Revitalise & Grow

This week we're sharing our top tips on what makes a captivating Public Relations campaign, sharing the good, the bad and the ugly. Listen in for campaign examples to spark inspiration for your PR campaign.

It’s likely you have heard Benjamin Franklin’s quote, “If you fail to plan, you are planning to fail”. But have you considered planning to fail? In this podcast we discuss the reasons why you should plan to fail just as much as you should plan for success.

Whether you are a PR pro or an organisation working with an agency, understanding how best to measure the success of our PR campaign is crucial, but its not always easy. This week we discuss if can you put a price on PR success.

Resources:

https://amecorg.com/amecframework/framework/interactive-framework

Authenticity on social media is crucial for building relationships, but how authentic should we really be on the world’s biggest professional social network? This week we discuss what we think is appropriate and not appropriate for LinkedIn, and some examples of posts we thought had gone too far.

In this week's podcast episode we're focusing on procrastination, the act of putting off large or time-sensitive tasks for easier ones or simply anything but the dreaded piece of work at hand! We discuss our own experiences and management of procrastination and explain our favourite term: eat that frog!

New research has found that over half of people working in PR, marketing and comms reported experiencing severe stress, anxiety or burnout on several occasions over the past 12 months. In the first episode of Season 5, we delve into a conversation about mental health in the PR industry from our own experiences, and how we personally manage levels of stress which commonly occur in the role.

Helpful resources:

NHS: www.nhs.uk/mental-health

Mental Health First Aid (MHFA) England: https://mhfaengland.org

Mind: www.mind.org.uk

BetterHelp: www.betterhelp.com

This week we're sharing our top tips on what makes a captivating Public Relations campaign, sharing the good, the bad and the ugly. Listen in for campaign examples to spark inspiration for your PR campaign.

This week we are discussing how to brief and create tenders when you are looking for communications agencies. ADPR's Associate Director and Account Director let you in on our do's and don'ts to get the best results from your tenders and briefs!

In this week's episode we are letting you in on our top tips for maximising trade events! We've collated our five key points to follow when attending a trade event for your brand or client.

This week we discuss the Oasis Planning Model, a tool to utilise in the planning stages of PR campaigns. Join our chat about the various planning models to use to elevate your campaign's success!