She's The Business Podcast With Jessica Osborn

She's The Business Podcast With Jessica Osborn

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She's The Business Podcast With Jessica Osborn episodes

  • 176 - The Interesting Link Between Client "Quality" and Conversion Rate
    Did you know that the quality of the clients you're attracting has a direct impact on your conversion rate?

    And that this is something completely within YOUR control?

    I found it astonishing to discover so many entrepreneurs who believe they are attracting their ideal clients, while in the next breath they're complaining that they're dealing with late payments, hard negotiations, poor communications, being ghosted...

    It sounds far from "ideal" in my books!

    And often those same people are struggling to grow their businesses, blaming the market competitiveness on their undercharging, and feeling like their work is sucking their soul dry!

    Diving beneath the covers to find out what's going on, in this episode we reveal two key areas to focus on that will

    a) increase the quality of the clients you attract and

    b) improve the rate at which you attract them!

     

    Tune in to learn:

    • Why quality matters over quantity
    • How focusing on your conversion rate improves the health of your business
    • What the easiest way to reduce your non-billable time is - IMHO!
    • How to start attracting better clients
    •  

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      Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

       .........................................................

       

      NEW! Free Training for coaches and online professionals

      Love the idea of a consistent stream of clients? Without wasting your day on social media…?

      Yes please!!

      Spend just an hour with me in this free training session and get the 5 keys to magnetically attract the BEST clients - so you don't have to go hunting for them!

      Register here > The Magnetic Formula: 5 Keys To Clients On Tap

       
      25 min
    • 175 - How Having 3 Kids In Her 40s Was The Catalyst For Her Business Success - With Elizabeth King
      If you've ever felt like there's a bigger reason you came to exist on this planet...

      and just can't figure out what exactly that is, then you're going to love today's episode!

      Perhaps your purpose is hidden in plain sight - in your everyday life, in your knowledge and experiences...

      Or maybe it's in your heart and you already know deep down what it is but haven't taken action on it yet.

      It's normal to dismiss what we might consider to be 'normal' or obvious...

      …yet often this is where the real value you have to offer is found!

      My amazing guest, Elizabeth King, has been an entrepreneur for 25 years (and counting!) and shares with us how she followed her heart into her purpose-led business while working a seemingly incongruous job in software marketing.

      Her refreshing take on the 'side hustle' and how it became the catalyst for her main focus in business is down to earth and relatable.

      Tune in to hear Elizabeth's incredible story:

      1. When she realised that she had a bigger purpose in life than doing her job

      2. Becoming a life coach and starting her side hustle

      3. How she evolved her business into fertility coaching from her own life experience of having 3 kids over 40

      4. The introduction of Fertility Coach Academy to create even bigger impact in the world

      5. How she balances all this with her 'side-hustle' marketing agency and being mom to 3 kids!

         

        About our guest:

        Elizabeth King is an Internationally Certified Fertility Expert and Founder and CEO of the Fertility Coach Academy who helps people of all backgrounds conceive a healthy baby and carry to term. 

        After having 3 children of her own after the age of 40, Elizabeth believes taking a more holistic approach is the key to success when attempting to conceive. Now as a Master Certified ICF Life Coach, Birth & Bereavement Doula, and New Parent Educator she has helped thousands of women achieve their dreams of conception and parenthood in 20+ countries around the world. She supports clients through natural fertility, infertility, IVF, miscarriage loss, early pregnancy PTSD, and new parent support. 

        With over 25k followers on Instagram, Elizabeth is the host of Podcast, Creation Innovation and is a contributor to the books Naturally Conceived and The Creative Lifebook.  For her expertise, she has been featured in Forbes, BBC, Romper, Parade Magazine, Entrepreneur, and The New York Post, on Good Morning Washington, Sacramento's Your California Life, and The Tamron Hall Show, and on podcasts like, The Transition Channel and The Bachelor to the Burbs.

