The old ways of creating security are changing. AI gives us a small window to build skills, businesses, brands, networks and leverage before the next version of work fully arrives.

Invest in yourself. Get digitised. Build your network. Have a voice. 🚀

In this episode of She’s Taking Over, I sit down with lawyer, arbitrator, mediator and former parliamentary legal adviser Steph Hunt to talk about what the AI shift actually means for Australians, our jobs, businesses, wealth and future.

We’re already seeing the workforce restructure. Jobs are moving offshore. AI is changing what businesses need from employees. The traditional pathways to building wealth feel harder, while the cost of living keeps climbing.

But there is another side to this story.

For people who are prepared to move early, AI is creating an extraordinary amount of leverage.

We talk about why your expertise can become a business, why your personal brand and reputation may become some of your most valuable assets, and why skilled professionals have an opportunity to turn what they know into consulting businesses, Creative Units, services and intellectual property.

We also unpack what Australia needs to get right. 🇦🇺

How do we protect Australian jobs without stifling innovation? How do we make it easier for small businesses to hire locally? What happens when highly skilled professionals leave traditional employment? And how do ordinary Australians have more of a voice in the policies shaping the next decade?

This isn’t a conversation about left versus right.

It’s a conversation about being awake to what is changing, understanding the game you’re playing and making deliberate moves while the window is still open.

We cover AI, entrepreneurship, consulting, offshoring, Australian small business, tax, wealth creation, personal brand, reputation, community and the future of work.

Most importantly, we talk about what you can actually do now.

⚡ Build your skills.
💻 Get digitised.
📣 Build your reputation.
🤝 Strengthen your network.
🧠 Learn to use AI properly.
📈 Create leverage.
🇦🇺 Have a voice in the future we’re building.

Because this isn’t just about protecting yourself from AI.

It’s about using it to create a more free future.

📊 DOWNLOAD JENNA’S STRATEGIC INTELLIGENCE REPORT

Want to go deeper into what we discussed in this episode?

Read The Great Restructuring: What’s Really Happening to Your Business (2026–2030) — Jenna’s Strategic Intelligence Report exploring the economic, cultural and technological shifts changing how we work, build businesses and create wealth.

Inside:

⚡ The shift from employment to individual enterprise
🤖 How AI is changing the value of skills and labour
🧠 Why expertise, judgement and perspective are becoming more valuable
🏗️ The rise of Creative Units and AI-enabled businesses
📣 Why brand, reputation and community matter in an AI-saturated world
📈 The opportunities emerging between now and 2030

If this episode made you think differently about your next move, start here.

👉 READ THE FREE REPORT:
https://app.biguppetite.com/Strategic%20Intelligence%20Report%20by%20Jenna%20Davies.pdf?utm_source=report&utm_medium=email&utm_campaign=the_great_restructuring&utm_id=001&utm_content=pdf

🦋 BUILD YOUR AI DEFENCE

Understanding what’s changing is step one. Building for it is step two.

Book a call with Jenna and her team to create your very own AI-powered marketing dream team.

Save the cost of a $150,000 hire. Scale as if you hired them anyway.

We build the systems your next hire would have built — across customer success, operations, marketing, sales, project management, administration, AI and automation.

👉 BUILD YOUR MARKETING DREAM TEAM:
https://maxxing.biguppetite.com/

✨ CONNECT WITH STEPH HUNT

Follow Steph for more conversations around Australian policy, business, law and the issues shaping our future.

📲 Instagram:
https://www.instagram.com/stephanie.hunt/

💼 LinkedIn:
https://www.linkedin.com/in/stephaniejenniferhunt/

🌐 Website:
https://stephhunt.com/

He worked 92-hour weeks in construction to fund his dream.

DM’d 1,000 strangers and raised €60k in 7 days.

Launched a beauty app with no tech background.

Lost it all. Rebuilt. And now?

He's raised again and GlamUare is live, funded, and shipping features every 2 weeks.

Sean MacAdams is not your typical tech founder and GlamUare is not your typical beauty platform.

