through what it takes to operate in a tough market.

Work on the assumption that every listing has only 1 emotional buyer and see how that impacts your seller feedback.  Hear Mark Frater talk about that this morning and while we are talking about mindset, Dane Atherton believes that if you expect to win, you give yourself a much better chance at success.