         

        Connect with Elizabeth:

        Website: www.elizabethking.com

        Instagram: https://www.instagram.com/theofficialelizabethking/

        Facebook: https://www.facebook.com/ElizabethKingLifeCoach

        Join The World's First Premiere Fertility Coaching Program: A Proven Blueprint To Empower Women To Use Their Fertility Stories For A Bigger Purpose. Limited Spots Available. Apply HERE: www.fertilitycoachacademy.com

         

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        Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

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        Ready to sign more premium clients without relying on referrals, cold DMs or ads

        Go from overworked and underpaid to 6 figures in part-time hours when you align your strategy for premium clients! Get the lifestyle-friendly approach to business inside Business JAM.

        It's the only program for coaches and professionals that helps you tailor your strategy to work best for YOU, your clients and the lifestyle you want to lead! 

        Find out more and get on the waitlist today!

        43 min
      6. 174 - How To Play Bigger In 2024: 3 Things To Leave Behind If You Want To Reach Your Next Level
        Starting a new year with new goals, new motivation and renewed energy is always so exciting!

        Did last year exceed your expectations?

        Or did you feel like you played small - yet again?

        If you want to gear up and play BIGGER this year then now's the time to release the 'rocks' that weighed you down in the past.

        Every entrepreneur is fighting a constant mental battle between the 'visionary' and the 'safety officer'.

        One part of your brain sees the future possibility and drives you forward to achieve what you desire, the other part of your brain is trying to pull you back to keep you safe in familiar surroundings.

        Push and pull, going back and forward, it's exhausting - right?!

        The safety officer will always exist, so the sooner you get good at managing them, the sooner you'll be able to break free of the stronghold they have on you and play bigger!

        In today's episode I'm uncovering 3 of the biggest momentum-killing rocks that you could be carrying with you from 2023, and how to release them so you can charge into this year and kick some BIG goals!

        You'll learn:

        • Why it's important to learn how to recognise and manage these 'rocks' if you want to play bigger
        • What the top 3 growth-blocking rocks are affecting entrepreneurs
        • How to release the stranglehold of each of these 3 rocks
        •  

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          Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

           .........................................................

           

          Business JAM: Attract premium clients without relying on referrals, cold DMs or ads

          Go from overworked and underpaid to 6 figures in part-time hours when you align your strategy for premium clients! Get the lifestyle-friendly approach to business inside Business JAM.

          It's the only program for coaches and professionals that helps you tailor your strategy to work best for YOU, your clients and the lifestyle you want to lead! 

          Find out more and get on the waitlist today!

           

           

           

           

          44 min
        • 173 - The Strategy, Mindset and Energy Of Creating Consistent Cash - With Bec Cuzzillo

          How does money flow into your business right now? Is it coming in consistently month to month or does it happen in bursts?

          As the lifeblood of your business - literally! - it's your role as the CEO, Founder or Owner to be in charge of your business cashflow.

          So let's dive in and talk more about it.

          There's no coincidence that some businesses make money easily and some do not.

          It's not 'luck' or magic.

          The answer is much more than the tangible things you can see in front of you - I've seen many businesses with amazing-looking offerings who're making very little!

          To attract consistent cash, your business needs to have a 3 pronged approach to money - strategy for how you earn it (aka your offerings!), mindset for how you manage it, and energy for how you attract it!

          Today on the podcast, I'm chatting with Spiritual Business Coach, Bec Cuzzillo, all about fine-tuning your business to be a money-attracting machine!

          • What is the 'strategy' for making money?
          • Why what you think about money has a big impact on your business
          • How to identify the thoughts that are turning off the tap (so you can open up more abundance!)
          • What the energy of attracting money in your business looks like
          •  

            About our guest:

            Bec Cuzzillo is a Spiritual Business Coach for spiritual women who want to build abundant, heart-led, sustainable businesses – businesses that truly set their souls on fire.

            Through her group coaching and mastermind programs, Bec’s mission is to support women to claim their worth, master their mindset and step into the highest vision for their life and business.

            Her approach combines soulful business strategy with mindset, energetics and fully embodied feminine spirituality to ensure you walk away with the practical and intuitive tools and strategies to build a life and business that you love.

            Having been in business for over 7 years, Bec now balances biz-life with mum-life, living on the NSW South Coast of Australia with her husband, Matt, and her beautiful boys, Noah & Hugo.

