Grow Your B2B SaaS

S3E13 - How to turn Discovery Calls into Customers with Chris Orlob


Listen Later

What questions are you asking your prospects during the discovery call? Is your approach effectively engaging your prospects during the discovery call, and more importantly, are you successfully converting them into paying customers? The key to a fruitful discovery call lies in a carefully designed and proven strategic process. If you're aiming to enhance your customer conversion rate from discovery calls, then this episode is a must-listen.

Our featured expert on this pivotal subject is Chris Orlob, the CEO of Pclub.io. With a wealth of experience in sales, marketing, and scaling startups, Chris brings a formidable background to the table. His track record includes driving substantial growth, such as elevating Gong.io's revenue from modest figures to over $200 million during his tenure. Moreover, as the co-founder of PClub and an investor in numerous startups, Chris possesses invaluable insights into refining go-to-market strategies and establishing scalable sales processes. His expertise is particularly pertinent for SaaS startups seeking growth and market expansion.

Key Timecode

  • (0:37) Show and guest intro

  • (1:18) Why you should listen to Chris Orlob

  • (2:12) What is a discovery call?

  • (3:14) How to ask provoking questions

  • (4:58) The importance of creating a mental image in the discovery phase

  • (7:12) The common mistakes companies make while doing discovery calls

  • (11:56) Understanding how the qualifier works 

  • (13:53)The strategic recommended process for setting up discovery calls

  • (18:23) Should you show your  product in the first call?

  • (21:17) What is the goal of a discovery call?

  • (22:41) How the qualifier works in determining your ICP

  • (23:25) The best practices for  doing a discovery call

  • (28:24) Challenges faced in discovery calls

  • (29:24) The future of doing discovery calls

  • (32:43) How to grow towards 10K MRR

  • (33:41) How to grow towards 10 million ARR

  • (35:26) Advice for SaaS founders

  • (36:25) What Chris wishes He knew 10 years ago

  • ...more
    View all episodesView all episodes
    Download on the App Store

    Grow Your B2B SaaSBy Joran Hofman

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    4 ratings


    More shows like Grow Your B2B SaaS

    View all
    The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

    The Official SaaStr Podcast: SaaS | Founders | Investors

    172 Listeners

    The McKinsey Podcast by McKinsey & Company

    The McKinsey Podcast

    389 Listeners

    Sales Gravy: Jeb Blount by Jeb Blount

    Sales Gravy: Jeb Blount

    592 Listeners

    The GaryVee Audio Experience by Gary Vaynerchuk

    The GaryVee Audio Experience

    16,822 Listeners

    Startups For the Rest of Us by Rob Walling

    Startups For the Rest of Us

    697 Listeners

    The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship by Omer Khan

    The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

    184 Listeners

    Bootstrapped Web by Bootstrapped Web

    Bootstrapped Web

    58 Listeners

    Build Your SaaS by Transistor.fm

    Build Your SaaS

    81 Listeners

    MicroConf On Air by Rob Walling

    MicroConf On Air

    10 Listeners

    Founder's Story by IBH Media

    Founder's Story

    183 Listeners

    Marketing Against The Grain by Hubspot Media

    Marketing Against The Grain

    355 Listeners