What really stops you from achieving your goals?

1. You don't have a niche

2. Your branding blends in with everybody else.

3. You are not following a business plan with a clear production goal.

4. You are most focus on selling than building relationship

5. You resist change

Listen to the podcast and find out more!

Las Vegas rental market has also accelerated as people, including newcomers from pricier cities, seek more space during the pandemic, a shift that helped fuel sales, too.

The typical rental rate of A Las Vegas-area home soared nearly 23 percent year over year in July to$1,662 compared with a roughly 9 percent jump nationally to $1,843 listing site Zillow recently reported.

Rents Are climbing here at the second-fastest rate in the nation and an increase speed. In January, Las Vegas rents were up 6.7 percent from year earlier, Zillow previously reported.

What is an Eviction? It is the removal of a tenant from rental property by the landlord. In some cases, it also involves the removal of premises that were foreclosed by a mortgage company.

SP284 Bill is a restriction on where you going to be able to evict in Nevada

Key points:

For investors and landlords:

1. If you are in a eviction process and someone applied for state assistance. The eviction process can't move forward unless a hearing is scheduled

2. If you accepted any money because they have been approved for some program. You can't evict for 90 days after you have accepted the money.

3. When the state give you money, you to accept that money as full payment.

This bill prevents you from evicting a person, to be able to evict a person you need to have a legal right.

Listen to the podcast and find out more!

Searchable
Make sure you are making your online profiles as searchable as possible. I suggest you have words like 'realtor' and 'real estate' in online bios. Include location specific terms, brokerage's name and team's name.

For YouTube, TikTok, Facebook pages and instagram stories, adding closed captions and text to videos can help get a post picked up by algorithm. If a platform does not have built in captions for videos, Peitz said there are a variety of free softwares to use like "Captions: Speak To Camera.

Shareable and Savable
If you're creating content that other people want to share in their community, or want o save to come back to it means that it was really valuable to them.

In order to have a content shared and saved, make sure your accounts are public

When creating content, ask yourselves the following questions.
Is this helpful?
Is this motivational, inspirational and/or emotional
Does this align with my brand?
Does it build credibility and authority in my niche?

21 videos content ideas for real estate agents

Realtor marketing is focusing more and more on video marketing where that be thro

1. 5 things to do before listing your home for sale
2. The 5 biggest mistakers sellers make when listing home for sale.
3. Top 5 reasons people love living in (Neighborhood)
4. Is now a good time to Sell my house?
5. Unsolicited Video CMA's
6. I was in the neighborhood and thought of you.
7. Neighborhood sales updates
8. 5 Reasons you shouldn't buy
9. Overall Market update
10. "5" things you should know before buying in (Neighborhood)
11. What people love about living in (Neighborhood)
12. What pI don't like living in (Neighborhood)
13. Should I buy or Should I rent?
14. "Check this out" real estate videos these are videos that highlight specific features of a home.
15. Coming soon videos
16. Open house walkthroughs
17. My favorite transaction
18. My funniest transaction
19. My most difficult transaction
20. Why I love referrals

Listen to the podcast and find out more!

2020 Global Pandemic
How have the unprecedented events of 2020 affected the demand for video?

Around 40% of marketers say their plan around video marketing have been or are being affected by the coronavirus pandemic

68% of consumers say the pandemic has impacted the amount of video content they've watched online, with the overwhelming majority (96%)

The ROI if video marketing

86% of video marketeers say video has increased traffic to their website (down 1% from last year!

94% of video marketers say video has helped increased user understanding of their product user understanding of their product or service. (Down 1% from last year)

78% of video marketers say video has directly helped increase sales (down 2% from last year)

The audience view: consumers and video
Putting aside what marketers think about video - how do their audiences feel about it.

94% of people have watched an explainer video to lear more about a product or services.

79% of people say they've been convinced bot buy or download a piece of software or app by watching video.

People watch an average of 18 hours of online video per week. (Rigs is an increase of 2 hours per week compared to 12 months ago and staggering 7.5% hour increase per week across the past 3 years.

Measurement of success
Putting aside what marketers think about video - how do their audiences feel about
When asked how they measure success, video marketers responded as follows

The most commonly cited metric was engagement (including shares, comments, likes. Etc) 63% of video marketers responded this way

Non-Video marketers
Why are so some marketers still reluctant to invest in video?

19% of non-video marketers say they don't use video for marketing as they don't feel its needed.
17% of non-video marketers don't use video for marketing as they dont know where to start.
7% of non-video marketers don't use video for marketing as they say they're unclear on the ROI of the video.

The video platforms
Which platform do video marketers use - and which ones they find most effective?

For 7th consecutive year. Youtube remains the most widely used platform for video marketers. With 87% of video marketers having used it in 2020 (ip from 85% in 2019)

Webinars were the video success story of 2020, in 2019 just 46% used webinars - but in 2020 this rose significantly to 62%

Year over year Trends

Does your business use video as a marketing tool?

The number of businesses using video as marketing seemed to really take off in 2018. And has held broadly consistent ever since the vast majority of companies now use video in one way or another. But here remains potential for growth in video use.

Listen to the podcast and find out more!

Why Video?

- People retain 95% of what they see in video vs. only 10% of what they read in text.
- People spend 5x more time with video than any other type of content on Facebook
- Video shows prospect what if feels like to work with you.

