Real Tea

No matter what, every business owner should have a basic knowledge of their company value and mergers and acquisitions — especially in today's environment. The opportunity to be a buyer or a seller can happen to anyone and it's so critical to have that baseline knowledge going into those conversations. I'm so excited that our friend George Slusser launched a course for this very purpose.

George has decades of experience and brokerage acquisitions under his belt. Listen as he walks us through his new online course which covers every aspect of the M&A process — now available for you to learn at your own pace.

LEARN MORE ABOUT GEORGE

Picture this: A consumer is considering a move, but they haven’t given much thought to who to select as their agent. Their logical next step is a Google search. It happens all the time, right? That’s why you need to optimize your Google Business Profile so those no-cost leads go to YOU.

Thank you Joanne Taranto for your advice on how to optimize your profile in a way that builds trust and closes more deals!

LEARN MORE ABOUT JOANNE
LEARN MORE ABOUT THE TOM & JOANNE TEAM

Leveraging technology to run your business efficiently has never been easier thanks to tools like RealScout and people like Sarah Palazzo, Director of Resource Engagement at Gibson Sotheby's International Realty. Listen as we dive headfirst into the world of real estate tech and how it presents opportunities for realtors to to set themselves apart from the rest.

LEARN MORE ABOUT SARAH

Welcome Back DAPHNA!

So excited to officially have our beloved Daphna Fields back from her medical leave. We are throwing it back today to one of my favorite episodes with Daphna discussing 10 successful habits of a real estate agent. Stay tuned for more episodes with Daphna in the following weeks and months.

LEARN MORE ABOUT DAPHNA

Despite the craziness of the rental market in 2023—constant talk of rent control, broker fees, limited inventory—our rentals department surpassed $4 million in gross revenue, exceeding the previous year. Van French, Director of Rentals at Gibson Sotheby's International Realty, joins me on the podcast today to discuss best practices for your rental or investment property search and what you can do to give yourself an edge.

LEARN MORE ABOUT VAN

Marketing and paid advertising are the traditional tools we reach for when promoting a new listing or sale. But the possibilities presented by public relations — for the right property with the right story — are often the differentiator.

This week, Becca Logue, our director of public relations, joins me on the pod to share how she helps our agents secure news coverage to generate interest in to sell the exceptional homes that we represent.

LEARN MORE ABOUT BECCA

Calling all SIR agents! Aimee Rideout is back to talk all things GNE!
If you're heading to Nashville this September for Sotheby's International Realty's Global Networking Event, you'll want to tune in & grab our GNE pre-plan guide.

REGISTER FOR GNE

LEARN MORE ABOUT AIMEE

When a property is marketed through Sotheby's International Realty, it immediately begins a journey to local and global exposure. Loved chatting with Alex Malagodi, Director of Marketing at Gibson Sotheby's International Realty, about targeting the biggest pool of qualified buyers and achieving results your clients couldn't have achieved without you. 🌐 

LEARN MORE ABOUT OUR MARKETING

Given the changes happening in the industry, agents are placing more importance than ever on choosing the right brokerage, making it the perfect time to revisit this conversation with⁠ Daphna Fields, VP of Brokerage Development at Gibson Sotheby's International Realty.

As a realtor, you can’t control mortgage rates, inventory, or the paperwork. But what you can control is how you do business: how you listen, communicate, strategize, negotiate, and build meaningful client relationships. All the things clients value in an agent are the things agents value in a brokerage, and when your brokerage is in line with your values, you create peace of mind for your clients, strengthening loyalty and trust.

LEARN MORE ABOUT DAPHNA

It's no secret that relationships are the cornerstone of the real estate industry, and Mian LaVallee's network has been key to her success — we actually met for the first time at an industry event she hosted. She is truly a connector!

Tune in as we discuss her approach to business and relationships and how it’s opened doors.

LEARN MORE ABOUT MIAN