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Raise your hand if you’re trying to leverage Instagram to sell your high-ticket and premium offers. Now raise your hand if you find Instagram to be stressful and overwhelming. In today’s episode, I want to have a raw, honest conversation about how I was able to leverage Instagram when I stopped trying to impress people.

I share my personal journey with Instagram and how I spent countless hours creating graphics, receiving nothing but crickets in my DMs. I also discuss why showing your face on Instagram, especially on video, is so important when you want to sell high-ticket and premium offers. If you’re letting vanity metrics and a small follower count stop you from showing up on Instagram, this episode is for you. Tune in as I share how I managed to turn my Instagram woes around by leveraging the power of video to sell my premium services.

Here’s a closer look at the episode:

• How I used to approach Instagram
• The important role that video plays in your content strategy
• Showing up live, even if no one is watching
• Being authentically you
• Why vanity metrics aren’t meaningful
• Creating the right kind of content to sell your premium services

 

"Are you going live to see a million people watching you? Or are you trying to make an impact with your ideal clients and trying to help them have a transformation and see that your offer can really help them? Because if that's the case, then your focus shouldn't be how many people are looking at you when you're on there." - Latesha Lynch

 

Links & Resources Mentioned:

• Website: https://hermarketingcoach.com 
• Revolutionary Brand (now only a part of Revolutionary Society)
• Services: https://hermarketingcoach.com/services
• Instagram: https://www.instagram.com/hermarketingcoach 

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

I first came across Madison Tinder when I decided that a business coach was exactly what I needed to grow my business back in 2020. Madison is a business and marketing strategist who focuses on helping online business owners scale their business with visibility tactics, unique product suites, and launch strategies. She also happens to be the reason why my business is where it is today. She is my very first business coach and now my first-ever podcast guest.

In today’s episode, Madison discusses the importance of leading with confidence. She also shares tips for recognizing when you might be ready to shift your business or product suite. She shares why diversifying your revenue streams is so important and what Madison has done to diversify hers. 

Tune in as we have a candid discussion about growing and scaling your business, and how you can get comfortable making big scary investments. Besides, who better to kick off my multi-six and seven-figure interview series with than with someone who went from zero to $1 million in just two years at the age of 25.

Here’s a closer look at the episode:

• Madison’s story and business growth
• Being confident in your experience
• The ups and downs that go on behind the scenes in entrepreneurship
• How to know when you’re ready to shift your business or product suite
• Diversifying your revenue stream
• How investments pay off in the long run

 

"I definitely had someone tell me that they wouldn't have invested in me if they knew my age. But I know I have tons of experience. I've worked with a lot, I've done a lot of marketing, a lot of social media top athletes. I've done a lot in my lifetime." - Madison Tinder

 

Links & Resources Mentioned:

• Instagram: https://www.instagram.com/madison.tinder/ 
• Website: https://www.madisontinderllc.com/ 
• Website: https://hermarketingcoach.com 
• Instagram: https://www.instagram.com/hermarketingcoach/

Thanks for joining me on

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

2019 was the year I accepted logo clients for $150 and website clients for $450. It was also the year that I was a logo designer, graphics designer, website designer, social media manager, and social media ads manager (I was doing all the things). It was very easy to get clients at those price points and my referrals came in, consistently. I never had to market my business, and I also never made any real money. 

In today’s episode, I share how hard it was to break beyond $2K-$4K months with low prices and the struggles I had with increasing my prices knowing my old clients wouldn’t be able to afford them. I share the 5 major mindset shifts that I had to make that made it easier to confidently sell my services and coaching programs at high-ticket prices.

This episode is for any service-based entrepreneur or coach who knows they need to increase their prices, but they are having a difficult time actually doing it. Tune in and let’s get clear on how you can change your mindset around high-ticket pricing.

Here’s a closer look at the episode:

• The background of my business and freelancing journey
• How I dealt with old clients’ reactions to price increases
• How I adjusted my pricing mindset
• Mindset shifts I needed to make in order to get comfortable with charging higher prices

“We look at facts, not fears when making high-ticket and premium business decisions.” 

Links & Resources Mentioned:

Website: https://hermarketingcoach.com

Free Masterclass: https://hermarketingcoach.com/resources

Instagram: https://www.instagram.com/hermarketingcoach/

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend creating content worth it—w

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

Switching to a premium business model really transformed my business over the last year. Not only did it help me achieve my first financial goal of hitting 5k months, but it also helped me attract higher-quality clients.

