The need for more skilled tradesmen is one of the biggest issues facing construction. How do we attract—and retain—new talent? Join host Todd and guest Rob Bonifacio as they discuss the significance of social media in the industry’s future, connecting with likeminded people in the trades, what it truly means to “be an influencer,” and what the younger generation should know about construction before pursuing a career in the industry. Rob Bonifacio is the owner and operator of Bonifabcustom. For the last 8 years, he has been teaching college level trades (machining and welding) as well as sharing trades content to over 250k followers on social media under the handle @bonifabcustom.