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When I first created Revolutionary Brand, I didn't realize that people really need a lot of support and help when it comes to just marketing themselves, their expertise, or how to help leads make buying decisions with them. It was originally created for people who were trying to consistently sell their high-ticket offers but needed to learn how to craft them, and how to explain what the value is from the perspective of the person buying so that they didn't have to focus so much of their energy on proving themselves to people. 

To celebrate the 1-year anniversary of the program, I wanted to do a 4-part series where I walk you through the entire framework that helps service-based entrepreneurs and coaches attract aligned, qualified leads for their service and programs between $2K-$10K. 

Have your pen and paper ready to take notes, because you’re going to need it. In the final part of this series, we’re going to discuss the importance of high-ticket service providers having a high-ticket client experience. I’m also diving into how to easily manage your signature offers even if you work solo through systems and applications.

Here’s a closer look at the episode:

• Why you should be more focused on client retention rather than client acquisition
• The importance of pre qualifying leads BEFORE you have any sales calls
• How to ensure you have a seamless and automated lead and client experience
• What you need to have in place so you don’t have to manually manage your offers

Resources:

• Revolutionary Brand (now only a part of Revolutionary Society)
• Website: https://hermarketingcoach.com
• Instagram: https://www.instagram.com/hermarketingcoach

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

When I first created Revolutionary Brand, I didn't realize that people really need a lot of support and help when it comes to just marketing themselves, their expertise, or how to help leads make buying decisions with them. It was originally created for people who were trying to consistently sell their high-ticket offers but needed to learn how to craft them, and how to explain what the value is from the perspective of the person buying so that they didn't have to focus so much of their energy on proving themselves to people. 

To celebrate the 1-year anniversary of the program, I wanted to do a 4-part series where I walk you through the entire framework that helps service-based entrepreneurs and coaches attract aligned, qualified leads for their service and programs between $2K-$10K. 

Have your pen and paper ready to take notes, because you’re going to need it. In part 3, we’re going to discuss the new addition to the framework where the focus is on getting sales from Instagram leads without having to leave the app. 

Here’s a closer look at the episode:

• How your marketing content should be starting conversations with aligned, qualified leads
• The different Instagram features you can leverage to get the conversation going
• Why permission based sales allows you to sell with integrity 
• How to ask for the sale
• Why it’s possible to get a sale without ever having to leave the Instagram app for a sales call

Resources:

• Revolutionary Brand (now only a part of Revolutionary Society)
• Website: https://hermarketingcoach.com
• Instagram: https://www.instagram.com/hermarketingcoach
• Instagram story sales course (part of Booked & Banked Bundle)

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

When I first created Revolutionary Brand, I didn't realize that people really need a lot of support and help when it comes to just marketing themselves, their expertise, or how to help leads make buying decisions with them. It was originally created for people who were trying to consistently sell their high-ticket offers but needed to learn how to craft them, and how to explain what the value is from the perspective of the person buying so that they didn't have to focus so much of their energy on proving themselves to people.

To celebrate the 1-year anniversary of the program, I wanted to do a 4-part series where I walk you through the entire framework that helps service-based entrepreneurs and coaches attract aligned, qualified leads for their service and programs between $2K-$10K.

Have your pen and paper ready to take notes, because you’re going to need it. In part 2, we’re going to discuss the importance of building trust with aligned qualified leads rather than just connecting with ideal clients.

Here’s a closer look at the episode:

• What’s the difference between an ideal client and an aligned, qualified lead
• Why the buyer’s journey is the most important part of marketing content
• How each of the different video types on Instagram matter when you’re using the app to market high ticket offers
• What are the 3P’s of marketing content
• Why perspective-shifting content should be 60% of your marketing content

Resources:

• Revolutionary Brand (now only a part of Revolutionary Society)
• Website: https://hermarketingcoach.com
• Instagram: https://www.instagram.com/hermarketingcoach

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend c

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

When I first created Revolutionary Brand, I didn't realize that people really need a lot of support and help when it comes to just marketing themselves, their expertise, or how to help leads make buying decisions with them. It was originally created for people who were trying to consistently sell their high-ticket offers but needed to learn how to craft them, and how to explain what the value is from the perspective of the person buying so that they didn't have to focus so much of their energy on proving themselves to people. 

To celebrate the 1-year anniversary of the program, I wanted to do a 4-part series where I walk you through the entire framework that helps service-based entrepreneurs and coaches attract aligned, qualified leads for their service and programs between $2K-$10K. 

