saas.unbound

saas.unbound

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saas.unbound episodes

  • Scaling SaaS after a merger without losing momentum with Matt Colebourne @Qwist

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #42 of season 5, Anna Nadeina talks with Matt, CEO of Qwist, a full-stack Open Finance platform, connecting third-party providers with financial data and services.

    --------------Episode's Chapters----------------

    0:00—Introduction to Bound Podcast

    1:14—Background and Journey to Quest

    2:34—Initial Skepticism of Open Banking

    3:46—Merging Two Businesses: The Car Analogy

    4:36—Technical Complexity in Banking Integration

    5:48—Transforming the Business Model

    7:01—Simplifying Customer Solutions

    8:19—Moving Beyond Technical Excellence

    10:00—Managing Post-Merger Integration

    50:42—The Importance of Commercial Teams

    Matt - https://www.linkedin.com/in/mattcolebourne/

    Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    56 min
  • Bootstrapping 5 SaaS products with LTDs and a content-first approach with Mike Hill @Curator.io

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #41 of season 5, Anna Nadeina talks with Mike Hill, bootstrapper and serial entrepreneur, co-founder of products like Curator.io, Frill.co, Juuno.co, Flook.co, and Anycamp.

    --------------Episode's Chapters----------------

    0:00—Introduction and background

    1:59—Building stuff and starting micro startups

    4:01—Limitations of managing multiple businesses

    5:27—Discussion on AI and its limitations

    7:04—The future of SaaS and bootstrapping

    8:33—Team composition and hiring approach

    10:26—Product strategy and market selection

    45:16—Biggest wins and failures

    51:37—Growth hacks and final advice

    Mike - https://www.linkedin.com/in/mymatemike/

    Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    56 min
  • AI-first playbook: how to win in SaaS without a big team with Benjamin Spinola @SlidesGPT

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #40 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

    --------------Episode's Chapters----------------

    0:05 — Introduction and welcome

    0:53 — Benjamin's background in engineering

    2:37 — Competing with larger AI companies

    4:12 — Marketing strategy and challenges

    6:16 — Product positioning and customer segments

    9:07 — Growth channels and Microsoft store

    17:59 — Small team operations and AI automation 2

    7:52 — Managing AI hallucinations

    34:55 — Company wins and failures

    40:43 — Final advice for founders

    Benjamin - https://www.linkedin.com/in/benjamin-spinola-691250a8/

    SlidesGPT - https://slidesgpt.com

    Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

    Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

    46 min
  • What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #35 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

    --------------Episode's Chapters----------------

    00:06 — Introduction and background

    02:14 — Initial contact and acquisition offer

    03:36 — How the deal started

    05:00 — Due diligence process

    06:33 — Lack of buyer due diligence

    07:52 — Data room and documentation requirements

    09:54 — Technical due diligence

    32:59 — Why the deal fell through

    41:37 — Current business status and future plans

    44:12 — Founder advice and lessons learned

    Joran - https://www.linkedin.com/in/b2b-saas-growth/?originalSubdomain=nl

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    49 min
  • How to ship an A+ Campaign in 1 hour using ChatGPT 5 with Jordan Crawford @Blueprint

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #38 of season 5, Anna Nadeina talks with Jordan Crawford, founder of Blueprint, modern GTM playbooks for early-stage startups.

    --------------Episode's Chapters----------------

    00:00 — Introduction & Welcome

    00:35 — Meet Jordan & Blueprint

    01:33 — The Power of Messaging at Scale

    04:14 — Types of Campaign Messages: PQS & PVP

    11:28 — Deep Dive: Rewardful’s Use Cases

    18:22 — Building the Ideal Customer Profile

    26:07 — Data Sources & Market Research

    32:06 — Affiliate Intelligence & Poachability

    41:21 — Scaling Campaigns & Value-First Outreach

    50:58 — Pre vs. Post Product-Market Fit Strategies

    56:52 — Closing Thoughts & Next Steps

    Jordan - https://www.linkedin.com/in/jordancrawford/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    1 hr
  • How AI is redefining PLG SaaS GTM with Dave Boyce @Winning by Design

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #37 of season 5, Tim Heicks talks with Dave Boyce, EVP Product at Winning by Design, a global B2B revenue consulting and training company that enables recurring revenue teams to architect sustainable growth.

    --------------Episode's Chapters----------------

    0:00 - Introduction and Guest Background

    1:11 - Early Days in SaaS and Entrepreneurship

    3:13 - Evolution of PLG and Enterprise Software

    6:13 - Joining Winning by Design

    9:11 - Writing the PLG Book for the Masses

    12:19 - Consulting and Value Add for Companies

    16:00 - New Perspectives on PLG and Freemium

    23:06 - AI's Impact on GTM and Human Touch

    31:16 - AI Search and the Future of Discovery

    36:03 - Evaluating Companies for Acquisition

    Dave - https://www.linkedin.com/in/boycedave/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    42 min
  • Founder freedom over funding: scaling bootstrapped SaaS the smart way with Vitaly Motuz @ReviewsOnMyWebsite

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #36 of season 5, Anna Nadeina talks with Vitaly, founder of ReviewsOnMyWebsite & TextNinja.