             

            Connect with Bec:

            Website: www.beccuzzillo.com

            Instagram: @bec.cuzzillo

            Podcast: Feminine Fire with Bec Cuzzillo Podcast

            Discover Your Goddess Business Archetype Quiz: www.beccuzzillo.com/quiz

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            Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

             .........................................................

             

            Business JAM: Attract premium clients without relying on referrals, cold DMs or ads

            Go from overworked and underpaid to 6 figures in part-time hours when you align your strategy for premium clients! Get the lifestyle-friendly approach to business inside Business JAM.

            It's the only program for coaches and professionals that helps you tailor your strategy to work best for YOU, your clients and the lifestyle you want to lead! 

            Find out more and get on the waitlist today!

             

             

             

            55 min
          • 172 - What Caused Their Transformational Growth? Stories From 4 Female Founders
            Ever noticed that a small shift can generate massive change in your business?

            And how it's often not the obvious things either?

            I've found so often that entrepreneur groups/ masterminds - the sort where you're sharing behind-the-scenes stories with each other - are hugely valuable for the volume and speed of insights you gain on your own business - suddenly through the lens of what another person is experiencing.

            Today I'm aiming to give you that same mind-blowing experience, through this podcast episode!

            You're going to hear a recent live panel interview with 4 alumni of my Business JAM program, Miranda, Kerrie, Louise and Zia.

            These courageous ladies share their unfiltered stories, breakthrough moments and experiences that have made big shifts for them in their businesses over the last couple of years.

            As we're heading into the new year, if you're wondering where to channel your resources or how to identify your biggest potential, this heart-to-heart chat is your cue to pause, press play, and soak in the wisdom!

            Each guest brings a unique perspective and shares their open and honest experiences in their business journey. In today's episode you'll discover:

            • Why it's not enough to have expertise, the critical ingredient to success revealed by Zia
            • What helped Louise step into the role of business owner, stop relying on referrals and double her revenue
            • The pivotal moment during a coaching call led Miranda to a game-changing pricing epiphany
            • How Kerrie discovered her authority and began to attract her ideal clients with ease.
            •  

              ........................................................................................

              Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

               .........................................................

               

              Business JAM: Attract premium clients without relying on referrals, cold DMs or ads

              Go from overworked and underpaid to 6 figures in part-time hours when you align your strategy for premium clients! Get the lifestyle-friendly approach to business inside Business JAM.

              It's the only program for coaches and professionals that helps you tailor your strategy to work best for YOU, your clients and the lifestyle you want to lead! 

              Find out more and get on the waitlist today!

               

               

               

               

              49 min
            • 171 - Predictions Of Trends Affecting Online Coaching Businesses in 2024

              As more and more coaches burst onto the scene, the market we're in is getting more crowded.

              So, what do we need to be aware of as we turn over the new year into 2024?

              How can you stay ahead of the crowd and continue to grow your impact and income with all the noise around you?

              Today I'm sharing with you my predictions of the trends I see having the biggest impact on your success as a coach/ online expert in 2024!

              You might have started to notice some of these as well - so today I'm talking about how you can implement tweaks into your business that enable you to have the best year yet!

              In this must-listen episode, you'll discover:

              1. Why personalization could be the secret sauce to your business success in 2024

              2. What ways you can show your integrity and why it's important

              3. How to create faster and easier sales in the face of growing competition

              4. The keys to building authentic connections with the right audience

                 

                Have you noticed a trend I didn't mention?

                Share your thoughts on your stories (don't forget to tag me!).

                 

                ........................................................................................

                Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

                 .........................................................

                 

                Business JAM: Attract premium clients without relying on referrals, cold DMs or ads

                Go from overworked and underpaid to 6 figures in part-time hours when you align your strategy for premium clients! Get the lifestyle-friendly approach to business inside Business JAM.

                It's the only program for coaches and professionals that helps you tailor your strategy to work best for YOU, your clients and the lifestyle you want to lead! 

                Find out more and get on the waitlist today!

                38 min
              5. 170 - How To Intersect Energy and Strategy For Sustainability In Business - with Jenna Faye Madden
                What happens when you intersect feminine energy with masculine strategy in your business?

                The ability to sustain your success for the long term!

