The old way to grow as a product designer meant doing the grunt work (button variants, banner sizes, edges cases) until your instincts calibrated.

In the new world, AI does the grunt work, faster and cheaper than any junior designer ever could.

And the numbers reveal this crisis : UX job postings fell 73% between 2022 and 2023. Less than 5% of tech companies hire entry-level design talent.

Rapid changes are afoot and we need some reorientation

So, Praveen met Jay Datta—founder of Designup, Southeast Asia’s largest design conference, and 25 years in design at Deutsche Bank, Adobe, Flipkart, and Makemytrip—and Shreyas Satish, founder of Ownpath, who has spent years trying to rebuild the apprenticeship model from outside the system to discuss that question to answer a big question: how does a 22-year-old build judgement now?