SaaS Sessions

In this episode, I hosted Mayur Gupta for an unscripted an informal conversation about his marketing and growth journey.

He is the CMO at Freshly. Prior to Freshly, Mayur was the Global VP for Growth & Marketing at Spotify. 

Connect with Mayur on LinkedIn - https://www.linkedin.com/in/inspiremartech/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, we hosted Siddharth Sharma to talk about a new perspective towards marketing. 

How to think differently when you know your purpose is clear? 

How to take the roads less traveled? And how to make your team take the same road as well?

All this and more with Siddharth Sharma.

Connect with Sid - https://www.linkedin.com/in/siddharthsh/

Check out Karix - https://www.karix.com/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, Kritika hosted Meenakshi, Director of Customer Success at Clevertap, to talk about customer success during a pandemic. 

• CS during uncertain times
• Change in customer behavior
• What is Clevertap doing to tackle these situations?
• Getting new use cases from your customers because of the current times
• Managing implementation and delivery delays
• Managing churn
• Showing empathy

All this and more with Meenakshi in this episode.

Connect with Meenakshi on LinkedIn - https://www.linkedin.com/in/meenakshi-ganesh/

Visit Clevertap - https://www.linkedin.com/company/clevertap/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, I hosted Patrick Thompson, CEO of Iteratively. The platform is helping teams who rely on data to capture high-quality analytics faster.

Previously, Patrick led a team of designers at Atlassian to help shape how teams plan, track, and release software. Listen to Patrick as he talks about leaving his comfortable job and starting on his own.

Why data tracking is important for product managers? And how it fits into the responsibility?

How to identify bad data and clean it? Best practices to keep data quality high. 

As a PM, what questions you should answer about data quality? How do you get your stakeholders to worry about data quality? 

All this and more with Patrick in this episode.

Connect with Patrick on LinkedIn - https://www.linkedin.com/in/patrickt010/

Check out Iteratively - https://iterative.ly/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, I hosted Gilad Bornstein & Ronen Rubinfeld, Co-Founders of Flatworld.co, to talk more about building a remote work culture.

Gilad and Ronen both have experience in working in and building a remote workforce. 

* How can a company go remote? And stay productive while remote?

* How can companies leverage this situation, and build a stronger remote work culture for the future.

* What are the building blocks of a remote work culture?

All this and more with Gilad and Ronen on this episode.

Connect with Gilad on LinkedIn - https://www.linkedin.com/in/giladbornstein/

Connect with Ronen on LinkedIn - https://www.linkedin.com/in/ronenrubinfeld/

Check out Flatworld.co - http://flatworld.co/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, I hosted Srinath Srinivasan, Head of Sales at Plivo to talk more about sales for a Tech SaaS company.

We discussed how Sri started his journey from a techno-functional background to heading sales for one of the most successful SaaS startups in India.

Get to know Sri's learnings on how can companies leverage the techno-functional and sales guys combination to generate more revenue for your business.

All this and more with Sri in this episode.

Connect with Sri on LinkedIn - https://www.linkedin.com/in/srinivasansrinath/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

I hosted Jeremy on the podcast to talk about outbound growth. Jeremy is the head of growth at Spendesk.

In this episode we discussed,

- big bets Jeremy and his team are taking in the Growth function at Spendesk

- how he has built the growth team

- acquiring first 300 customers with a complete outbound strategy

- some growth strategies that reached to millions (Spoiler - Jeremy ran a job ad in the subtitles of the famous series "Mr. Robot")

All this and more with Jeremy on the podcast.

Connect with Jeremy on LinkedIn - https://www.linkedin.com/in/jeremygoillot/

Visit Spendesk - https://www.spendesk.com/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, I hosted Anuj Adhiya, VP of Growth at Jamber and former Director of Engagement at GrowthHackers.com to talk about growth marketing in uncertain times.

We discussed how to identify the change in user behavior and create an essential product use case for them. 

How to ace value-based selling? Figuring out the current value your product gives to the customer and making a great use case out of it.

Choosing between short term wins vs long term rewards. Creating habits and hooks to build a relationship now and sell later.

All this and more insightful discussion with Anuj in this episode.

Connect with Anuj on LinkedIn - https://www.linkedin.com/in/anujadhiya/

Check out Growth Marketing for Dummies on Amazon - https://amzn.to/2VgMr32

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

In this episode, I hosted Joana Inch, Founder of Hat Media which is a Growth-Driven marketing agency with clients including Canon, Lenovo, Pepsi Co, Dell EMC and more.

We discussed a trending channel of marketing - Webinars. Why it's an imp channel now? And has been a vital one for many companies for long?

How can companies get started with webinars? Some of the best practices to run successful webinar campaigns.

All this and more with Jo in this episode.

Connect with Joana on LinkedIn - https://www.linkedin.com/in/joanainch/

Visit Hat Media - https://hatmedia.com.au/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

We recently hosted Surendar Natarajan on our podcast, where we talked about some fascinating facts about B2B SaaS marketing. How is Adapt.io handling the situation currently? How industries are affected economically and how you can keep hiring the right people or remote workforce with perfection.

Also, get to know Surendar's thoughts on

• How the SaaS industry will be in the next 1 year?
• Which is Surendar's all-time favorite book?
• Can India become the next SaaS capital in the world?
• Rapid-fire round with Surendar!

Connect with Surendar on LinkedIn - https://www.linkedin.com/in/surendar-natarajan-a28b24180/

Check out Adapt.io - https://www.adapt.io/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/