This is how the best operators work.

Topic – Principal Coaching Made Simple

Mentor – Barney McGrath

• Track numbers
• Communicate with market
• Integrate Digital
• Authentic, Hyper Local
• Buyers are Gold

Mastering Social Media with John Hellaby – Building Omnipresence

What turns a good property management business into a great one?

Principal Coaching Made Simple

Mentor – Barney McGrath

• Margin of 25%+
• Reporting crucial – That which is reported, will get done.
• New Bank Valuation model coming
• 500+ properties, consider task model
• < 1200 properties do not “offshore”

Property Management Matters with Tara Bradbury – Listen for the cues and they will be the clues. More role play with Tara

This is what Barney has learnt from working with some of the best business owners.

Principal Coaching Made Simple

Mentor – Barney McGrath

• Set Vision
• Importance of Margins
• Setting Growth Targets
• Stay High Level
• Judge every decision on getting one step closer to delivery of KPI

Marketing Monday – “You are never too old to learn new tricks – I am living proof of that!”

Motivating others takes leadership.  The practice of leadership is not the same as the exercise of power.  Getting someone to do something by threating them is not leadership.

Read and connect with your clients better

Mentor – Mark Oliver

• Well this myth is partly true because you can’t motivate anyone else (all motivation is intrinsic).
• Bonuses don’t work but commissions can!
• There are four fundamental intelligences (I strongly recommend you watch the 8 minute video clip on the home page – second video down).

Do people leave because they are not paid enough?  Sometimes but more often than not it is because of the leader.   “You join a company but you leave a boss”.

Read and connect with your clients better

Mentor – Mark Oliver

• Money doesn’t motivate! (I expect some push back!).
• Improve leadership – people join a company but leave a boss.
• The cost of lower staff engagement (and it is easy to overestimate how engaged staff are).

Change is one of life’s constants.  Believe it or not, most of us like change otherwise we would eat the same food day in and day out, at the same restaurant and even holiday in the same place.   So why do we resist change in the workplace?

Read and connect with your clients better

Mentor – Mark Oliver

• Most people love change but hate “being changed” – make sure your clients feel in control.
• Develop your optimism to be more successful in just about every part of your life!
• Recognise life is change!

Is charisma a skill that can be taught?  No its not says Mark Oliver.  He gives an example of a very charismatic President of the USA who achieved very little in his Presidency.

Read and connect with your clients better

Mentor – Mark Oliver

• Charisma is not very trainable but is nice to have. You can be very successful without it.
• Myth: extraverts are better salespeople than introverts.
• Care is the key to leadership and selling.

Property Management Matters with Tara Bradbury – In role play you need to keep it real.

What makes a good leader?  Most leaders think they are good leaders but the real test is what those they lead think.

Topic - Read and connect with your clients better

Mentor – Mark Oliver

• We can all improve – even genius is not genetic!
• Leadership is about understanding others’ motivations.
• You can only understand others’ motivations to the extent you understand your own.

Marketing Monday – You can’t sell a secret.  Here is how to explain that to a seller.

Many people do not achieve their goals because apart from writing them down they do not plan and time stamp the activities needed to achieve them.

Topic – Mastering time management

Mentor – Danielle Hunter

• short term
• long term
• personal

What are your important and productive tasks.  When you know what they are, you then need to be ruthless about doing them.

Topic – Mastering time management

Mentor – Danielle Hunter

• emails
• workstation
• phone