Lucie Simic started out as a Journalist and after helping Mike Hesketh at the Exeter Dental Centre with his social media, ended up being his Business Manager. (Mike was a previous guest on our podcast). In just four years they turned a Practice whose turnover was £400,000 to £2.4M, eventually selling it to BUPA for £3.2m. Lucie implemented 6 strategies that allowed this to happen and on this podcast, you will discover what they are and how they created a truly world class dental practice. This was a gem of a podcast and the longest one we have ever recorded in five years. You will discover;

• The importance of setting a vision and selling the dream to the team
• What a Brand Book is and why it is needed
• The essential traits when recruiting for a committed and successful Business/Practice Manager
• How to retain your team and what is essential to get your team motivated and to go the extra mile for your Practice. A clue, it has little to do with pay!
• The difference between a Staff Journey and a Patient Journey and why you need both to be truly world class
• The difference between a Growth Chat and an appraisal and how you can give your people a progression plan
• The importance of measurement - do you know the hourly profit rate per surgery? and why you need to...
• Why morning huddles are essential and what happens in them
• Front of House - why they are the most important people in your Practice, you will see them differently after hearing Lucie

AND MUCH MORE.