In Episode 1, of Season 5 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Orlando Machado, Chief Data Officer | Vice President at the LEGO Group, where they discuss the hype around new D&A trends, which includes;

• How LEGO became the to describe data storytelling across LinkedIn
• Reflecting on the evolution of Data Science and AI.
• Addressing the allure of shiny new technologies
• How organisations can cut through the noise to uncover real value.
• The rise of GenAI and its implications for Data Science and traditional AI practices.
• The evolving role of the CDO amidst technological advancements and shifting priorities.
• Challenges organisations face in realising value from Data Science and AI initiatives.
• Discovering the biggest opportunities that organisations can leverage today.
• Exploring how LEGO has harnessed Data and AI to drive innovation and create tangible value.
• The trend and speed of the hype cycles and buzzwords and their effect on the industry.
• The future of digital and data roles based on new technologies and demands
• The impact the lack of standardisation has on the D&A industry.
• The difficulty of knowing which hype cycles to adopt.
• Prioritising opportunities in use cases.
• Tackling AI ethics.
• How LEGO are tackling data literacy fluency.
• The effect the size of the organisation can have when implementing data strategies.

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