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SevenSix Agency's Charlotte Stavrou on Social Media Advertising, Meta's Chatbot Safeguarding, and Skippable Ads on Reels
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Charlotte Stavrou, founder & CEO of SevenSix Agency.
They look into global ad spend figures from WARC, Meta implementing safeguards around AI character chatbots for children, and Instagram testing skippable ads in Reels.
They also discuss social media algorithms and the dominance of big platforms, the repercussions of AI on children, and the state of creator marketing.
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By ExchangeWire
5
33 ratings
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Charlotte Stavrou, founder & CEO of SevenSix Agency.
They look into global ad spend figures from WARC, Meta implementing safeguards around AI character chatbots for children, and Instagram testing skippable ads in Reels.
They also discuss social media algorithms and the dominance of big platforms, the repercussions of AI on children, and the state of creator marketing.
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