What does it really take to lead — and keep winning — over four decades in business?

Mark Goldstone, a 40-year CEO, investor, and turnaround expert, shares the hard-earned lessons behind building, fixing, and scaling companies across industries. In this episode, he breaks down the frameworks, mindset, and "CEO Playbook" that have helped him guide brands through change, uncertainty, and growth.

For founders, CEOs, and retail leaders, this is a rare inside look at the mindset required to lead, adapt, and win — no matter the market.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

When David McKillips stepped into Chuck E. Cheese in 2019, the brand was broken — outdated animatronics, declining guest experience, and over a billion dollars in debt. What followed was one of the most ambitious turnarounds in entertainment history.

In this episode, David shares how he led a full-scale transformation: remodeling hundreds of locations, redefining the brand's purpose, and repositioning Chuck E. Cheese as a global entertainment powerhouse. From launching new characters and digital content to expanding into retail, licensing, and international markets, the strategy was clear — fix the brand first, then build the empire.

If you're scaling a legacy brand, navigating a turnaround, or exploring omnichannel growth, this conversation is packed with insight, vision, and practical lessons.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

Ben Capell, Managing Director at Peterson Ventures, shares what makes a brand investable — from founder grit to ecosystem advantage. We talk strategy, hero products, and how early-stage capital can shape the future of retail.

One of my favorite lines from this episode: "The players win the games — we're just here to coach."

If you're building, scaling, or investing in consumer brands, this episode is packed with insight you don't want to miss.

🎧 Tune in now and let us know what stood out to you.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

Damian Dayton, filmmaker and creative strategist at Creatably, has launched over 100 campaigns for brands like Pillow Cube, Cold Case Ice Cream, and Kizzik — helping them scale from garage to national retail. In this episode, he shares what truly drives performance: clarity, humor, and strategic storytelling.

We explore the anatomy of a high-converting ad, the 5 D's of DTC success, and why being helpful beats being cool. Plus: how to use "debate bait," why tacos always win, and what founders should know before jumping into retail.

Whether you're building a brand, managing creative, or scaling into omni-channel, this episode offers practical insights with a dose of creative energy.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

From cage fights to handcrafted Italian eyewear, Johnny Riche built Rockwell with grit, loyalty, and a fighter's mindset. In this episode, he shares how combat sports shaped his leadership style, how Rockwell scaled without selling out, and why passion—not credentials—is the real edge in business.

We talk team culture, product pivots, affiliate strategy, and the kind of partnerships that start with a handshake and end with a brand that lives 24/7.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

In this short episode, Chris Willis (Chief Design Officer at Domo) breaks down why generative AI isn't just another tool — it's a strategic shift. From assistants to agents, dashboards to inboxes, Chris shares how leaders can move from tasks to goals, and why "English is the new programming language."

If you're building in retail, tech, or media — this is the mindset shift you need to stay ahead.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast | Filmed in Salt Lake City

Heather Allen, Tax Partner at Tanner, breaks down the key tax changes retail founders should prepare for before year-end. She covers the upcoming expiration of major TCJA provisions in 2025 (including lower individual tax rates and the 20% pass-through deduction), along with estate planning, tariffs, and entity structure. It’s a practical overview for anyone building or exiting a brand in the next two years.

Sponsorship opportunities for the 2026 season are available.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast | Filmed in Salt Lake City

Dude Perfect didn't just build a YouTube empire — they built trust.

In this episode, Matt Deimund (Chief Product Officer) shares how the brand evolved from backyard trick shots to board games, body armor, and retail partnerships that actually move product.

We talk about creator advantage, ownership mindset, and why authenticity isn't optional when scaling a brand families love. From Walmart shelves to live tours and future physical experiences, this is how Dude Perfect is turning content into commerce — without losing the soul.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast | Filmed in Salt Lake City

In this episode, he explains what changes when a CMO takes on the operator role, and why much of marketing fails to connect with real customers. From leading global brands to launching his own, Brian shares how clarity, strong execution, and customer focus drive real results. A practical look at what works—and what founders should stop wasting time on.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast Filmed in Salt Lake City

Brian McDonell knows what it takes to build a brand that scales — and what it takes to make it worth buying.

In this episode, he shares the real story behind growing a company with intention, exiting successfully, and staying sharp after the deal. From navigating retail partnerships to building operational discipline, Brian breaks down the mindset shifts founders need to go from startup to acquisition. He talks about the power of clarity, the importance of knowing what you're not, and why staying hungry post-exit is harder — and more important — than most people think.

Whether you're building your first brand or your third, this episode is a masterclass in long-game leadership.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast | Filmed in Salt Lake City