In today’s episode, I’m sharing my journey on how I got my business to where it is today. I share my mission and why it’s so important to me to help female entrepreneurs generate high income, build a sustainable long-term business, and create generational wealth.

If you’re a solopreneur, coach, or service provider, this episode is for you. Tune in as I share how transitioning into a premium business model can allow you to focus more on your mission, while making it easier to hit your income goals with stability and predictability.

 

Here’s a closer look at the episode:

• Why your lower rates might be hurting your business
• Higher rates attract higher-quality clients
• Niching down your offers for easier sales
• Landing premium clients and finding confidence
• Why the right content will attract the right people
• My mission to help female entrepreneurs succeed
• Finding stability and predictability in premium offers
• Why premium services focuses on quality not quantity

 

“I don't want to help people get by, I want to change lives. And because I want to change lives, I knew I couldn't keep offering those lower ticket offers. So I started slowly moving into a high ticket model.”

 

Links & Resources Mentioned:

• Services: https://hermarketingcoach.com/services

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend creating content worth it—with the Content Clarity Scan service provided by adaptable marketing & content strategist, Latesha Lynch!

Get

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

Many entrepreneurs say “you don’t need a website to make thousands of dollars.” Although that is true, the one thing you cannot sell without is solid branding. Despite what you might think, there is a distinction between brand identity elements such as a logo or a website, and the action that you’re taking to shape the perception of your brand. 

In the first episode of The Revolutionary CEO podcast, I’m breaking down what it takes to establish a solid brand that allows you to charge premium prices with ease. I’ll discuss the best branding practices to help shape the perception of your brand, and the 5 things your brand needs to have in order for you to successfully charge premium, high-ticket prices.

Here’s a closer look at the episode:

• The difference between brand identity elements and solid branding
• Finding your unique value proposition
• The importance of good design
• Skip the website and invest in a professional landing page
• Establishing quality in your delivery
• Determining your premium pricing

 

“When it comes to your branding, your price really does affect how people look at the quality of your brand. So when you think you're doing a great job to attract more people by charging a lower price point, what you're actually doing is cheapening how people see your brand.”

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend creating content worth it—with the Content Clarity Scan service provided by adaptable marketing & content strategist, Latesha Lynch!

Get the resources and support to get your marketing done every week—with dedicated time, real resources, & customized support to get their marketing work done (everywhere not just social media) inside of Revolutionary Society. Learn more here. 

________________

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

I have survived two failed high ticket launches of the same offer in 2020. The first time, I launched without a coach and a smaller social media following. The second, I launched with the guidance of a coach and a larger following. Needless to say, neither launch worked.

In today’s episode, I share my story, starting with my old business model, increasing my rates, and heading into my failed launches. I also share the mistakes that I’ve made so you can avoid a failed high ticket launch of your own. Last but not least, I share the 4 levels of ideal client connection that you need to know to attract the right people to your offer.

This episode is for any service-based entrepreneur or coach who is looking for a solution to launching their premium or high ticket offers with ease and assurance. Tune in and let’s get clear on how you can set your offers up for success.

Here’s a closer look at the episode:

• The background of my business and freelancing journey
• Raising my rates and changing my business model
• Leaning into your new target audience
• Why it’s so important to know your ideal clients and their problems
• Conveying value for the right people
• How to target people for your offer
• The 4 levels of ideal client connection that you need to know

“I can tell you with certainty that if you really focus in on really getting to the bottom of the four levels of what you need to connect with your ideal client, then you will be able to sell your high ticket offers, and you will be able to avoid those failed launches.”

Links & Resources Mentioned:

Website: https://hermarketingcoach.com

Free Masterclass: https://hermarketingcoach.com/resources

Instagram: https://www.instagram.com/hermarketingcoach/

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

Send us a text

Welcome to The Revolutionary CEO podcast hosted by adaptable marketing and content strategist, Latesha Lynch! This show was originally created to inspire female service based entrepreneurs and coaches to build and leverage their brand authority to confidently sell their services and programs at a premium price point to create a lasting legacy and generate independent wealth.

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. 

Make the time you spend creating content worth it—with the Content Clarity Scan service provided by adaptable marketing & content strategist, Latesha Lynch!

Get the resources and support to get your marketing done every week—with dedicated time, real resources, & customized support to get their marketing work done (everywhere not just social media) inside of Revolutionary Society. Learn more here. 

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- It delivers actionable marketing and content strategies for high ticket service providers— expect marketing clarity, relatable Mompreneur and life banter, and real-world content strategies. It's your weekly nudge towards seamless marketing and

Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify.

Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here.

Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here.

________________

Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn.

Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com