Resource Centre

Resource Centre

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Resource Centre episodes

  • Shopping From Your TV to Your Timeline

    On this episode of Digital Marketing Updates, we discuss how direct/TV shopping has invaded our timelines, and how to sell three thousand packs of teh tarik in 3 seconds.

    See omnystudio.com/listener for privacy information.

    14 min
  • @Creator on Instagram

    On this episode of Digital Marketing Updates, it’s a bumper update from Instagram for consumer and brands to learn, create and shop with greater ease.

    See omnystudio.com/listener for privacy information.

    11 min
  • ScaleUp Malaysia, Your Growth Accelerator

    If you’ve got your product-market fit down and are ready to scale up but don’t have the funds or the right team to support you, then ScaleUp Malaysia has the solution for you. The masterminds behind Proficeo’s highly successful Coach & Grow Program want to help you find the right strategy and model that works for you, before curating investors to secure your next round of funding to execute those plans.

    We speak to the team behind this one-of-a-kind accelerator about developing and training the future ScaleUps of Malaysia, and building businesses that have high revenue growth and a path to profitability.

    See omnystudio.com/listener for privacy information.

    26 min
  • Budget 2020: A Boost for SMEs or Missed Opportunity?

    With SMEs making up more than 98% of businesses in Malaysia, contributing more than 38% of the country’s GDP and accounting for 66% of the nation’s workforce; did Budget 2020 do this segment of the economy justice? Does it help with the ease of doing business in Malaysia? We discuss, with Founder and Managing Director of Thannees Tax Consulting Services, Thaneermalai.

    See omnystudio.com/listener for privacy information.

    29 min
  • How To Be An SME Bawse.

    Being an SME boss can be challenging. It’s one thing to deal with sales performance and product issues, but employee performance and attitude issues - that’s a whole other ball game! We discuss the secret sauce to being an SME boss (like a bawse) with Wilson Ten and Dirk Coetsee from Sandfil International.

    20 min
  • How To Be An SME Bawse.

    Being an SME boss can be challenging. It’s one thing to deal with sales performance and product issues, but employee performance and attitude issues - that’s a whole other ball game! We discuss the secret sauce to being an SME boss (like a bawse) with Wilson Ten and Dirk Coetsee from Sandfil International.

    See omnystudio.com/listener for privacy information.

    20 min
  • Don’t Put All Your Eggs in The Digital Ad Basket

    The advent of social media and increasing Internet penetration has drastically changed the advertising industry. The growth of the digital advertising space has shifted how brands spend their marketing budgets, with some experts claiming digital ad spend could overtake traditional ad spend this year. So is traditional advertising dying? Is there a way to digitalise offline advertising to have the best of both worlds? We discuss, with Melissa Sim and Therine Goh from AdEasy.

    17 min
  • Don’t Put All Your Eggs in The Digital Ad Basket

    The advent of social media and increasing Internet penetration has drastically changed the advertising industry. The growth of the digital advertising space has shifted how brands spend their marketing budgets, with some experts claiming digital ad spend could overtake traditional ad spend this year. So is traditional advertising dying? Is there a way to digitalise offline advertising to have the best of both worlds? We discuss, with Melissa Sim and Therine Goh from AdEasy.

    See omnystudio.com/listener for privacy information.

    17 min
  • Insights into LinkedIn’s Insights & Research

    On this episode of Digital Marketing Updates, Jan and Celine give you the low-down on why the latest ‘Insights & Research’ feature on LinkedIn is a game-changer for the platform and for businesses, as well as why we should celebrate Instagram finding its way onto Creative Studio.

    See omnystudio.com/listener for privacy information.

    11 min
  • All We Hear is - Video Ga Ga

    On this episode of Digital Marketing Updates, we discuss what your favorite digital platforms are doing to encourage businesses to create video content, and how this is a win-win for both parties.

    See omnystudio.com/listener for privacy information.

    10 min

About Resource Centre

From the publisher's feed

Where industry experts, business owners and hands-on entrepreneurs compare useful notes on conceptualizing, creating, managing, and growing their businesses. Featuring interviews that equip the…

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