With over 3,000 four-year institutions in the U.S., it can be challenging for students to know where to start when researching universities to build their balanced college lists. There are so many different factors to consider, such as size, location and campus culture. In this episode, IvyWise college admissions counselors Carolyn (formerly at Vanderbilt), Krista (formerly at Johns Hopkins) and Tasha (formerly at USC and Boston University) shed light on all sorts of different institutions, including public vs private; rural vs suburban vs urban; small vs medium vs large; liberal arts colleges, arts colleges, institutes of technology and colleges with religious affiliations; single-sex colleges; HBCUs; and military academies!