Startups Decoded

S2E6: AI Meets Medicine — Personalized Care You’ll Actually Use with Dr. Erik Reis


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How integrative care, AI, and behavior design are reshaping health: prevention-first, data you own, and systems busy founders can stick to.

Founders are optimizing everything, except their health. Quick fixes don’t scale, and siloed care leaves people guessing.

In this episode, Dr. Erik Reis, Co-Founder & Director of Health & Wellness at Nobody Studios and founder of The Neural Connection, maps a practical path to holistic, evidence-based wellness. We cover prevention vs. reaction, integrating Eastern + Western approaches, what data you should actually track, and how startups can build credible wellness products without the hype. If you’re building or buying health tech, or just trying to perform at a high level, this is your playbook.

If you’re a founder, operator, or investor in health, performance, or longevity, this one’s for you.

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chapter titles

00:00 Introduction to Holistic Health and Medicine

01:20 Dr. Erik’s Journey into Healthcare

03:43 The Role of Technology in Healthcare

09:29 The Importance of Preventative Care

12:39 Integrating Eastern and Western Medicine

16:51 Empowering Patients through Technology

20:59 Behavioral Change in Health Management

23:51 The Influence of Genetics and Lifestyle on Health

25:36 Harnessing Technology for Health Management

27:54 The Role of Data in Healthcare

29:37 Collaboration and Innovation in Healthcare

31:29 The Basics of Longevity and Health

33:42 The Future of Startups in Health and Wellness

Dr. Erik Reis

Co-Founder & Director of Health & Wellness, Nobody Studios; Founder, The Neural Connection (integrative neuro clinic). Erik specializes in complex neuro cases and scalable wellness systems that blend traditional therapies, modern neuroscience, and practical behavior design. His through-line: teach people to own their data, build prevention into daily life, and use tech to amplify, not replace, human care.

Connect with Dr. Erik Reis:

Nobody Studios

The Neural Connection Clinic

Dr. Erik Reis - LinkedIn

Who should listen

  • Seed–Series B founders optimizing health/performance
  • Healthtech builders aiming for evidence-based products
  • Operators/investors evaluating prevention and longevity plays

Music Credit: 

“Neptuno” - Phondupe (Album: Onykia)

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