                Today, we're challenging the age-old tales of business triumphs that rarely tell the whole story.

                If you've noticed that the harder you push, the more you come up against resistance, it's a sign that the balance of your energy and strategy might be off.

                This episode is more than special—it's a conversation that every woman in business needs to hear.

                I'm delighted to be joined by Jenna Faye Madden, host of Soul Meets Strategy Podcast and an enlightened business strategist and coach who intertwines the power of energy with solid business acumen.

                Her ability to blend strategic practicality with a splash of spirituality brings a refreshing take on how to sustain success without burning out.

                Here's what we're unpacking today with Jenna:

                1. How to build your strategy around your energy cycles for more flow.

                2. Understand your pattern to make your business work for you, not the other way around.

                3. Bust the myth of one-size-fits-all success:

                4. Explore the magnetic pull of intuition and expression in the 'feminine' business model.

                5. Why the right hemisphere of the brain deserves a seat at the boardroom table.

                6. Find balance in content creation

                7. Create content with intention, not for attention, and feel the liberation.

                 

                Ready to redefine what success looks like for you?

                Tune in to this episode with the fabulous Jenna Faye Madden, and start your journey towards a balanced, fulfilled, and instinctive approach to business.

                Because here, we know she's not just the business; she's the power behind it.

                 

                About our guest:

                Jenna Faye Madden is a soul evolution guide, new earth architect and 7-figure leadership and business mentor for conscious female entrepreneurs.

                As the CEO of Soul Meets Strategy®, she guides feminine leaders to ASCEND onto their highest timeline, EMBODY their full magic and to SCALE their soul business, sustainably.

                Jenna is a podcaster, best-selling author, international speaker, and community cultivator, known for her impactful brand and movement for conscious women around the world.

                With unwavering dedication, she pioneers the path of new earth embodiment, inspiring women to create abundance and reach unprecedented levels of self liberation, soul expression and success.

                 

                Connect with Jenna Faye:

                Website: www.soulmeetsstrategy.com

                Social links:

                Instagram: www.instagram.com/soulmeetsstrategy

                Facebook: www.facebook.com/jennahandel

                 

                ........................................................................................

                Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

                 .........................................................

                 

                Download the Ultimate Ideal Customer Worksheet!

                Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!

                Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!

                 

                 

                57 min
              6. 169 - The Real Meaning Of Your Purpose And Why It's Even More Important In Our AI-Driven World
                Are you feeling like you're swimming against the current in this AI revolution, and concerned what it might mean for your future?

                Buckle up for this episode, where we strip back the layers of what it truly means to infuse your purpose into your business.

                In this episode, we crack open the case for crafting a niche that not only stands out in a competitive market but resonates deeply with who you are.

                Trust me, this is not just another cookie-cutter conversation about finding your why.

                It's about aligning your purpose with your service, making your business an authentic extension of your true self.

                AND, most importantly, this is how you create the X-factor that AI can't rival!

                In this episode, we dive how you can transform the essence of your passion into a powerhouse brand that has real magnetism! Here's a snapshot of what we're unpacking today:

                1. How purpose plays a pivotal role in thriving amidst economic shifts and AI.

                2. Why passion infused with purpose is your ticket to standing out.

                3. Transforming your talent into a thriving and unique business niche.

                4. The psychology behind truly understanding your customers.

                  Don't forget, this is just a taste of our deeper conversation on leveraging your greatest value and turning it into a success-filled future - especially critical in today's busy online space.

                  So if you're ready to go beyond the hustle and step into your highest purpose, this episode is your must-listen.

                  Catch the full episode for insights that could redefine the course of your business journey.

                   ........................................................................................

                  Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

                   .........................................................

                   

                  Download the Ultimate Ideal Customer Worksheet!

                  Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!

                  Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!

                   

                   

                   

                  35 min
                5. 168 - How To Get Started Writing A Book That Helps Grow Your Business - With Sue Kennedy
                  When you were a kid did you also have a dream that one day you'd write a book?

                  Me too... and yet most of us don't end up doing it.

                  Why not? Maybe it's that we lose the passion about having a book published, or maybe we let our fears cloud our vision and stop believing that it's possible.