Youtube Video Tips

- Be consistent with the day & time you post.
- Make your title very specific so it's easier to find
- Take the time to create your own thumbnail

Facebook Video Tips

- Facebook live is still the #1 type of content for Facebook

- Integrate Facebook live with zoom to broadcast 2-person Facebook lives (like an interview with a lender, etc.)

- Video helps you to stand out in the "sea of sales" of other agents

Instagram Video Tips

- Great platform for short-form (under 1 min) content that's fun & educational

- You don't always have to be on camera. Try recording some 2-second clips and adding music, text & your brand colors

- Camera angles are key!

Wise words from the Founders

- Mistakes happen. They Key is not to beat yourself up, but hold yourself accountable

- "No one goes to Yelp to look up for Taco Bell" The power of the boutique brand is real

- The winning model in real estate is fewer agents doing more and doing better

Whats in store for 2022?

- The strong housing market should continue into 2022, driven by demographics, low rates and pandemic accelerated trends

- Home prices will continue to rise. But more slowly until builders ramp up

-Default activity will increase but is unlikely to reach the levels

Whats in store in the Short- Term?

- Year over year home sales will start to decline as markets return to normal

- when forbearance programs end, there will not be a flood of foreclosures

- The largest group of Millennials are rapidly approaching prime home buying age suggesting high demand will continue

Listen to the podcast and find out more!

21 video content ideas for real estate agents

1. 5 things to do before listing a house
2. 5 Biggest mistakes sellers make
3. 5 reasons people love living in _________
4. Should I sell my home right now?
5. Unsolicited video CMAs
6. I was in the neighborhood
7. Neighborhood sales update
8. 5 reasons you shouldn't buy
9. Overall Market Update
10. 5 Things You Should Know
11. What people love about living in _______
12. What love living about in _________
13. Should I rent or buy in _________
14. Check this out
15. Coming Soon Videos
16. Open house walkthroughs
17. My Favorite Transaction
18. My Funniest Transaction
19. My Worst Transaction
20. Reasons I Love Referrals
21. Frequently Asked Questions

Listen to the podcast and find out more!

Where should you post?

Social networks

-Facebook
-Instagram
-Youtube
-LinkedIn
-Twitter
-Pinterest
-Snapchat
-TikTok

Business Listings

-Google my Business
-Bing Places
-Yelp
-Yahoo
-Angie's List
-Thumbtack
-Next Door
-Yellow Pages

Agent Directories

-Company Website
-Zillow/ Trulia
-Realtor.com
-Homes.com
-Movoto
-Redfin
-Xome
-Estately
-Homelight
-UpNest
-Dwellful

Setting up your google my business? Here's some hot tips!

1. Fill up necessary informations
2. Upload photos
3. Geotagging your photos
4. Upload listings as product
5. Google local services
6. Repurpose your content

Listen to the podcast and find out more!

Nevada's Job Market Continued its yearlong pandemic rebound during July, the state employment department reported.

The statewide unemployment rate dipped at 7.7 percent last month, down a tick from 7.8 percent in June, according to a report Thursday from the Department of Employment, Training and Rehabilitation.
Nevada's unempoloyment rate in July 2020 was 16.6 percent.

Unemployment rates throughout the year have fallen since a high of 8.5 percent in January.
Nevada added 4,800 jobs last month, We have recovered about 68% of jobs lost during the recession.

Overall employment has grown into within 92 percent of the pre-recession peak, the department said in its monthly jobless reports.

Metropolitan Police Department is opening a kiosk on Resorts World Las Vegas Property to increase police presence on the strip.

T-mobile got compromised again. They confirmed unauthorized access to its data and is investigating the extent of the incident, after reports that sensitive data of customers is for sale on the web.

What steps should you do after a data breach? Data breach that exposes sensitive information such as your social security number could allow someone to commit identity theft.

Here's some things that you must do:
- Secure your passwords immediately
- Find out what was breached
- Freeze your credit

Cyber security tips:
- Keep your software up to date
- Use strong passwords
- Be aware of phishing scams, be suspicious of emails, phone calls and flyers
- Don't use a public wifi without using a VPN (Virtual Private Network)

Listen to the podcast and find out more!

Top Listing sources

Direct from past clients
Database (Sphere)
Geographic Farming
Agent to Agent Referrals
Expired Listings
Open House leads
Converting Zillow/Realtor/Trullia leads
FSBO's
Relocations
Just listed & just sold marketing (Sign/Mail/Social)
Pay Per Click Advertising

Case Studies Vs. Just Sold

Prep & Marketing - 4 weeks
Miscellaneous repairs throughout the home
Painted the entire interior a light and bright off white color
Replaced the older, worn carpet, with brand new light beige
Interior designer staged the home to show like a perfect model home
Professional Photography
Custom 4 page page color flyers
Custom website & targeted/paid instagram and Facebook social media marketing
Direct mail campaign
Aggressive pricing strategy to maximize home exposure

Listen to the podcast and find out more!

We featured some videos by realtors that are worth watching to give us some inspirations to make video contents!

As technology innovates, so has the real estate industry. Videos become key tools for realtors to share their services and introduce themselves to prospective clients. It does a lot more than just give information to viewers.

Listen to the podcast and find out more!