As one of the youngest executive directors of a state swine organization, Seth Mitchell’s path is one that’s turning heads. The first person selected for the Pork Industry Immersion Program, a two-year deep dive into organizational leadership in the swine industry, Mitchell is blazing trails at the Nebraska Pork Producers Association and reminding the younger generation of the important role they play in the future of the U.S. pork industry. Although other agricultural industries are finding it challenging to engage Generation Z, the pork industry has a different story to tell. Mitchell shares how engaging young people in swine leadership opportunities and experiences is paving the way for future longevity.

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