Have your pen and paper ready to take notes, because you’re going to need it. In part 1, we’re going to discuss how to clarify your winning offer concept so you can have a high-ticket offer you can be confident in to launch. 

Here’s a closer look at the episode:

• Why I created Revolutionary Brand
• How to determine your MVPs
• What it means to have a profitable business model
• Why every high-ticket offer needs a framework

Resources:

• Revolutionary Brand (now only a part of Revolutionary Society)
• Website: https://hermarketingcoach.com
• Instagram: https://www.instagram.com/hermarketingcoach

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend creating content worth it—with the Content Clarity Scan service provided by adaptable marketing & content strategist, Latesha Lynch!

Get the resources and support to get your marketing don

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

If you’ve been here a while, you might have remembered that I hired my mom 7-months ago. Even though this update is long overdue, it’s finally here. Today, I’m joined by mom as we chat about the ups and downs of working together.

My mom and I share our thoughts on working together, what the hardest and our favorite parts are, and the most unexpected part about our working relationship. I also share why working with my mom encouraged me to work on my leadership skills, and why entrepreneurs need to dedicate uninterrupted time with a new hire (instead of just relying on SOPs). This is a fun episode with lots of takeaways about entrepreneurship, building a team, and supporting your employees, whether you choose to keep it all in the family or not.

Here’s a closer look at the episode:

• What my mom thinks about working with me 7 months later
• The hardest part about working with me for my mom
• Why you need dedicated, uninterrupted time with a new hire
• The hardest part for me working with my mom
• Our favorite parts of working together
• One thing we didn’t expect about working together
• Why I had to really work on my leadership skills
• My mom’s thoughts on hiring your mom (and why you shouldn’t rule it out)
• The thing I’m most grateful about having my mom as a part of my business

Resources:

• Booked & Banked Shop: https://bookedandbanked.com/
• Website: https://hermarketingcoach.com
• Instagram: https://www.instagram.com/hermarketingcoach

Thanks for joining me on The Revolutionary CEO

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

You already know by now that I’m a huge proponent of using videos as part of your marketing. When it comes to Instagram, you have 4 different Instagram video types and in today’s episode, I’m sharing why you should be using all 4 of them. I’ll also explain the 5 essential parts of an excellent marketing eco-system and where each Instagram video types fit within it.

I discuss why visibility is all about volume as well as the best Instagram video type to help you increase it. I also share the importance of pre-qualifying your leads prior to hopping on a sales call and how your content can help you accomplish that. And for my new service providers with little to no street cred (aka credibility and social proof), I explain how you can build trust by establishing depth in your content. Finally, I discuss the buyer’s journey and how to convert your leads. 

This is a juicy episode with lots of strategies and applicable tips. So grab a pen and paper and get ready to take notes. I’m deep-diving into the inside scoop so you can cover all 5 points of your marketing eco-system by using all 4 Instagram video types. Let’s dive in.

Here’s a closer look at the episode:

• The 4 types of video on Instagram
• Why visibility is volume 
• The best video feature to use on Instagram to increase your volume
• Pre-qualification and quality control and why this should happen before hopping onto a sales call
• Why Instagram lives and IGTV will help you pre-qualify your leads
• Why connection is a requirement
• How your depth of content can help you build trust
• The buyer’s journey and what your role in it is
• The best Instagram video types to get to the path of purchase
• Sales and promotions and the best Instagram video types that lead to conversions
• The order of operations for your Instagram video strategy
• Why you aren’t getting more clients even if you’re using all 4 of these Instagram video types

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

I’ve been thinking a lot about the online business industry - specifically when it comes to high-ticket marketing and reaching multi 6 and 7 figure goals. In the traditional entrepreneurship space, it is a given that reaching those financial goals require a lot of hard work and perseverance. But in the online entrepreneurship space, many people confuse discipline with popularity.

In today’s episode, I’m discussing a common problem within the online entrepreneurship industry which is people quitting and giving up quickly because they haven’t reached their revenue goals in a short period of time. I share my opinions on why popularity is an unnecessary but highly sought-after goal in online entrepreneurship. But most importantly, I discuss why discipline is far more valuable.

I also share my thoughts on why leveraging social media to market your high-ticket offers isn’t a popularity contest. And instead, I walk you through a new perspective on your marketing strategies and why you should be treating your marketing like an algorithm. If you’re measuring your marketing’s success by vanity metrics, this episode is for you. Tune in as I share why your marketing needs to crawl, learn, and constantly evolve as you get to know your target audience more and more, and how discipline fits into the equation. 