In this episode, we go deep on Sean’s wild journey: from almost dropping out of high school to pitching investors in Saudi Arabia, managing a 30,000+ women’s community in Bondi, and building a beauty-tech platform that’s making real impact.

He didn’t come from money.

He didn’t have a cofounder.

He didn’t even code.

But what he did have was a relentless work ethic, a community-first vision, and the nerve to keep showing up.

What You’ll Learn:

• How Sean raised €60k in a week by DMing strangers with no pitch deck
• What happened when his first launch fell apart 24 hours before go-live
• The painful lessons from giving away equity too early and how he bought it back
• How he worked 92-hour weeks in construction to keep the dream alive
• Why he turned down Saudi investment (and what misaligned money almost cost him)
• What makes GlamUare different from every other booking app in beauty
• How he’s scaling now: fresh funding, bi-weekly feature drops, and go-to-market underway
• The community monetisation playbook behind Bondi Beach Babes, no ads, 30K+ members

This Episode Is For:

• Founders building from scratch with no fancy background
• Non-technical tech founders who’ve hit brick walls with dev teams
• Creators and coaches trying to monetise community the right way
• Anyone who's ready to hear what building really takes

Follow Sean + Explore GlamUare:

• GlamUare App: glamuare.com
• Sean on Instagram: @sean_mac_adams

If you believe in grit over degrees, vision over validation, and community over hype, this episode is for you.

Share it. Tag @sean_mac_adams. Let people know what’s coming.

Hosted on Acast. See acast.com/privacy for more information.

What does it take to build a category-leading company, exit, and then choose to do it all again… but on a bigger stage?

In this episode, I sit down with Frank Greeff, co-founder of Realbase (acquired by Domain) and now building Kinso, to unpack how he thinks, hires, communicates and builds momentum. This is a candid look at the systems, standards and decisions behind scaling companies, attracting exceptional talent and using personal brand as a genuine growth engine.

We talk through:

• Why he interviewed 110 engineers to hire five
• How founder-led content generated 11,000+ waitlist sign-ups
• What actually creates culture (and what kills it instantly)
• How to attract A-players without diluting standards
• Why teams only perform when they’re energised, not micromanaged
• Designing a life that supports ambition: family, fitness and focus
• The skills his kids will need in an AI-dominant world

Core ideas:

• Hiring is a benchmark game, not a box-ticking exercise
• Standards shape culture and they slip fast if you let them
• Personal brand multiplies distribution, trust and talent flow
• Presence matters more than pace
• Implementation beats information
• People stay when they feel they’re becoming someone better
• Documenting the build creates belief and momentum
• Human energy becomes the advantage as AI scales

Key timestamps:

3:00 Scaling Realbase to 400 staff

4:06 Why Frank chose to build again

5:28 The 110-interview hiring philosophy

9:12 What actually builds culture

28:33 The content engine behind Kinso

31:52 Why Kinso hires people who want to be on camera

40:35 Personal brand as leverage

42:25 Documenting the build

52:08 Skills the next generation will need

I’m on a mission to bring that global, collaborative founder energy to Australia. If something in this episode hit home, pass it on to a founder who’ll appreciate it, and share it on your socials @jennadaviesmarketing.

Connect with Frank:

Instagram: https://www.instagram.com/frankgreeff_/

Kinso Instagram: https://www.instagram.com/kinso.app/

Kinso: kinso.ai

Hosted on Acast. See acast.com/privacy for more information.

She Built the App. It Failed. She Rebuilt It. Now She’s Scaling Globally.

Serisha Barrat is the founder and CEO of Lawyered Up — an AI-powered legal tech platform making affordable legal support accessible to small businesses.

She’s been recognised globally:

→ Top 50 Inspiring Women in Tech (2023)

→ Top 100 Most Influential Young Africans

→ Glamour Women of the Year: Technology Game Changer

→ Mail & Guardian 200 Young South Africans

She’s leading a fast-growing, women-powered team, scaling Lawyered Up across four African countries, and speaking on some of the world’s biggest tech stages, including London Tech Week and the AI Summit.

But what made me most excited to sit down with Serisha is the story behind the headlines. Because this platform? She built it twice.

