In Episode 97 of The Begin Again Podcast, host Gary Menkes sits down with George Haymaker, a neuroeducator, coach, and recovered addict, for a deeply insightful conversation about addiction, healing, and the power of rewiring the brain. George opens up about his own struggle with alcoholism and addiction—what began as casual drinking in college spiraled into a destructive lifestyle fueled by unresolved trauma and genetic predisposition. After years of battling his dependency, George embarked on a life-changing journey to understand the brain's role in addiction and recovery.

Through neuroscience and habit transformation, George not only found his path to sobriety but built a new life centered on service, coaching, and corporate consulting. In this episode, he and Gary explore how early childhood experiences shape our neural patterns, the science behind relapse, and why understanding your brain is key to long-term recovery. George shares practical tools—like meditation, positive visualization, and dopamine regulation—that helped him and now help others reclaim their lives.

Whether you’re in recovery, supporting someone who is, or simply curious about the mind-body connection, this episode is packed with transformative insights. Tune in for an inspiring story of redemption, science, and self-discovery that proves recovery is not only possible—it can be your greatest strength.

About George Haymaker:

​George Haymaker is a Certified Neuroscience Coach and Consultant who transformed his life by overcoming addiction and mastering his mind. Through his coaching programs, he empowers individuals and organizations to rewire their brains, break unhelpful patterns, and achieve peak performance. George's approach is rooted in the science of neuroplasticity, helping clients harness their brain's potential for lasting change. He offers one-on-one coaching, executive sober companionship, and workplace consulting to support clients in optimizing their mental well-being and achieving their goals. 

To learn more about George's work and connect with him, 

visit his 🌍 Website: georgehaymaker.com 

follow him on LinkedIn: https://www.linkedin.com/in/georgehaymaker/ 

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