Here’s a closer look at the episode:

• How traditional and online entrepreneurship differ
• Why the trend of quick success is troublesome
• The difference between being an influencer and high-ticket marketing
• Why discipline is more valuable than popularity 
• How to treat your marketing strategy like an algorithm
• Doing your due diligence before formulating your marketing strategy to build trust
• Having the discipline to show up despite low metrics

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

I’ve been thinking a lot about the online business industry - specifically when it comes to high-ticket marketing and reaching multi 6 and 7 figure goals. In the traditional entrepreneurship space, it is a given that reaching those financial goals require a lot of hard work and perseverance. But in the online entrepreneurship space, many people confuse discipline with popularity.

In today’s episode, I’m discussing a common problem within the online entrepreneurship industry which is people quitting and giving up quickly because they haven’t reached their revenue goals in a short period of time. I share my opinions on why popularity is an unnecessary but highly sought-after goal in online entrepreneurship. But most importantly, I discuss why discipline is far more valuable.

I also share my thoughts on why leveraging social media to market your high-ticket offers isn’t a popularity contest. And instead, I walk you through a new perspective on your marketing strategies and why you should be treating your marketing like an algorithm. If you’re measuring your marketing’s success by vanity metrics, this episode is for you. Tune in as I share why your marketing needs to crawl, learn, and constantly evolve as you get to know your target audience more and more, and how discipline fits into the equation. 

Here’s a closer look at the episode:

• How traditional and online entrepreneurship differ
• Why the trend of quick success is troublesome
• The difference between being an influencer and high-ticket marketing
• Why discipline is more valuable than popularity 
• How to treat your marketing strategy like an algorithm
• Doing your due diligence before formulating your marketing strategy to build trust
• Having the discipline to show up despite low metrics

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

Launching your offers is an overwhelming process that involves a lot of terminology and lingo. It’s difficult enough to plan and prep all the moving pieces of a launch, so to help you make this process a little easier, I’m explaining these terms and what you need to know when it comes to launching.

I start with the important differentiation between marketing and launching. I explain what the marketing process is, what constitutes marketing, and why this step is crucial to the success of a launch. Then, I dive into what the term “evergreen” means and why it isn’t as hands-free as it sounds.

This episode is a must if you want to launch your offers strategically. Tune in as I answer some of your burning questions like why automation might not be the right step for you, how to test your marketing materials, and how to determine the strategy that makes the most sense for your offer.

Here’s a closer look at the episode:

• What is marketing?
• What the term “evergreen” means
• The difference between live launching and evergreen
• Why automation might not be the right step for you
• The biggest misconception about going evergreen
• Testing out your marketing materials
• Determining what makes the most sense for your offer
• My experience with launching and the biggest takeaways from those experiences

Resources:

• Website: https://hermarketingcoach.com/
• Revolutionary Brand (now only a part of Revolutionary Society)
• Instagram: https://www.instagram.com/hermarketingcoach/

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

Send us a text

It has officially been a full year since I’ve been a full-time entrepreneur. I first started my business in the summer of 2019 while I was still at my full-time corporate job. For many months, I juggled both my 9-5 and the freelance clients I was undercharging. To give you an idea, I made $6000 in 6 months of starting my business. Needless to say, that is not enough money to quit my full-time job. So how did I do it?

In today’s episode, I’m telling my story about how I finally built my business up to allow me to hand in my two-week notice. I’m so excited to be sharing this because one of the most common questions I receive as a coach is “when did you know it was the right time to quit your job?” 

This is why I’ll be diving into the nitty-gritty details from the decisions I wished I had made sooner, the things I wish I had known so that I could expedite the process, the conversations I had, and the mistakes I wish I avoided. If you’re a side hustler and you can’t wait to turn in your resignation letter, this episode is for you. Tune in as I share the things I wished someone shared with me, giving me a heads up on the things I needed to know before quitting my full-time job.

Here’s a closer look at the episode:

• How much I was making when my business was just a side hustle
• Investing and relaunching my business
• Shifting my goals so I can quit my job
• Feeling resentment towards my corporate job
• Embarking on my spiritual journey
• Hitting the goal of doubling my corporate salary
• Why believing in yourself is so crucial to your success as an entrepreneur
• Navigating the what if’s as an entrepreneur
• Recognizing the seasons of your business and preparing for them
• Why having facts and numbers will help you feel more secure as an entrepreneur
• When is the right time for you to quit your full-time job
• Where I am in business and life today

Resources:

• Website: https://hermarketingcoach.

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.