The Innovators Studio with Phil McKinney

Season 18 Launch — Ask Me Anything Q&A


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Welcome to season 18 of the Killer Innovations podcast! We are thrilled to kick off the 18th year of Killer Innovations. Today's show is dedicated to answering your questions about the podcast.

Ask Me Anything Q&A What was the original impetus for the podcast?

My mentor Bob Davis, who I attribute much of my success to, inspired me to pay it forward

What was your inspiration for the format and structure of the podcast?

I used to listen to a motivational speaker, Earl Nightingale's Insight Audio Magazine cassette tapes.

How did you produce the first podcast?

I recorded it in a Marriott bathroom, using a $5 microphone attached to my laptop.

How did the podcast get traction?

Adam Curry, an MTV VJ who had a podcast called Daily Source Code, promoted my show.

What would be some surprising "podcast history" that others would find interesting?

Odeo was a podcast directory that promoted my podcast on their show. Not too long after, the Apple podcast came out, killing Odeo. Odeo pivoted and eventually became Twitter.

What was the original audience for the podcast? – The original audience consisted of mostly tech people.

Has the target audience for the podcast changed over time?

Yes, most early listeners were podcasters. Now people from all sorts of backgrounds are listening.

What makes your show different from other podcasts?

Longevity (averaged 40-45 episodes a year for seventeen years) and staying consistent with the content.

How have you produced the show over such a long period?

This show is my creative outlet.

What are some of your favorite episodes?

Geoffrey Moore or Peter Guber.

What has been the biggest challenge with the podcast?

Dealing with personal issues that impact getting a show out and maintaining consistency

What is your advice to today's podcasters?

Don't chase the numbers. Focus on your content, be consistent, and collaborate with other podcasters who you like.

How can someone who listens to the podcast benefit from it?

The podcast is encouraging and holds timeless content with a long/deep archive of episodes - take advantage of it.

What would you say is your most significant achievement with the podcast?

Inspiring others to podcast, inspiring creatives to create, and inspiring innovators to invent

Is there something you experienced that was unexpected about your podcast?

Fans were becoming friends – Woody, Seth (designer), and many others.

What was the most incredible experience with fans of the podcast?

The listeners of the show threw me a party in London.

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The Innovators Studio with Phil McKinneyBy Phil McKinney

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