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Recalibrating brand building for Asia's speed and scale
WARC’s Jenny Chan speaks with two top marketers Dhiren Amin (Income Insurance) and Jiunn Shih (Zespri Kiwifruit) to unpack the new Pace Principle report — and explore how these brands are putting twin-pace thinking into practice.
WARC Members can read the Pace Principle here.
If you're yet to subscribe, don't worry - you can also get a sample report here.
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By WARC
5
1010 ratings
WARC’s Jenny Chan speaks with two top marketers Dhiren Amin (Income Insurance) and Jiunn Shih (Zespri Kiwifruit) to unpack the new Pace Principle report — and explore how these brands are putting twin-pace thinking into practice.
WARC Members can read the Pace Principle here.
If you're yet to subscribe, don't worry - you can also get a sample report here.
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