Revenue Marketing Radio with Debbie Qaqish

Revenue Marketing Radio with Debbie Qaqish

By Debbie QaqishBusiness
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Revenue Marketing Radio with Debbie Qaqish episodes

  • Cisco's Secret Revenue Marketing Playbook for Channel Success
    Join us as Michelle Chiantera, Sr. Director, Americas Partner and US Commercial Marketing of Cisco shares the secrets of achieving Revenue Marketing success in a global channel. Many companies struggle with the application and tracking of Revenue Marketing practices to the channel.  Learn how Cisco cracked the code using education and training to develop a common global platform as the basis for wide-spread adoption of Revenue Marketing.
    37 min
  • S01E02: Increasing marketing sourced pipeline with Robin Caputo, Datavail

    Join us as Robin Caputo, CMO of Datavail shares how the marketing team moved from a 25% contribution to pipeline to a 75% contribution to pipeline in only 18 months. Robin will share the key actions she took, what worked well and her challenges as she revved up the marketing engine. You'll find out how she asked for a LOT more money to build the engine and how marketing gained a seat at the table. You won't want to miss this interview if financial accountability is on your agenda!

    30 min
  • How To: Triple Marketing Sourced Pipeline in 18 Months - Datavail
    Join us as Robin Caputo, CMO of Datavail shares how the marketing team moved from a 25% contribution to pipeline to a 75% contribuiton to pipeline in only 18 months. Robin will share the key actions she took, what worked well and her challenges as she revved up the marketing engine. You'll find out how she asked for a LOT more money to build the engine and how marketing gained a seat at the table. You won't want to miss this interview if finanical accountability is on your agenda!
    30 min
  • S01E01: Sales & marketing alignment with Jim Kanir & Mike Wilt, Vox Mobile

    Join us as Jim Kanir, Chief Revenue Officer and Mike Wilt, Director of Demand Generation at Vox Mobile share their secrets to gaining sales and marketing synergy. Jim and Mike will share the story of the Golden Egg Alert – an initiative that resulted in improved sales and marketing alignment and the optimization EVERY Qualified Lead. They introduce an unusual element to get this to work but you'll need to tune into the show to find out more!

    32 min
  • VP of Sales Reveals All: Secrets of Sales & Marketing Alignment - Vox Mobile
    Join us as Jim Kanir, Chief Revenue Officer and Mike Wilt, Director of Demand Generation at Vox Mobile share their secrets to gaining sales and marketing synergy. Jim and Mike will share the story of the Golden Egg Alert – an initiative that resulted in improved sales and marketing alignment and the optimization EVERY Qualified Lead. They introduce an unusual element to get this to work but you’ll need to tune into the show to find out more!
    32 min
  • What is a Center of Excellence? - Sage
    What is a Revenue Marketing Center of Excellence?
    Join us as we talk to Liz McClellan of Sage and find out what a Center of Excellence is and what is the value in terms of Revenue Marketing.  We'll learn about the importance of corporate and field Revenue Marketing alignment and key roles that fuel this unique organizational structure.
    34 min
  • Revenue Marketing to Enterprise Accounts - Iron Mountain
    Join us as we talk to Patty Foley-Reid, Director of Enterprise Demand Generation at Iron Mountain. Patty brings a fresh perspective and a metrics based approach to creating leads for the enterprise reps in her company. She has one of the best plans and execution teams I've seen in a long time.
    57 min

About Revenue Marketing Radio with Debbie Qaqish

From the publisher's feed

If you're a B2B marketing executive, you won't want to miss a single amazing episode of WRMR – Power Talk Radio for Revenue Marketing™ Leaders. What makes it so special? YOU! Twice a month Debbie…