Selling Speed: The MRN NASCAR Local Sales Podcast

We share a great idea to promote your stations and NASCAR to your local market...and make money from it.

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As station employees wear more hats than just sales, efficient execution of MRN programming becomes more vital to save time and sell more

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In this episode, we look at prospecting Business to Business clients and look at one of the most famous B2B NASCAR sponsors, Interstate Batteries. I reference this great article from Forbes as well:http://www.forbes.com/sites/gregengle/2021/05/05/how-a-30-year-long-nascar-sponsorship-came-to-be/

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In this month's episode, we look at new brands using NASCAR in 2021 and what categories to mine for new business locally.

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We hosted a local sales webinar for our Motor Racing Network affiliates to discuss the changes to the upcoming 2021 season and how they can lead to more sales.

As stations go through their planning processes for 2021, we let you know about MRN's plans for the new year.

We examine using the NASCAR Playoffs to drive third and fourth quarter sales, and maybe the 2021 NASCAR season.

Even during the COVID-19 pandemic NASCAR grows.

This is the recording of our Jan. 15, 2020 MRN NASCAR Local Sales Lunch & Learn Webinar. if you would like to download the videos and presentation you can do so by following this link:

https://spaces.hightail.com/space/Jz85d4g2Wu

Thanks and Happy Selling!

In the June edition we look at the RV industry and why the NASCAR fan is a perfect fit for their marketing efforts.