Under the Influence with Terry O'Reilly

S10E01 - The Times They Are A-Changin': Brands Crushed By Zeitgeist


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This week, we explore how this new era of racial reckoning is affecting the world of marketing. Several of the leading brands have their roots in racial stereotypes, like Aunt Jemima - which took its imagery from the slave era. Some brands, like Eskimo Pies, have announced they are now re-naming their products and acknowledging their old names were offensive to indigenous people. We’ll also look at sports teams and their long history of controversy with team names.


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