As we've noted on the podcast a few times recently, standard development organizations and safety professionals are facing several significant challenges right now. In statehouses, lawmakers are increasingly passing bills that alter, delay, or even erase safety codes; fire marshals and other safety professionals say their voices are being increasingly marginalized; and court decisions involving copywrite protection threaten to disturb the century-old system under which safety standards are created and maintained. However, at last week's NFPA Conference & Expo, Jim Pauley, NFPA's president and CEO, unveiled an aggressive new public awareness campaign to try and reverse those trends. The day after the announcement, Pauley sat down with Jesse Roman to discuss the assault on safety and what NFPA and others are doing to combat these significant challenges.

The interview was recorded live on June 17 at the 2025 NFPA Conference & Expo in Las Vegas.

Links: Visit dontchancesafety.org to see the new awareness ad, read about the campaign, and learn how you can make a difference.