    --------------Episode's Chapters----------------

    0:00 - Introduction

    2:51 - Building Reviews

    5:47 - Target Audience and ICP

    8:45 - The Story Behind the Brand

    12:25 - White Label Partnership Strategy

    17:01 - Building Text Ninja

    28:19 - Growth Strategy and Marketing Channels

    33:30 - Implementing AI Features

    38:35 - Biggest Lessons Learned

    Vitaly - https://www.linkedin.com/in/vitalymotuz/

    ReviewsOnMyWebsite - https://reviewsonmywebsite.com/

    TextNinja - https://textninja.com/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    48 min
  • How to keep SaaS customers engaged in the age of AI with Dave Bui @AhaSlides

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #35 of season 5, Anna Nadeina talks with Dave, founder of AhaSlides, a platform to help you make interactive presentations.

    --------------Episode's Chapters----------------

    0:00 - Introduction

    1:03 - Dave’s Background & Founding Aha Slides

    2:36 - Building a Global Team & Leadership Philosophy

    9:16 - Team Culture & Routines

    14:36 - Hybrid Work & Office vs. Remote

    19:47 - Sales Motion & Growth Strategy

    24:39 - Product-Led Growth & Importance of Product

    25:14 - Going Global & Customer Diversity

    27:17 - AI in SaaS: Opportunities & Challenges

    46:44 - Biggest Wins & Lessons Learned

    Dave - https://www.linkedin.com/in/davebui/

    AhaSlides - https://ahaslides.com/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    1 hr 1 min
  • How to improve visibility in AI search with Ane Wiese and Benjamin Thornton @saas.group

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #34 of season 5, Anna Nadeina talks with Ane Visa, SEO lead at SaaS Group, and Benjamin Thornton, product marketing specialist at Keyword.com, about Answer Engine Optimization (AEO) - the emerging practice of optimizing for AI-powered search platforms like ChatGPT, Perplexity, and Google's AI Overviews to improve brand visibility in AI-generated answers.

    --------------Episode's Chapters----------------

    00:00 - Welcome & Why We’re Re-Recording

    01:00 - Meet Ane Wiese & Benjamin Thornton

    03:12 - What “Visibility in AI Search” Really Means

    06:28 - How AI Search Is Changing SEO

    10:17 - First Steps to Improve AI Visibility

    14:42 - Tracking Prompts Like Keywords

    18:55 - Finding Semantic Intent in AI Prompts

    22:18 - Variations & Use Cases for Prompt Tracking

    26:45 - Challenges with Measuring AI Prompt Data

    31:08 - Tools & Methods to Discover Prompt Trends

    35:42 - Comparing AI Search vs. Google Search Habits

    40:44 - The Importance of Knowing Your Audience

    44:51 - AI Hallucinations & Fact-Checking Tips

    48:03 - Quick Hacks to Boost AI Search Presence

    51:10 - Leveraging Publications & Citations for Visibility

    53:15 - Systematic SEO & Brand Mention Strategies

    55:00 - Final Thoughts & Key Takeaways

    Ane - https://www.linkedin.com/in/ane-wiese-seo-cro-saas-strategy/

    Benjamin - https://www.linkedin.com/in/bthornton75/

    Keyword.com - https://keyword.com/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    58 min
  • 10x startup thinking: how AI can supercharge your B2B SaaS with Daniel Sternlicht @Common Ninja

    saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

    In episode #32 of season 5, Anna Nadeina talks with Daniel, Co-Founder & CEO at Common Ninja, a no-code platform that enables users to easily add customizable widgets and apps to any website.

    --------------Episode's Chapters----------------

    00:00 - Early Beginnings and First Success

    03:34 - Monetization Journey

    08:18 - Scaling Up: From Side Project to Business

    12:43 - AI's Impact on Business and Future Plans

    20:32 - AI Integration

    24:13 - AI Hackathons and Team Innovation

    27:35 - AI Tools and Their Impact on Support

    29:05 - AI in Product Development and Customer Insights

    37:58 - Reflections on Company Culture and Team Dynamics

    40:43 - Advice for Founders and Future Plans

    Daniel - https://www.linkedin.com/in/danielsternlicht/

    Common Ninja - https://www.commoninja.com/

    Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

    Stay up to date:

    Twitter: https://twitter.com/SaaS_group

    LinkedIn: https://www.linkedin.com/company/14790796

    47 min

About saas.unbound

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saas.unbound is a podcast where inspiring founders and experts share their stories of founding and scaling their businesses all the way to success and eternal love from their customers.

At…