SaaS Mastery

Video Summary In this episode, Victor talks to Rajesh Nerlikar, Co-Founder of Prodify, which helps SaaS startup founders, entrepreneurs, recruiters, executives, and product team leads become more product-driven by offering advising, coaching, hiring, and product management services. Episode Highlights/Topics:  What made Rajesh go into product? Interest in customer problem space and […]

Video Summary In this episode, Victor talks to Vedran Cindrić, Founder of Treblle. If you’ve ever wanted to integrate with another software, had to use an existing integration, built various frontends, or use microservices, then you have or will deal with application programming interfaces (APIs). Episode Highlights/Topics: API Definition: Mechanism that […]

Video Summary In this episode, Victor talks to Mark Colgan, Founder of The Product Onboarders. Mark has audited more than 60 onboarding flows of SaaS companies and shares some of the costliest mistakes made as well as how to avoid them Episode Highlights/Topics: Why audit user onboarding flows? If it’s bad, […]

Video Summary In this episode, Victor talks to Perry Zheng, a former Amazon, Twitter, and Lyft engineer and founder of Cash Flow Portal.  Perry shares how he leveraged his experience working at such successful companies to start his own business building software for real estate syndicators.  Episode Highlights/Topics: Cash Flow Portal: […]

Video Summary In this episode, Victor talks to Anthony Joiner, author, coach, entrepreneur, and founder of Blooksy, a Web-based book writing and publishing platform. He explains how he validated his SaaS idea and won $120k in a startup competition. Anthony shares how he came up with the idea, pre-sold the product, […]

Video Summary In this episode, Victor talks to Peter Loving, Founder of UserActive, about ways to improve onboarding, increase activation and retention, and when redesign flows, features, or your entire product. Episode Highlights/Topics: UserActive: UI/UX product design agency for software as a service (SaaS) Technical Side: Understanding frontend programming, and how […]

Video Summary In this episode, Victor talks to Hannes Kleist, Founder of Stanwood, a German-based but completely remote-first software house. Hannes shares some tips and tricks he uses for remote work, including how to brainstorm as well as align people and hold them accountable. Episode Highlights/Topics: Squads: 3 decentralized, autonomous teams […]

Summary In this episode, Victor talks to Shruti Bansal, Principal Product Manager at Kpler. Shruti shares her journey of becoming a product manager to build software from scratch that improves commodity trading in the freight industry. Episode Highlights/Topics: Before/After Kpler: From end user building small internal tools to product manager Data […]

Video Summary In this episode, Victor talks to Aggelos Mouzakitis, Growth Product Manager and Customer Researcher at Growth Sandwich, about how a SaaS company’s growth problems – whether it’s customer acquisition, conversion, or retention –  might be coming from a weak product vision. How can you improve it to impact your […]

Video Summary In this episode, Victor talks to Idan Yalovich, co-founder of Zest.is, an information enablement tool. Idan shares lessons learned and strategies used to take his company from funding to exit and pivoting from flexible engineering and B2C marketing. Episode Highlights/Topics:  What is Zest? Search engine tool to find info […]