The first version failed. She lost everything, partnerships collapsed, capital dried up, and she had to start over. But she did. And now, she’s building one of Africa’s most promising tech startups with a clear mission: justice, made accessible.

In this episode, we dive into:

→ What really happened when the first version of Lawyered Up failed

→ How she found the courage to rebuild

→ Why hiring the right team changed everything

→ What it takes to lead as a woman in tech and why representation matters

→ The biggest lessons from fundraising, partnerships, and scaling across borders

This is a story about resilience, purpose, and what it really takes to build a mission-led company when the odds are stacked against you.

🎧 Listen now

💼 Connect with Serisha on LinkedIn: Serisha Barrat

Hosted on Acast. See acast.com/privacy for more information.

Risk, Logic & Instinct: How to Make Faster, Smarter Business Decisions.

If you’re stuck in decision limbo, overthinking, second-guessing, or dragging your feet, this episode will hit hard. I’m breaking down how to use risk, logic, and instinct to move faster and lead smarter.

You’ll learn how to tell the difference between fear and feedback, how to stop outsourcing your decisions, and how to make calls that align with your growth not your guilt.

This isn’t mindset fluff. This is tactical, emotional leadership that gets results.

• The decision-making filter I use to know when to pivot, pause, or press on
• How to balance data with gut and stop gaslighting your intuition
• The real reason you’re stuck (and how to move even when you don’t feel “ready”)
• Why “killing your darlings” in business creates more energy and clarity
• The difference between risk tolerance and emotional avoidance
• What to do when logic and instinct are pulling you in two different directions

• 03:07 – When to pivot, when to push, and why quitting isn't failure
• 05:46 – Emotional well-being isn’t soft — it’s a business multiplier
• 08:29 – How to stop outsourcing decisions and trust your instincts
• 11:35 – Balancing risk, logic, and gut: the real CEO skillset
• 14:21 – Getting bored vs. getting distracted — and staying in your lane
• 17:29 – Full circle moment: why alignment beats ambition
• 21:05 – You’re not behind, you’re building in real time
• 23:30 – DM me on IG to join the private founder network 👉 @jennaannedavies

💬 Send this to another founder who gets it!

DM me on Instagram @jennaannedavies to join my private founder network.

Hosted on Acast. See acast.com/privacy for more information.

If you’re still relying on referrals, reputation, and word-of-mouth to grow, this is the episode that’ll make you rethink everything.

For almost two decades, Gareth Shears built a successful financial planning firm the traditional way, loyal clients, steady referrals, zero public presence.

Then in 2020, he tried what everyone was preaching: be everywhere. Podcasting, posting, YouTube, LinkedIn all at once. It didn’t work. He spread himself too thin, saw little return, and quietly pulled the plug.

In 2023, he tried again, but differently. One platform. Two posts a day. No shortcuts. No skipping. Twelve months later, his content speaks for him. The consults are booked. The business runs around his life, not the other way around.

This episode is for any service provider sitting on deep expertise, wondering if it’s too late to show up online. Gareth proves it’s not.

You don’t need to start over. You just need a smarter way to be seen.

💡 What You’ll Learn in This Episode

• Why most service providers burn out on content and how to reset your strategy so it actually works
• The mindset shift that will help you go from overlooked to in-demand
• How to create content that connects and converts, even in a regulated or “boring” industry
• The exact strategy that helped Gareth book 70 consults from a single post
• How to turn your audience’s real questions into your most valuable marketing tool
• The simple AI and automation systems Gareth uses to protect time without losing trust
• The money questions you should be asking (and how knowing them could change your business)
• Why content is no longer optional if you want leverage, lifestyle, or long-term brand equity

00:00 From police officer to financial planner: Gareth’s unexpected backstory

03:10 What 240 podcast episodes taught him about burnout and reach

07:30 The decision to post twice a day and how it changed everything

10:20 Why focusing on one platform outperformed being everywhere

13:00 How Gareth uses AI to automate admin while deepening client trust

18:00 Why most founders mismanage their finances and what to do instead

24:00 Making finance content scroll-worthy without dumbing it down

29:00 One carousel, 70 consults and why it worked

34:00 Personal branding as a service provider and how to do it with integrity

42:00 The 12 money questions people always ask and how they drive his content

48:00 Building a business that fits your life not the other way around

📢 If you loved this episode

Send it to the friend who keeps saying, “I should post more.”