                  In today's episode we're talking about the benefit of publishing a book when you're an entrepreneur, and why - even if there's already a thousand books on your topic - the world will still value your contribution!

                  My very special guest, best-selling author and founder of Author Academy, Sue Kennedy, has authored 10 books of her own and now helps others to share their story and expertise through a published book.

                   

                  Tune in to discover:

                  1. Why you can write a book even if you aren't a 'writer'

                  2. How to overcome writers block and get started

                  3. The secret to finishing a book project quickly

                  4. Where you can source content from that already exists

                  5. Simple ways to get your book sold once it's published

                     

                     About our guest:

                    Sue Kennedy is the Founder and CEO of Author Academy, Sue Kennedy Publishing, Author Academy Bookstore and Healing with Art.

                    With over three decades of book coaching, publishing, speaking, and most importantly, real-life, in-the-trenches business experience, her view is radically different.

                    Sue, sometimes referred to as the “People Whisperer” for her coaching skill that brings out the best in people, is known for her practical, street-savvy style.

                    Sue shares her success and guides others through her 5-step unique process to write and publish their book. She has a diploma in Art Therapy, Neurographica Specialist Coach and she is an International Intuitive Coach/Artist, with these she has bought them together to create her own unique program to empower others.

                     

                    Connect with Sue:

                    Website: www.authoracademy.com.au

                    Facebook: @theauthoracademy | @AuthorAcademyBookstore | @TheNo1AuthorAcademy

                    Instagram: @theauthoracademy

                    YouTube: @authoracademy111

                    Linkedin: @authoracademy

                    FREE  BOOK WRITING gifts

                     

                    ........................................................................................

                    Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

                     .........................................................

                     

                    Want to attract more REAL buyers to your list?

                    Then you need a lead magnet that's irresistible to your ideal clients and shifts them to the buying zone!

                    For the next two weeks only, I'm offering my $397 mini course "Create Your Irresistible Lead Magnet" for just $197!

                    And... to make this even more of a no-brainer, I'm adding on a live Q&A session to answer all your questions and help you absolutely NAIL your concept!

                    GET READY TO CREATE YOUR OWN Irresistible Lead Magnet that attracts real buyers to your email list! Enroll NOW: www.jessicaosborn.com/leadmagnet

                     

                     

                    46 min
                  6. 167 - How To Find Your Niche If You're Multi-Passionate

                    This is probably the number one thing I get asked when we're talking niching:

                    "How do I find my niche when I have all these different skills and I love them all?!"

                    And yes, I totally get it!

                    As a person with multiple talents and passions, you don't want to exclude anyone or feel boxed into just one area.

                    You're afraid to pick a niche because what if it's the wrong one?

                    It feels like common sense to cast the net wide - have as much opportunity as possible.

                    Except, that by not being clear on what you're really great at, you're kinda sending a message that you're not great at anything - just good at lots of things.

                    Which TBH is more than a little confusing for your people - how are they supposed to know what your thing really is?

                    In a world of abundant choice, we're being selective about who we choose and 9 times out of 10 we go for the person who we see as having experience, knowledge and yes - expertise.

                    Which means that the specialist is seen as the one with far more credibility!

                    And... who's deemed to be of higher value and can charge more?

                    The generalist or specialist?

                    It's natural to feel that by becoming more specialised limits your opportunity... yet it's practically impossible to be known for multiple things.

                    Would you rather be known for one, or not known at all?

                     ........................................................................................

                    Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode!

                     .........................................................

                     

                    Know Your Niche - short course - learn niching from the niching specialist!

                    Not clear on your ideal spot in the market?

                    Finding marketing hard and time-consuming for little return?

                    Inside this program you’re getting my simple 3 part framework to define your niche so that you're clear on exactly who you're here to serve and how to stand out to them as the obvious choice!

                    PODCAST listener special: Use code FIFTY when you enroll today! Know Your Niche : https://jessicaosborn.com/niche

                     
                    28 min

                  About She's The Business Podcast With Jessica Osborn

                  From the publisher's feed

                  She's The Business is a weekly podcast for female coaches, consultants and experts who are building something of their own and want practical, real-world advice from women who have actually done it.