Tag @garethshearscoach and @jenanannedavies on Instagram and share your biggest takeaway.

And if you’re building a business that’s bigger than your bio, hit follow. The next episode’s already waiting.

Hosted on Acast. See acast.com/privacy for more information.

“Everything you believe about yourself… that’s your cap.” - Laura Gerebenics 🧠💣

If you have ever wondered why you cannot seem to finish what you start, why focus is fleeting, or why you feel constantly “on” yet rarely satisfied, this episode will feel like a mirror.

Laura is a trained psychologist and coach who specialises in helping ADHD and ADD founders build the structure, support, and self-awareness they need to succeed without burning out.

We dive into the habits that are quietly holding you back, the myth of 12-hour productivity, and the reality of running a business without losing your sanity (or yourself).

Suppose you have been riding the rollercoaster of big ambition, bigger anxiety, and zero off-switch. In that case, this conversation will help you untangle your thoughts, identify your patterns, and provide practical tools to help you get unstuck.

• The link between ADHD, dopamine, and why you start but don’t finish
• Why “12-hour productivity” is a lie (and what to do instead)
• Three quick ways to set your brain up for success every day
• How to reverse-engineer your calendar to protect focus
• Why most founders fail without support (and how to find yours)
• The hard truth about success, comparison, and your algorithm
• What cognitive dissonance is, and why it’s keeping you stuck
• How to stop outsourcing your decisions to AI
• Why human connection is still your greatest growth tool

00:00 Why 85% of entrepreneurs have ADHD or ADD

02:35 The myth of 12-hour productivity

05:56 Dopamine, distraction, and setting yourself up for a win

09:15 The loneliness of running a business

15:39 Why can’t you do it alone

19:09 The AI problem no one’s talking about

23:54 How to know yourself (for real)

27:17 The comparison trap and the “gap” effect

29:49 Redefining success when the money doesn’t make you happy

32:13 Cognitive dissonance explained

34:32 Getting comfortable in the fast lane and knowing when to exit

39:59 Advice for building while still in your 9–5

42:12 Bet on yourself, buy yourself time

43:53 Stop consuming, start applying what you know

Send it to the friend who’s always “busy” but struggles moving forward.

Tag @jennaannedavies and @lauragerebenics on Instagram with your biggest takeaway.

If you’re ready to stop stalling and start succeeding, hit follow. The next episode will keep you moving.

Hosted on Acast. See acast.com/privacy for more information.

In this episode of She’s Taking Over, I’m joined by Holly MacAlpine, someone you might know from Big Brother, FBoy Island or The Amazing Race. But the version of her you’ll meet today is nothing like the one you saw on TV.

In the last 12 months, Holly has landed a new job, stepped into politics, built a loyal audience, and rebranded her entire life all by creating content that aligned with her actual interests.

She stopped trying to fit the aesthetic, leaned into her voice, and started taking up space in rooms she never expected to walk into. This is what happens when you back yourself before the world catches up.

💡 What you’ll take away

• How Holly’s content created unexpected career opportunities
• What changed when she stopped trying to be likeable and started being herself
• The mindset shift that helped her stop second-guessing and start sharing
• What consistency really looked like in the early stages
• How to deal with assumptions when your identity evolves publicly
• Why you don’t need a niche to be memorable — you need clarity
• How Holly handled imposter feelings while stepping into new spaces
• What rebranding your life actually looks like behind the scenes

⏰ Key moments

00:00 How this episode came about

03:40 From FBoy Island to Parliament — no, seriously

07:10 Starting over without over-explaining

10:45 What Holly was scared of — and why she did it anyway

14:20 Showing up for what you actually care about

18:00 When you’re ready for more — but don’t know what

22:10 How content helped Holly build momentum

28:20 Rebuilding your identity in public

35:50 What’s next — and why this is just the beginning

This is She’s Taking Over in motion — choosing to evolve, showing up before you feel ready, and letting your actual interests, not other people’s expectations, shape the life you build.

If you’re in the middle of your own rebrand, personally or professionally, this one’s for you.

🎯 Leave a review if it hit, tag @jennaannedavies and @hollyunmuted in your story, and let us know: what part of your life are you ready to take over next?

Hosted on Acast. See acast.com/privacy for more information.

In this bonus episode, Jenna flips to the other side of the mic, joining filmmaker and creative entrepreneur Caleb Coroneos for a candid conversation about what happens after you hit your goals.

You’ve built the business, bought your freedom, and proven to yourself that you can do hard things. Now what? This episode explores the quieter shift most founders don’t talk about—when the things that used to drive you no longer fit, and you’re ready to build from clarity, not chaos.

Whether you’re refining your business model, evolving your identity, or letting go of what no longer aligns, this one’s for you.

• Why creative freedom isn’t the finish line and what actually matters next
• The cost of staying in survival mode when your life’s moved on
• What it looks like to lead without chaos as your motivator
• How to let go of things that are working but no longer aligned
• Rebuilding your identity when your environment hasn’t caught up
• Jenna’s lessons from London, Cape Town, and startup life
• Five skills that actually move the needle as a modern founder

00:00 Jenna joins Caleb as a guest on his podcast

03:30 Leaving corporate—and the fear under the leap

08:50 “Search for pride, not happiness”—the mindset shift that stuck

12:10 Letting go of what no longer aligns (even when it’s working)

17:30 Why freedom stopped feeling like the goal

21:00 Control, communication and leadership as identity shifts

26:40 When chaos no longer drives you—what comes next

30:10 Burnout, safety, and building from a different energy

36:50 Ambition, delusion, and taking the next big swing

41:00 What Jenna learned living overseas

47:20 You only get 8 big opportunities in life—here’s how to choose

50:30 5 essential skills for growth-stage founders

55:00 What Jenna wants to be remembered for

You can reach a point where the business you built no longer fits who you’re becoming. That doesn’t mean something’s wrong, it means it’s time to realign.

This episode is for the creator who’s built the thing, earned the freedom, and is now ready to create from clarity, not chaos. If you’re feeling that internal nudge to evolve, even when things look ‘fine’ from the outside, this conversation will make sense of what you’ve been feeling.

Send it to someone navigating the same shift. And let us know what it unlocked for you 🧠🚀

Hosted on Acast. See acast.com/privacy for more information.

Feeling like your growth is outpacing your business or your life? This season opener is your permission slip to pivot, let go, rebuild and actually keep going. Jenna shares the raw, unfiltered reality behind scaling her business, navigating grief, changing countries, and building her team, all in the name of creating a life worth living.

• What restructuring your business and your identity at the same time really looks like
• How Jenna kept the business running through personal and startup stress
• Why fear doesn’t mean stop, it just means pausing, and how to work through it
• The truth about content blocks when life doesn’t feel ‘camera ready’
• Jenna’s take on what’s missing in the Australian founder scene
• Why journaling stopped working, and what replaced it
• Building a global community that helps you grow as a person, not just as a business

00:00 Welcome back. New season. Big shifts

03:30 90% of startups fail in 120 days—Jenna reflects on beating the stats

05:00 Business pivots, team changes and tech rebuilds

09:10 Losing six family members in four years

12:20 Scaling the Creator LaunchPad and raising capital in NYC

16:40 Why fear delays progress but shouldn't dictate it

23:00 You can rebrand your whole life—Jenna did

27:30 The content rut that hit harder than expected

32:40 Routines, identity, and the real cost of growth

36:00 What Jenna misses (and doesn’t) about Australia

40:10 Building a culture of connection

Doing the thing isn’t always pretty. But if you’re ready to build a business that matches where you're headed, not where you started this is your season.

Share this with a founder who needs to hear it, and message Jenna to let her know what you’re working on next 🚀

Hosted on Acast. See acast.com/privacy for more information.